Senior Marketing Manager

Company Overview: We are an AI-first company delivering cutting-edge, SaaS-based solutions for the pharmacovigilance and life sciences industries. Our AI/ML-powered products - such as DF mSafety AI, DF mSignal AI and DF Literature Monitor - help pharmaceutical and healthcare organizations automate the tracking, management, and analysis of safety data. By streamlining safety case processing and signal detection, we empower companies to ensure patient safety, meet global regulatory requirements, and drive better health outcomes. We are seeking a dynamic, experienced Sr. Marketing Manager to lead our marketing strategy. Role Overview: We are seeking a highly experienced Senior Marketing Manager to be part of the global marketing efforts for our enterprise SaaS solutions within the pharmacovigilance and healthcare domains. This individual will play a pivotal role in shaping and executing go-to-market strategies, driving product positioning, and enabling cross-functional alignment to support global expansion and customer engagement. This role requires a unique combination of deep domain expertise in pharmacovigilance or healthcare, a strong SaaS marketing background, and a proven track record of executing global marketing strategies for complex, enterprise-grade software products. Key Responsibilities: · Go-To-Market (GTM) Strategy & Execution: Develop and lead global GTM strategies for SaaS products, ensuring alignment with sales, product, and customer success teams. · Product Positioning & Messaging: Craft compelling, differentiated messaging that resonates with stakeholders in pharmaceutical companies, CROs, and regulatory agencies. · Campaign Development & Demand Generation: Design and execute integrated marketing campaigns to drive awareness, engagement, and lead generation across multiple geographies. · Sales Enablement: Create sales collateral, competitive battle cards, product presentations, and training materials to support sales and field marketing teams. · Market Intelligence & Competitive Analysis: Monitor market trends, competitor activities, and regulatory changes in the pharmacovigilance and healthcare sectors to inform strategy. Cross-functional Leadership: Collaborate with Product Management, Sales, and Regulatory Affairs to ensure marketing initiatives are aligned with business objectives. · Event & Thought Leadership Marketing: Represent the company at industry conferences, webinars, and other thought leadership forums; drive speaking opportunities and content creation. Required Qualifications, Experience & Skills: · 8–12 years of progressive experience in B2B SaaS product marketing, preferably within the pharmaceutical, healthcare, or life sciences sectors. · Proven track record of developing and executing global marketing strategies for enterprise-level software products. · Deep understanding of pharmacovigilance processes, regulatory compliance (FDA, EMA), and key industry stakeholders (e.g., pharma, CROs, regulators). · Strong expertise in GTM strategy, product lifecycle marketing, and market segmentation. · Exceptional written and verbal communication skills with the ability to translate complex concepts into clear, customer-focused messaging. · Experience working in a high-growth, matrixed environment with global teams. · Bachelor’s degree in marketing, Life Sciences, Business, or related field. MBA or advanced degree is a plus. · Experience with marketing automation platforms, CRM tools (e.g., Salesforce), and analytics platforms. Join our team at Datafoundry to be part of an exciting journey as we revolutionize the way organizations leverage data to gain a competitive advantage. We offer an attractive compensation and bonus package, a flexible remote work environment, and ample opportunities for professional growth. Show more Show less