Home
Jobs

SEO & Digital Marketing Specialist

3 years

0 Lacs

Posted:1 day ago| Platform: Linkedin logo

Apply

Work Mode

On-site

Job Type

Full Time

Job Description

SG Analytics,


Key Responsibilities:


Search Engine Optimization (SEO)

• Conduct on-page and off-page SEO audits; optimize content, meta tags, and site structure.

• Perform keyword research and develop SEO strategies aligned with content and growth goals.

• Manage technical SEO including crawlability, page speed, structured data, and indexation.

• Collaborate with content and development teams to implement SEO best practices.

Paid Advertising

• Manage and optimize Google Ads, LinkedIn Ads, and other relevant B2B ad platforms.

• Monitor performance, test creatives/targeting, and ensure ROI-driven campaigns.

• Develop retargeting strategies to nurture leads through the funnel. Email Marketing

• Plan, execute, and optimize email campaigns for lead nurturing and customer engagement.

• Segment lists, set up automation workflows (using tools like HubSpot, Mailchimp, etc.).

• Analyse open rates, CTRs, and conversions to optimize performance.

Website Management

• Oversee website updates, CMS management (preferably WordPress or Webflow).

• Collaborate with designers/developers to improve UX, UI, and mobile responsiveness.

• Track user behavior with tools like Hotjar, GA4, and optimize for engagement and conversions.

Reporting & Analytics

• Set up and maintain dashboards for digital performance using GA4, Looker Studio, etc.

• Track and report KPIs across SEO, paid, email, and website metrics.

• Provide actionable insights and recommendations to improve ROI and user experience.

Collaboration & Project Management

• Work closely with content, sales, and design teams to align digital strategies.

• Juggle multiple campaigns and initiatives simultaneously while meeting deadlines.

• Stay updated on the latest digital marketing and SEO trends, tools, and algorithm updates.



Key Requirements

• 2–3 years of hands-on experience in SEO and digital marketing in a B2B environment.

• Proficiency in Google Ads, LinkedIn Ads, Google Analytics (including GA4), Google Search Console, and SEMrush / Ahrefs / Moz.

• Experience with CMS (WordPress, Webflow), email marketing tools (e.g., HubSpot, Mailchimp), and analytics/reporting tools.

• Solid understanding of digital funnels, content marketing, and customer journey mapping.

• Excellent multitasking, time management, and organizational skills.

• Strong communication and stakeholder management abilities.

• A proactive mindset and growth-oriented approach. Preferred (Nice-to-Have)

• Basic knowledge of HTML/CSS.

• Experience with marketing automation platforms and CRM integration.

• Certification in Google Ads, HubSpot, or similar platforms is a plus.


What We Offer

• Opportunity to work with a dynamic team shaping the future of B2B services.

• Exposure to cross-functional collaboration and leadership mentoring.

• Competitive salary, performance bonuses, and upskilling opportunities.

• A flexible work environment that values ownership and initiative

Mock Interview

Practice Video Interview with JobPe AI

Start Seo Interview Now
cta

Start Your Job Search Today

Browse through a variety of job opportunities tailored to your skills and preferences. Filter by location, experience, salary, and more to find your perfect fit.

Job Application AI Bot

Job Application AI Bot

Apply to 20+ Portals in one click

Download Now

Download the Mobile App

Instantly access job listings, apply easily, and track applications.

coding practice

Enhance Your Skills

Practice coding challenges to boost your skills

Start Practicing Now
SG Analytics
SG Analytics

Business Consulting and Services

New York New York

1001-5000 Employees

12 Jobs

    Key People

  • Sandeep Ghosh

    Co-Founder & CEO
  • Pooja Kumar

    Co-Founder & COO

RecommendedJobs for You