476 Hotjar Jobs

JOB DESCRIPTION- ASSOCIATE MANAGER- CONVERSION RATE OPTIMIZATION (CRO) THE COMPANY Founded in 2008, iQuanti is a data-driven digital marketing firm that uses analytics and proprietary models to deliver high-performance marketing programs. With more than 10 years of experience, iQuanti turns consumer insights into actionable growth strategies for some of the worlds largest brands. iQuantis proprietary ALPS tool leverages predictive modeling and algorithmic simulations to drive more effective client campaigns iQuanti has been recognized on the 2018 Inc 500/5000 list of fastest growing companies in the U.S. To explore more visit our website www.iquanti.com RESPONSIBILITIES Implement & drive improvements to the CRO framework Develop and execute conversion optimization strategy with a goal of creating conversion rate and revenue lift through use of testing tools, understand nuance of a client's business and how it translates to conversion optimization Develop or support the team in developing hypotheses, testing roadmaps and reports for optimization projects (A/B, Multivariate, Targeting, Personalization) Evaluate conversion bottle necks against known best practices Understand and implement ways to monitor conversion funnel congestions, design and usability factors of highly converting webpages. Coordinate with developers, analysts, and researchers to drive projects forward Oversee the structure, development, and monitoring of tests with a focus on achieving high testing velocity for clients DESIRED SKILLS & EXPERIENCE Experienced and knowledgeable with CRO tools to setup, launch, develop a/b tests (VWO, Optimizely, Optimize, Adobe Target, etc) Experienced and knowledgeable Google Analytics, Adobe Analytics, Tag management solutions, Tag audit solutions. Experience with research tools including HotJar, CrazyEgg, Zarget or other similar tools Experience with multichannel media campaigns including a working knowledge of paid search, testing ad text and landing pages, SEO Organized and methodical in setting up processes to streamline testing cadence with a team of diverse skills Understanding of psychology behind UI & UX Understand best practices for UI and UX for landing pages, applications, mobile, and desktop Strong grasp of ROI with an analytical mind to mine data for insights and generate hypothesis for constant and fast iteration testing. A sound understanding of the methodology and mathematics behind effective testing Effective communicator to market test ideas and influence test-related decisions Excellent presentation and slide building skills to showcase learnings, results, and capture interest and attention DESIRED PERSONAL CHARACTERISTICS This individual knows what hard work looks like and leads by example. A leader and a doer. This individual is fluent in the web analytic required to improve a user experience. He/She knows how to create a testing hypothesis and design a test to prove the theory. This individual is curious about the latest trends in digital marketing. We are looking for an incessant questioner, who is always looking for ways to improve a user experience. 4. Has confidence in their convictions, can drive direction out of ambiguity and is excited by the challenge of questioning the status quo to get more out of marketing campaigns 5. Knows how to create urgency for both clients and team members, with enthusiasm and straight talk-whatever the situation dictates. Wants to learn fast and find the next winner. 6. Works collaboratively across departments to turn ideas into action. DESIRED QUALIFICATIONS Any graduate/post graduate/Degree in Digital Marketing or Mathematics/Statistics/Economics Prior experience of 4 to 5 years of optimizing user experience and marketing campaigns At least 1 years of experience in a supervisory role not mandatory

We are Sekyo India's No.1 Kids Smart Watch brand committed to delivering innovative products and exceptional customer experiences. We're looking for a performance-driven Digital Marketing Manager to lead and scale our online presence, drive customer acquisition, and optimize our website for revenue growth. Key Responsibilities:- Strategy & Planning:- Develop and execute ROI-driven digital marketing strategies for the brand across key channels (Meta, Google, YouTube, Affiliate, Email, SMS). Plan and manage digital campaigns with a strong focus on customer acquisition, retention, and website traffic growth. Performance Marketing:- Manage paid media campaigns across Meta, Google Ads, and other performance channels. Optimize ad performance through A/B testing, audience segmentation, and funnel analysis. Website Growth & CRO:- Analyze website data (Google Analytics, Hotjar, Shopify, etc.) to improve user experience and conversion rates. Work with the tech/design team to implement landing pages, improve page speed, and enhance mobile-first experiences. SEO & Content Marketing:- Plan and implement SEO strategies to improve organic traffic and rankings. Oversee content planning for blogs, landing pages, and product descriptions to support marketing goals. Retention & CRM:- Develop lifecycle marketing campaigns through Email, WhatsApp, and SMS for customer engagement and repeat purchases. Manage tools like Klaviyo, Mailchimp, or similar. Analytics & Reporting:- Track KPIs such as ROAS, CAC, LTV, CTR, Conversion Rate, and Revenue Growth. Generate regular reports to assess campaign effectiveness and make data-backed decisions. Team & Vendor Collaboration:- Coordinate with creative, product, tech, and external partners to execute integrated campaigns. Manage digital marketing budgets efficiently. Requirements:- 4+ years of hands-on experience in digital marketing, with at least 2 years focused on D2C/eCommerce brands. Proven track record of scaling paid media and driving website conversions. Strong understanding of Shopify, Google Analytics (GA4), Meta Ads, Google Ads, and SEO tools. Experience with Email/CRM platforms like Klaviyo, Mailchimp, etc. Excellent analytical skills and familiarity with tools like Excel, Google Sheets, and Data Studio. Creative mindset with attention to detail and the ability to manage multiple campaigns simultaneously. Job Types: Full-time, Permanent, Fresher Pay: ₹70,000.00 - ₹80,000.00 per month Location: New Delhi, Delhi (Preferred) Work Location: In person

Key Responsibilities Plan, execute, and optimize paid media campaigns across platforms such as: Google Ads (Search, Display, YouTube) Meta Ads (Facebook & Instagram) LinkedIn Ads, X (Twitter), Pinterest, etc. Monitor campaign performance, analyze key metrics (CTR, CPC, CPA, ROAS), and prepare detailed performance reports. Conduct keyword research, competitor analysis, and audience targeting strategies. Develop and test ad creatives (in coordination with design & copywriting teams). Manage budgets and pacing to ensure optimal spend and ROI. A/B test ad copy, landing pages, and targeting strategies. Stay updated with digital marketing trends, new platform features, and algorithm updates. Collaborate with internal teams (SEO, content, analytics, design) to align paid efforts with overall marketing strategy. Required Qualifications Bachelor’s degree in Marketing, Business, or a related field. 1+ years of experience in paid media or performance marketing. Proficient in Google Ads, Facebook Business Manager, and analytics tools (Google Analytics, GA4). Strong understanding of PPC performance metrics, bidding strategies, and conversion tracking. Familiar with tools like Google Tag Manager, SEMrush, Ahrefs, Hotjar, etc. Excellent analytical skills and attention to detail. Strong communication and reporting skills. Job Type: Full-time Pay: ₹15,000.00 - ₹20,000.00 per month

Job Title: Marketing Manager Location: Pune Industry: Real Estate / Co-Living / PropTech Employment Type: Full-Time About Youthville: Youthville is a vibrant and growing co-living brand that offers high-quality, community-driven living experiences for young professionals and students. We are expanding rapidly and looking for a seasoned marketing professional to lead our growth and brand-building efforts. Role Overview: We are looking for a data-driven and digitally-savvy Marketing Manager to lead the end-to-end marketing efforts at Youthville. The incumbent will be responsible for driving qualified leads through both performance and organic marketing , optimizing marketing spends, and enhancing brand visibility across digital and offline channels. Key Responsibilities: Digital & Performance Marketing Own and execute digital marketing strategies across Google Ads, Meta platforms, and other performance channels. Track and optimize key performance metrics: CTR, CPL, Conversion Rates, and CAC . Lead SEO strategy and implementation to grow organic traffic. Plan and manage remarketing campaigns to improve funnel conversions. Organic & Referral Growth Build and scale organic and referral programs to drive low-CAC growth. Identify viral growth levers and community engagement strategies. Partner with internal teams to create engaging content, email campaigns, and lead nurturing flows. Creative & Branding Liaise with creative agencies and freelancers for cost-efficient and brand-aligned creatives . Lead website revamp or rebranding initiatives for better UX and conversions. Ensure brand consistency across all customer touchpoints. Offline/BTL Campaigns Execute targeted BTL marketing activities (college partnerships, flyers, events, etc.) to increase local visibility and inbound leads. Collaborate with sales and operations teams for ground-level activation and lead generation. Analytics & Reporting Regularly track, report, and analyze campaign performance and ROI. Recommend data-backed improvements to maximize marketing effectiveness. Desired Candidate Profile: 4–8 years of experience in digital and performance marketing; experience in real estate, co-living, D2C, or startup environments preferred. Deep expertise in Google Ads, Meta Ads, SEO, Google Analytics, and marketing automation tools . Strong understanding of CPL, CTR, CAC, Conversion Rate optimization. Excellent creative judgment and experience in coordinating with agencies/designers. Analytical mindset with hands-on experience in data tools like Excel, GA4, Hotjar, etc. Strong communication and project management skills. What We Offer: Chance to lead marketing for a growing lifestyle and co-living brand. A performance-driven and entrepreneurial work environment. Freedom to experiment and build scalable marketing funnels. Competitive salary + performance bonuses.

Summary : We are seeking a senior-level web developer with strong experience in Webflow, WordPress & Shopify , and a willingness to develop further in Shopify. This role requires precision, autonomy, and cross-functional thinking — working closely with our UI/UX, PPC, SEO, and delivery teams . Responsibilities: Build and manage full custom websites using Webflow, WordPress (Elementor, Gutenberg, or custom themes) & Shopify . Execute high-conversion landing pages from detailed Figma files or design briefs Support implementation of Google Tag Manager , analytics scripts, and event tracking — working closely with the Performance Marketing Strategist Implement SEO basics: meta tags, URL structures, alt text, internal linking Work directly with the UI/UX designer to deliver pixel-perfect results, matching spacing, layout and brand precision Collaborate with the SEO lead, content team, and project manager on content blocks, schema, and web optimisation Manage post-launch QA, support windows, and edits during the 30-day post-deployment period Configure and embed lead forms , CRM connections, Calendly integrations, and automation triggers Participate in internal reviews and design-to-dev walkthroughs as required Min. Qualification: 3–5+ years of direct experience with full website builds in Webflow and WordPress and Shopify Proven experience managing SEO setup, tracking scripts, and marketing integrations Comfort working with custom designs (not just templates) and interpreting design mockups precisely Familiarity with tools like Google Tag Manager , Meta Pixel, LinkedIn Insight Tag, Clarity, Hotjar etc. Ability to communicate with marketing teams to troubleshoot pixel and conversion events Solid understanding of responsive design, mobile-first principles, and browser compatibility Experience with page speed optimisation and image handling best practices Proactive, independent, and delivery-focused attitude Preferred (Not Required) Any experience with Shopify or willingness to learn quickly with support Hosting/domain management experience Familiarity with ClickUp or other project management platforms Knowledge of WordPress ACF, WooCommerce, or API tools is a plus

We are Sekyo India's No.1 Kids Smart Watch brand committed to delivering innovative products and exceptional customer experiences. We're looking for a performance-driven Digital Marketing Manager to lead and scale our online presence, drive customer acquisition, and optimize our website for revenue growth. Key Responsibilities:- Strategy & Planning:- Develop and execute ROI-driven digital marketing strategies for the brand across key channels (Meta, Google, YouTube, Affiliate, Email, SMS). Plan and manage digital campaigns with a strong focus on customer acquisition, retention, and website traffic growth. Performance Marketing:- Manage paid media campaigns across Meta, Google Ads, and other performance channels. Optimize ad performance through A/B testing, audience segmentation, and funnel analysis. Website Growth & CRO:- Analyze website data (Google Analytics, Hotjar, Shopify, etc.) to improve user experience and conversion rates. Work with the tech/design team to implement landing pages, improve page speed, and enhance mobile-first experiences. SEO & Content Marketing:- Plan and implement SEO strategies to improve organic traffic and rankings. Oversee content planning for blogs, landing pages, and product descriptions to support marketing goals. Retention & CRM:- Develop lifecycle marketing campaigns through Email, WhatsApp, and SMS for customer engagement and repeat purchases. Manage tools like Klaviyo, Mailchimp, or similar. Analytics & Reporting:- Track KPIs such as ROAS, CAC, LTV, CTR, Conversion Rate, and Revenue Growth. Generate regular reports to assess campaign effectiveness and make data-backed decisions. Team & Vendor Collaboration:- Coordinate with creative, product, tech, and external partners to execute integrated campaigns. Manage digital marketing budgets efficiently. Requirements:- 4+ years of hands-on experience in digital marketing, with at least 2 years focused on D2C/eCommerce brands. Proven track record of scaling paid media and driving website conversions. Strong understanding of Shopify, Google Analytics (GA4), Meta Ads, Google Ads, and SEO tools. Experience with Email/CRM platforms like Klaviyo, Mailchimp, etc. Excellent analytical skills and familiarity with tools like Excel, Google Sheets, and Data Studio. Creative mindset with attention to detail and the ability to manage multiple campaigns simultaneously. Job Types: Full-time, Permanent, Fresher Pay: ₹70,000.00 - ₹80,000.00 per month Location: New Delhi, Delhi (Preferred) Work Location: In person

📍 Location: Bhowanipore, Kolkata | ⏱ Duration: 3–6 Months | 🧠 Stipend: ₹3000/month. As a Growth Hacker Intern at TaxDisha, you’ll work closely with our marketing and product teams to ideate, experiment, and execute strategies that rapidly scale user acquisition, retention, and conversion. Selected Intern's Day-to-day Responsibilities Include Conduct rapid A/B testing to identify high-impact growth tactics Analyze funnel data, website traffic, and user behavior using tools like Google Analytics, Hotjar, etc. Brainstorm viral growth loops and referral systems. Run scrappy, cost-effective campaigns across email, WhatsApp, social, and more. Collaborate with the tech team to implement lead-gen widgets, popups, CTAs. Stay updated on growth trends, AI tools, and automation hacks. Preferred Skills Basic knowledge of web development, performance marketing and funnel optimization Analytical thinking and data interpretation skills. Familiarity with tools like Zapier, Notion, Webflow, and other automation tools. Eagerness to experiment and iterate fast About Company: Tax Disha is a leading financial and tax advisory firm that provides comprehensive solutions to businesses and individuals. We are committed to delivering quality service, maximizing resource utilization, and striving to be the standard of excellence. We distinguish ourselves from other advisory service providers in our approach and implementation of strategies, which are always diligent and professional. Our goal is to maximize client satisfaction and create value.We missionize to create a digital economy by maximizing online compliance, catering to various areas of finance, assisting in simplifying complex taxation interpretations, and undertaking the task of upgrading the industry with knowledge and creating a future society of knowledge.

As a seasoned fullstack developer, you will be responsible for leading the development of various products while leveraging your expertise in AI/ML and market & website analytics. Your role will be pivotal in the creation of intelligent platforms and driving data-informed decisions. You will lead the fullstack development of products, with a preference for utilizing technologies such as Node.js, React/Angular, and MongoDB/PostgreSQL. Additionally, your role will involve building and integrating AI-powered features like NLP, predictive analytics, and recommendation systems. Analyzing data from tools like Google Analytics, Mixpanel, and Amplitude will be crucial, along with developing dashboards and data visualizations to support marketing and product teams. Collaboration with designers, data engineers, and product managers will be essential to align technological developments with business strategies. You will take ownership of product performance and conversion metrics, conducting regular audits and implementing improvements based on evaluations of user behavior, funnels, and attribution data. To excel in this role, you must possess strong fullstack capabilities including JavaScript, Node.js, React/Angular, APIs, and databases. Practical experience in AI/ML frameworks such as Python, TensorFlow, and Hugging Face, along with proficiency in website analytics, user behavior tracking, and A/B testing, are required. Experience in building or integrating marketing analytics systems and the ability to generate meaningful insights from data for stakeholders are crucial aspects of this position. Knowledge of SEO, CRO, and performance optimization best practices will also be beneficial. In summary, this role offers an exciting opportunity for a skilled fullstack developer to contribute to the development of intelligent platforms, drive data-informed decisions, and collaborate with cross-functional teams to ensure alignment with business objectives.,

Company Description FlashReach is a full-service performance marketing agency founded by experienced professionals with a proven track record of success. We specialize in performance marketing, conversion rate optimization (CRO), and graphic design to help businesses grow their online presence, increase traffic, and maximize ROI. With clients across Beauty, Fashion, F&B, Furniture, and B2B, our team delivers results-driven solutions tailored to each clients goals. Role Description We are looking for a dynamic Performance Marketing Executive to join our on-site team in South Delhi. You will lead and optimize paid campaigns across digital platforms, drive CRO initiatives, and provide strategic direction for video and creative assets (without creating content yourself). Youll be responsible for scaling media spends, collaborating with creative teams and vendors, and translating data insights into growth. Key Responsibilities Plan, manage, and optimize paid marketing campaigns (Meta, Google, etc.) Strategize and recommend what type of video ads/creatives will drive resultsassess ad suitability, analyze what resonates, and brief creative teams or third-party vendors accordingly (no video creation/editing required) Write detailed creative briefs for video and other assets, ensuring alignment with campaign goals Collaborate with internal team members and external partners to deliver high-performing creatives Analyze performance data to identify CRO opportunities and oversee A/B or multivariate testing Scale and manage digital ad spends efficiently to maximize ROI Communicate proactively with clients; report on performance, insights, and actionable strategies Conduct market research to inform and evolve campaign strategy Qualifications Minimum 1.52 years of hands-on experience managing and scaling paid media campaigns (including managing monthly spends of at least 12 lakhs per client) Proven experience using creative insightsespecially around video content and ad strategyto drive campaign performance (without needing to create video/content assets yourself) Strong experience in writing creative briefs and working closely with creative teams or vendors to guide asset production Expertise in CRO tactics and tools (Google Optimize, Hotjar, etc.) Excellent analytical, communication, and project management skills Bachelors degree in Marketing, Business, or related field Experience working with brands in sectors such as Beauty, Fashion, F&B, Furniture, or B2B is a plus If you love combining data with creative strategy to drive ambitious digital growthand want to work in a high-impact, collaborative agency settinglets talk! Show more Show less

Designation: Group Head – UI/ UX Location: Mumbai Domain: UI/UX & Digital Experiences Experience: 6+ years with atleast 2+ years in similar role Education: Degree in Communications or equivalent Overview: We’re hiring a UI/UX Group Head to drive experience design excellence across a portfolio of digital products and services in the experiences, technology and transformation verticals. This role is for a systems thinker and craft leader who’s comfortable using AI as a co-designer to drive speed, quality, and creative range. You’ll lead a pod of visual designers and interns while co-owning client outcomes with the Content Group Head. Key Responsibilities Experience Strategy & Planning Translate briefs, implement exceptional design thinking to build UX assets, out-of-the-box visualisation, ideas and responsive design systems. Work closely with product/business, content, SEO, technology, and PM teams to define scalable and modular UI/UX. Lead UI/ UX discovery using behaviour and pattern analysis tools (e.g., Hotjar AI, MS-Clarity Insight, etc.). Experience Design & Storytelling Execution Use tools like Figma and Adobe XD to generate wireframes, UI kits and visual designs and systems. Apply AI for experience design, accessibility auditing and UX copy placeholders. Prototype fast and iterate based on data, team inputs, and creative direction. Design Craft, Innovation & Recognition Push boundaries of UI craft across design thinking, motion, micro-interactions, typography, layout, and system thinking. Guide the use of AI in design workflows—from exploration and prototyping to QA and documentation. Oversee design systems that balance consistency with expressive flexibility for each brand and ensure its evolution and usage across brands. Proactively submit and prepare work for leading design awards (e.g., Awwwards, Webby, D&AD, IAMAI, IDMA, etc.). Define and maintain a high bar for conceptual thinking, executional rigour, and visual storytelling. Quality & Delivery Maintain visual consistency and design language across all screens and devices. Annotate designs for dev handoff with AI-generated code hints and component descriptions. Validate UX against metrics using analytics and usability testing (AI-enhanced preferred). Leadership & Mentoring Build and coach a high-performance team of UI/UX designers and interns. Champion design excellence across pods and client engagements. Co-lead client presentations with Content Pod Lead and PMs. Build a culture of excellence, feedback, experimentation and deep craft. Qualifications & Experience 6+ years of UI/UX design with 2+ years in a similar role; agency or digital product background preferred. Strong portfolio across responsive web, mobile, and dashboard products. HFI certified or similar is a big plus. Proficiency with Figma, prototyping tools, and design systems. Hands-on with AI tools for design, wireframing, UX audit, and dev handoff. Awareness of frontend tech (HTML/CSS/JS) and accessibility standards (WCAG). Understanding of headless technologies, CMS’es such as Drupal, Wordpress, Sitecore, AEM, eCommerce platforms such as Magento & Shopify Strong in communications, debate and presentation skills. Ability to present to clients and lead collaborative workshops. KPIs & Success Metrics Clients rave not just about visuals, but about impact, usability, and experience differentiation. The studio’s work earns recognition in top design showcases. Scalable, accessible, and high-performing experiences delivered across all client projects. Repeatable design systems and flows powered by AI accelerators. Designers in your pod are upskilled in creative automation and collaborative design practices.

Designation: Group Head – Content (Web and long‑form) Location: Mumbai (in-office) Domain: UI/UX & Digital Experiences Experience: 6+ years with at least 2+ years in a similar role Education: Degree in Communications or equivalent Overview We’re hiring a Group Head – UI/UX Content to shape how brands communicate across websites, landing pages and long‑form content, ensuring every digital touchpoint reflects the brand’s voice and supports broader business objectives. This role combines content design, UX writing, editorial strategy, and storytelling. You’ll lead a pod of writers and interns, working closely with design, SEO, analytics, tech and project management teams to co-create engaging and performance-driven content experiences. Core Goals Narrative cohesion: Website and long‑form assets present a unified, compelling story aligned with brand strategy. Performance effectiveness: Content decisions are driven by data and demonstrably improve engagement and conversion. Scalable content operations: AI‑supported processes increase efficiency while upholding quality standards. Team development: Foster a culture of strategic thinking, collaboration, and continuous learning within the content team. Key Responsibilities Brand Story Architecture Develop a unified, compelling story aligned with brand strategy. Define content structure, tone, and messaging for websites, applications, dashboards, micro copy, and marketing flows. Define information architecture, voice, and on‑page copy for web experiences and write UX copy that guides user toward key actions. Understand clients' business needs and target audiences through research. AI-Enabled Content Production Leverage tools like ChatGPT, Jasper, Writesonic and GrammarlyGO to: Use AI to build content matrices, draft voice-aligned copy, and generate content variants (e.g., CTAs, FAQs, headlines). Oversee creation of articles, whitepapers, case studies, and scripts positioning the brand as an industry authority. Create multilingual content (Including Translation/Transcreation strategy) Draft SEO-optimised copy/content Maintain brand tone at scale Humanise and brand fit editing of AI-generated content Performance & Optimisation Plan content experiments, interpret insights, and iterate. Work with analytics teams to analyse copy performance and optimise based on engagement metrics. Integrate SEO keywords, schema, and meta elements using AI-assisted SEO planning tools. Use behaviour insight tools (e.g., Hotjar + GPT) to identify content gaps or improvement areas. Quality & Delivery Maintain brand consistency, tone and language across all screens and devices. Validate UX content against metrics using analytics and usability testing (AI-enhanced preferred). Client Expectation Management Become the go-to credible source of information and guidance for clients and speak with authority on copy and content craft in internal and external meetings. Present content strategies and editorial logic to clients and internal stakeholders. Leadership & Culture Build and coach a high-performance team of UI/UX content writers and interns. Mentor content specialists, establish editorial standards, feedback processes, and professional development plans. Lead content reviews and internal QA cycles using automation where possible. Build a culture of excellence, feedback, experimentation and deep craft. Qualifications & Experience 6+ years of UI/UX design with 2+ years in a similar role; agency or digital product background preferred. Excellent writing, editing, presenting and proofreading skills with different writing styles for different audiences. Strong portfolio of web/app copy, structured content models, and UX content. Experience using AI writing tools, dashboard products and SEO/content optimisation platforms. Deep understanding of tone of voice, UX writing, and content scalability. Understanding of headless technologies, CMSes such as Drupal, WordPress, Sitecore, AEM, eCommerce platforms such as Magento & Shopify. Comfortable leading client conversations, presentations, collaborative workshops and translating briefs into structured content plans. Familiarity with Figma, prototyping tools, and design systems a plus. Awareness of frontend tech (HTML/CSS/JS) and accessibility standards (WCAG) a plus. KPIs & Success Metrics Consistent, clear, and effective content across all products and touchpoints. Content that drives measurable outcomes—engagement, conversions, readability. A team of writers who are confident in AI-assisted workflows and editorial excellence. Professional Attributes Data‑informed and results‑oriented. Brand‑focused and user‑centric. Proactive, collaborative, and adaptable to change. Ability to manage multiple projects and consistently meet deadlines. Continuously tracks industry and content trends to craft relevant, high-impact copy.

Key Responsibilities: 1. Strategy & Growth Develop and execute the end-to-end D2C strategy aligned with brand and business goals. Own and grow the company’s D2C website (Shopify/Custom) and performance. Define KPIs for traffic, conversion, retention, and customer lifetime value. 2. Website & Platform Management Manage the D2C e-commerce platform, working with tech, design, and content teams. Optimize user journey, product discovery, and checkout experience. Ensure website SEO, speed, responsiveness, and security are up to standards. 3. Digital Marketing & Customer Acquisition Plan and execute performance marketing campaigns (Google Ads, Meta, Influencer, Affiliate, etc.). Collaborate with digital agencies or internal teams to drive ROI-positive campaigns. Leverage CRM tools for email/SMS/WhatsApp marketing and re-engagement. 4. Analytics & Optimization Use tools like Google Analytics, GA4, Shopify Analytics, and Hotjar to track performance. Run A/B tests, measure conversion rates, and derive actionable insights for optimization. Analyze customer behavior and segment data to personalize experiences. 5. Inventory, Operations & Logistics Coordinate with supply chain and warehousing for inventory planning and dispatch. Partner with logistics teams to ensure smooth and timely last-mile delivery. Track order fulfillment, returns, and customer satisfaction metrics. 6. Brand Experience & Customer Support Ensure strong branding and storytelling across the D2C platform. Manage customer queries and complaints via integrated support systems (chat/email). Implement loyalty/reward programs to boost retention. Job Type: Full-time Pay: ₹58,000.00 - ₹65,000.00 per month Work Location: In person

Marketing Strategy & Planning Create and execute digital marketing strategies aligned with Walk Again’s business goals and monthly patient acquisition targets. Conduct research into target personas (patients, families, doctors, referrers) and use insights to design relevant campaigns. Plan launches for new centers and services, including geo-targeted outreach, content rollouts, and lead nurturing flows. Campaign Management Design, run, and optimize performance campaigns across platforms (Meta, Google, YouTube, LinkedIn, etc.) Allocate budgets based on ROI projections—not guesswork. Develop funnel strategies that map user journeys from awareness to booking and admission. Analytics & Optimization Monitor KPIs: CPC, CTR, CPL, ROAS, CAC, engagement, conversions. Use GA4, Meta Suite, Hotjar, and CRM data to optimize continuously. Translate data into clear action steps for creative and content teams. Content Alignment Provide strategic briefs to designers, content writers, and video creators. Ensure tone and messaging match the emotional and clinical sensitivities of our patient audience. Stakeholder Collaboration Work closely with operations, clinical, and BD teams to align marketing with patient acquisition, franchise outreach, and investor visibility. Support digital presence during key conferences, webinars, launches, and partnerships. Job Type: Full-time Pay: From ₹80,000.00 per month Benefits: Flexible schedule Leave encashment Paid sick time Provident Fund Work from home Work Location: In person

Job Title: Performance Marketing Manager – Skincare & D2C Location: Chennai. Experience: 4+ Years Industry: Skincare, Beauty, Personal Care, D2C E-commerce About Us: We are a fast-growing D2C skincare brand committed to redefining how self-care is experienced by today’s conscious consumers. We’re looking for a Performance Marketing Manager with proven expertise in scaling paid campaigns for skincare or beauty brands, who thrives on data, experimentation, and measurable growth. Key Responsibilities: Plan, execute, and scale high-performing paid campaigns on Meta, Google Ads, YouTube, Programmatic, and other relevant channels Optimize campaigns for CAC, ROAS, LTV, and conversion rates across the full funnel Ideate and collaborate on ad creatives, UGC concepts, videos, and landing page testing Analyse campaign data to deliver actionable insights and growth strategies Run A/B tests on audiences, creatives, placements, and offers Manage and track monthly ad budgets, ensuring efficient spend and strong returns Stay updated on performance trends in the skincare/beauty space and adopt best practices Coordinate with the content, design, and CRM teams to align performance campaigns with product launches, promotions, and retention efforts Requirements: 4–6 years of hands-on experience in performance marketing for D2C skincare, beauty, or personal care brands Proven track record of managing large paid media budgets with consistent positive ROAS Strong analytical skills with proficiency in tools like Meta Ads Manager, Google Ads, GA4, GTM, Hotjar, Looker Studio, Klaviyo (or similar) Experience with eCommerce funnels, retargeting, and scaling new customer acquisition Creative mindset to test and iterate messaging and visual hooks for skincare audiences Excellent communication and reporting skills Bonus: Familiarity with influencer campaigns or UGC sourcing for skincare brands Job Type: Full-time Pay: ₹600,000.00 - ₹1,500,000.00 per year Work Location: In person

We are currently hiring for "Growth Manager" with a leading D2C brand based out in Gurgaon. Key Responsibilities: - Revenue & Growth Ownership: Own monthly GMV, AOV, and CVR metrics. Plan and execute strategies to improve topline and profitability. - Website Optimization: Lead UI/UX improvements, navigation flows, landing page enhancements, and site speed performance in collaboration with tech and design partners. - On-Site Merchandising: Manage product visibility, content refreshes, category performance, and upsell/cross-sell strategies. - Growth Marketing Support: Coordinate closely with the performance marketing team to align campaigns across paid channels (Meta, Google, etc.) with on-site landing experiences. - Retention & CRM: Drive post-purchase engagement, reviews, loyalty, and repeat orders via email/SMS automations and personalised nudges (via platforms like Klaviyo, WebEngage, etc.) - Promotions & Campaigns: Plan and execute festive, thematic, or product-launch-driven promotions; ensure seamless user journey from ad click to checkout. - Analytics & Reporting: Use Shopify analytics, and heatmaps to identify drop-offs, performance bottlenecks, and improvement opportunities. - Tech & Ops Coordination: Liaise with logistics, customer service, and product ops to ensure frictionless customer experience from discovery to delivery. You're a Great Fit If You Have : - 3-5 years of D2C experience in a consumer brand (home, lifestyle, cookware preferred) - Deep familiarity with Shopify and tools like Hotjar, Klaviyo, etc. - A strong sense of aesthetics and experience with UI/UX improvement projects - A/B testing mindset and solid grasp of CRO, funnel metrics, and landing page psychology - Cross-functional experience working with marketing, design, tech, and supply chain - Strong copy and content instincts-bonus if you can brief creatives as well as write/edit them

Performance Marketing Specialist – Google, Meta & LinkedIn Ads Location: Pune (Onsite) Experience: 2–4 years (Minimum, Hands-on) Salary: ₹30,000 – ₹40,000/month (Based on skills & performance history) Immediate Joiners Preferred About the Role: We are seeking a performance marketing specialist who doesn’t just know how to run ads — but knows how to make them convert . You’ll manage paid campaigns for lead generation, brand visibility, and funnel optimization across Google Ads, Meta (FB/IG), LinkedIn , and more. This is a role for conversion-focused professionals who’ve handled actual client budgets and understand attribution. What You’ll Do: Plan and manage multi-platform ad campaigns (Search, Display, Video, Remarketing) Build and optimize ad funnels, creatives (with team), and landing pages Monitor ROAS, CPL, CPA daily and make adjustments in real time Set up and troubleshoot pixels, event tracking, and attribution tags Prepare weekly and monthly performance reports with actionable insights Coordinate with design, SEO, and content teams for unified messaging Requirements (Must Have): Proven track record in Google Ads, Meta Business Suite , and LinkedIn Campaign Manager Knowledge of audience targeting, bidding strategy, ad scheduling, remarketing Comfortable with GA4, UTM parameters, Google Tag Manager Experience in lead generation for services/products — not just awareness campaigns Analytical mindset — able to troubleshoot and scale what works Good to Have: Google Ads / Meta Blueprint Certified Familiarity with tools like Semrush, Hotjar, Zoho CRM, HubSpot How to Apply: Send your CV and portfolio/work samples to careers@luxerra.in

Company Description FlashReach is a full-service performance marketing agency founded by experienced professionals with a proven track record of success. We specialize in performance marketing, conversion rate optimization (CRO), and graphic design to help businesses grow their online presence, increase traffic, and maximize ROI. With clients across Beauty, Fashion, F&B, Furniture, and B2B, our team delivers results-driven solutions tailored to each client’s goals. Role Description We are looking for a dynamic Performance Marketing Executive to join our on-site team in South Delhi. You will lead and optimize paid campaigns across digital platforms, drive CRO initiatives, and provide strategic direction for video and creative assets (without creating content yourself). You’ll be responsible for scaling media spends, collaborating with creative teams and vendors, and translating data insights into growth. Key Responsibilities Plan, manage, and optimize paid marketing campaigns (Meta, Google, etc.) Strategize and recommend what type of video ads/creatives will drive results—assess ad suitability, analyze what resonates, and brief creative teams or third-party vendors accordingly (no video creation/editing required) Write detailed creative briefs for video and other assets, ensuring alignment with campaign goals Collaborate with internal team members and external partners to deliver high-performing creatives Analyze performance data to identify CRO opportunities and oversee A/B or multivariate testing Scale and manage digital ad spends efficiently to maximize ROI Communicate proactively with clients; report on performance, insights, and actionable strategies Conduct market research to inform and evolve campaign strategy Qualifications Minimum 1.5–2 years of hands-on experience managing and scaling paid media campaigns (including managing monthly spends of at least 1–2 lakhs per client) Proven experience using creative insights—especially around video content and ad strategy—to drive campaign performance (without needing to create video/content assets yourself) Strong experience in writing creative briefs and working closely with creative teams or vendors to guide asset production Expertise in CRO tactics and tools (Google Optimize, Hotjar, etc.) Excellent analytical, communication, and project management skills Bachelor’s degree in Marketing, Business, or related field Experience working with brands in sectors such as Beauty, Fashion, F&B, Furniture, or B2B is a plus If you love combining data with creative strategy to drive ambitious digital growth—and want to work in a high-impact, collaborative agency setting—let’s talk!

Key Responsibilities: Execute, and optimize paid marketing campaigns across platforms (Google Ads, Facebook/Instagram, LinkedIn, etc.) and report to the Marketing Head. Manage ad budgets efficiently to maximize ROI and achieve performance targets (CPA, ROAS, CPL) Continuously A/B test creatives, ad copies, targeting, and landing pages Monitor and report on performance metrics using tools like Google Analytics, Meta Ads Manager, and other attribution tools Conduct keyword research and audience segmentation to improve targeting precision Stay up-to-date with the latest trends in digital advertising and platform algorithms Track, analyze, and report campaign performance with actionable insights Suggest strategies to increase brand visibility and conversions through paid media Create content for static posts and align the production team to execute video shoots for social media and Youtube. Requirements: Bachelor’s degree in Marketing, Business, or related field 1–3 years of hands-on experience in performance marketing or digital advertising Proficiency with Google Ads, Facebook/Meta Ads Manager, and LinkedIn Ads Strong understanding of web analytics (Google Analytics, UTM tracking, etc.) Excellent Excel/Google Sheets and reporting skills Familiarity with tools like Google Tag Manager, Hotjar, or SEMrush is a plus Proficiency with tools such as Photoshop, Adobe, Canva, Lightroom. Good communication skills and a keen eye for ad creative and messaging Self-starter with a performance-driven mindset Preferred Skills (Good to Have): Experience with eCommerce or D2C campaigns Knowledge of SEO basics and content marketing Exposure to CRM platforms or marketing automation tools (e.g., HubSpot, Mailchimp) Job Types: Full-time, Permanent Pay: ₹35,000.00 - ₹45,000.00 per month Benefits: Cell phone reimbursement Health insurance Paid sick time Paid time off Work Location: In person

As a UI/UX Designer in the Fintech industry with the IT department based in Noida, you will be responsible for creating intuitive and visually appealing digital experiences. Your expertise in Wireframing & Prototyping using tools like Figma, Adobe XD, and Sketch will be crucial in designing effective user interfaces. Your role will involve crafting Information Architecture (IA) and ensuring smooth Interaction Design (IxD) to enhance user engagement. Usability Testing and Design Thinking will be essential in creating User-Centered Design (UCD) that meets user needs effectively. Your proficiency in Typography & Visual Hierarchy will be instrumental in creating aesthetically pleasing designs. Additionally, your UX Research Skills including Qualitative & Quantitative Research, A/B Testing, and tools like Heatmaps & Eye-Tracking will drive Data-Driven Decision Making. You will be involved in Persona Creation, User Journey Mapping, and Competitor Analysis to deliver impactful user experiences. Knowledge of Cognitive Psychology and Heuristic Evaluation will help in understanding user behavior better. Your experience of at least 3 years along with a Bachelor's or Master's Degree will add value to this role. Your expertise in various UX tools like Figma, Adobe XD, Sketch, Miro, Whimsical, Hotjar, Google Analytics, Optimal Workshop, Axure, and InVision will be utilized for advanced Prototyping and User Behavior Tracking. In this full-time position, you will be expected to work in person, demonstrating your skills in UX/UI design to create innovative solutions for the Fintech industry.,

As a Senior UX Researcher, you will be instrumental in elevating user experience by leveraging data and research insights strategically. Your primary responsibility will involve close collaboration with the UX team and cross-functional partners to infuse a rigorous research perspective into strategic decisions that drive value for both users and the business. To excel in this role, we are seeking a candidate with over 5 years of experience in an in-house research team or relevant work environment, along with a degree in a relevant discipline. Proficiency in both quantitative and qualitative research methods, as well as the ability to write comprehensive reports and internal communications, are essential. Strong communication and analytical skills, along with a proven track record of independent work and cross-functional collaboration, are key attributes we are looking for. Experience with agile processes and delivery models, coupled with a meticulous approach to documentation and organization, will be highly valued. Familiarity with tools such as Pendo, User Testing, Hotjar, Jira, and others listed is preferred. Additional points will be awarded for SaaS experience and a flexible mindset comfortable with ambiguity. In this role, you will drive user-centric improvements by leading initiatives that align solutions with user needs and business objectives. You will champion research in strategic decisions, ensuring evidence-based perspectives guide solutions. Supporting the UX team, you will integrate research insights into design solutions, streamline workflows, and maintain best practices for collaboration and documentation. Your responsibilities will also include knowledge sharing, shaping UX strategy, conducting in-depth research, staying abreast of industry trends, and advocating for research and design excellence across the organization. Building strong relationships and fostering a collaborative environment for growth, innovation, and excellence within the UX team will be vital to your success in this role.,

We are looking for a seasoned fullstack developer who combines hands-on technical skills with strong experience in AI/ML and a deep understanding of market & website analytics. This role will play a strategic part in building intelligent platforms and driving data-informed decisions. Key Responsibilities Lead fullstack development across products (preferably using Node.js, React/Angular, MongoDB/PostgreSQL) Build and integrate AI-powered features (NLP, predictive analytics, automation workflows, recommendation systems) Implement and analyze data from tools like Google Analytics, Mixpanel, Amplitude, Hotjar, etc. Develop dashboards and data visualizations to support marketing and product teams Collaborate with designers, data engineers, and product managers to align tech with business strategy Own product performance and conversion metrics with regular audits and improvements Evaluate user behavior, funnels, and attribution to improve product and marketing decisions Required Skills Strong fullstack capabilities (JavaScript, Node.js, React/Angular, APIs, databases) Solid understanding and practical experience in AI/ML frameworks (e.g., Python, TensorFlow, Hugging Face, OpenAI API, Langchain) Proficiency with website analytics, user behavior tracking, and A/B testing Experience in building or integrating marketing analytics systems Ability to generate insights from data and present them meaningfully to stakeholders Knowledge of SEO, CRO, and performance optimization best practices Skills:- NodeJS (Node.js), MongoDB, Python, API and Search Engine Optimization (SEO)

JD We’re looking for a highly skilled UX/UI Designer to lead the design and user experience efforts across our digital products. This role requires a deep understanding of user-centered design principles, a strong aesthetic sense, and the ability to turn complex problems into elegant, intuitive solutions. You’ll collaborate closely with product managers, developers, and stakeholders to deliver best-in-class user experiences. Key Responsibilities: Lead the UX/UI design process from concept to final implementation. Translate product requirements and user research into wireframes, prototypes, and high-fidelity designs. Conduct and analyze user research, usability testing, and feedback loops. Design intuitive user interfaces for web and mobile platforms. Maintain and evolve our design system to ensure consistency and scalability. Collaborate with cross-functional teams (Product, Engineering, Marketing) to ensure seamless user experiences. Mentor junior designers and contribute to a culture of design excellence. Required Skills & Qualifications: 3+ years of experience in UX/UI design, with a portfolio showcasing strong design thinking and execution. Proficiency in tools like Figma, Sketch, Adobe XD, and other design/prototyping software. Strong understanding of responsive design, mobile-first principles, and accessibility standards (WCAG). Experience conducting user research and usability testing. Solid understanding of frontend development principles (HTML, CSS, JavaScript is a plus). Excellent communication, collaboration, and presentation skills. Nice to Have: Experience in a startup or fast-paced tech environment. Familiarity with motion design or micro-interactions. Knowledge of analytics tools and how they inform design (e.g., Hotjar, Google Analytics). Why Join Us: Work on impactful products used by thousands/millions of users. Collaborative and creative team environment. Opportunities for growth, leadership, and continuous learning. Job Type: Full-time Pay: ₹30,000.00 - ₹40,000.00 per month Schedule: Day shift Experience: UX/UI: 2 years (Required) Language: English (Required) Location: Delhi, Delhi (Required) Work Location: In person

Are you a visually driven Shopify expert ready to optimize global e-commerce presence We are seeking a Shopify Storefront Assistant to build, manage, and enhance high-converting Shopify Plus sites across various countries including the UK, USA, India, and Germany. Your primary responsibility will be serving as the technical lead for our online brand appearance. You will be tasked with integrating UX best practices, strong SEO techniques, and visually appealing design elements to create exceptional shopping experiences for our customers. In this role, you will: - Manage multiple Shopify Plus storefronts globally, including daily maintenance tasks such as updating banners, collections, and page layouts. - Design and test high-converting landing pages using tools like PageFly or GemPages, and implement A/B testing and CRO strategies. - Ensure consistent and premium brand experience across all global storefronts by adapting content to local market nuances and supporting localization efforts. - Organize product listings and collections for consistency and SEO optimization. - Implement on-page SEO, address technical issues related to site speed and crawlability, and ensure proper localization. - Track web metrics such as conversion rate and bounce rate to inform strategy and align Shopify updates with company goals. To qualify for this role, you should have: - At least 3 years of hands-on experience in building and managing Shopify Plus storefronts. - Strong knowledge of Shopify themes, Liquid code, metafields, and custom blocks. - Deep understanding of e-commerce UX, SEO, CRO, and design best practices. - Ability to independently build pages using Shopifys theme customizer and third-party page builders. - Familiarity with analytics tools such as Google Analytics and Hotjar. - A keen visual eye for layout, typography, and conversion optimization. - Experience in direct-to-consumer (DTC) beauty/wellness industry is a plus. - Proficiency in working with global store structures. Nice to have skills include familiarity with Shopify Scripts/Functions, Shopify Markets, light front-end development skills (HTML/CSS/JavaScript), and prior experience in website localization. In return, we offer: - A high-impact, autonomous role at the core of our digital growth. - Support from dedicated in-house design and content teams. - Competitive salary with incentives, product perks, and development budget. - An opportunity to play a pivotal role in shaping the digital presence of a beloved beauty brand on a global scale. CTC: 8-20 LPA (Negotiable based on experience) Job Category: E-commerce & Online Retail Job Type: Full-time Application Question(s): - What is your Current CTC - Do you have experience working with Beauty/Cosmetic/Personal Care brands Work Location: In person,

OVERVIEW: Bullshark is looking for a Senior Paid Media Specialist to lead paid media efforts for local and international clients across diverse markets. As part of our Marketing Unit , you will play a key role in planning, executing, and optimising performance-driven, omni-channel digital campaigns designed to drive revenue and lead generation. You will collaborate with a team of Marketing Strategists, Executives, and Creatives to develop and implement highly effective data-driven advertising strategies . The ideal candidate is numbers-driven, results-oriented, and thrives at the intersection of business objectives and data-driven performance . KEY RESPONSIBILITIES: (1) Media Planning and Buying Develop and execute media buying strategies that align with client objectives and budgets. Manage and optimise paid media spend across digital platforms, including Google Ads, Meta, TikTok, Twitter, and LinkedIn . Handle programmatic advertising platforms such as PropellerAds and AdForm for advanced audience targeting. Oversee the end-to-end paid media campaign lifecycle , including keyword strategy, ad groups, ad sets, creatives, tracking parameters, and bid optimisations . (2) Data and Analytics Execute A/B testing and dynamic ad placements to identify top-performing campaign variables. Monitor daily campaign performance and adjust bids, budgets, and targeting parameters for continuous optimisation. Analyse large datasets and extract actionable strategic insights for both clients and internal teams . (3) Creative Collaboration Work closely with marketers and creatives to guide the development of high-performing ad assets . Ensure ad placements align with platform best practices across all digital channels. Adopt a data-driven approach to creative development, ensuring constant iteration and performance refinement . (4) Conversion Optimisation Implement methodologies to improve conversion rates across campaigns. Collaborate with the UX/UI team to optimise landing pages and ad destinations for higher conversions. (5) Financial Management Own and manage client media budgets , ensuring spending is strategically allocated for maximum ROI . Provide financial guidance on budget setting, scaling, and optimisation . (6) Vendor Management and Innovation Maintain strong relationships with advertising vendors and platforms. Stay up to date on emerging media buying trends, platform updates, and best practices . Innovate and explore new tactics, methodologies, and automation tools to stay ahead of competitors. (7) Client Relations and Reporting Participate in strategic client meetings to offer expert media buying insights . Provide strategic recommendations to internal teams regarding messaging, creative, and targeting strategies based on paid media insights. Deliver detailed performance reports to clients, showcasing results, trends, and strategic recommendations . WHAT WE ARE LOOKING FOR: ✅ Proven experience as a Paid Media Specialist, managing campaigns across multiple digital media platforms . ✅ Strong ownership and leadership of campaign performance , from strategy to execution . ✅ Exceptional data analysis skills , with the ability to crunch numbers and extract key insights . ✅ Strategic mindset , balancing business objectives with high-performance paid media strategies . ✅ Technical proficiency in ad technology, conversion tracking, and Google Tag Manager . ✅ Passion for AI-driven automation and the ability to leverage AI-enabled methodologies for media buying. REQUIRED PLATFORM EXPERIENCE: Social Platforms: Meta (Facebook & Instagram Ads), Google Ads, TikTok Ads, Twitter Ads, LinkedIn Ads Google Advertising Platforms : Google Search Ads, Google Display Ads, YouTube Ads Programmatic Advertising Platforms : PropellerAds, AdForm, Xandr, or equivalent Analytics and Insights : Google Analytics 4 (GA4), Hotjar, Business Intelligence Platforms Ad Tech and Tracking Technologies: Conversions API, Google Tag Manager, Tracking Pixels, and other conversion tracking tools ADDITIONAL ASSETS: SEO expertise (both on-page and off-page). Multilingual skills (English required). WHY JOIN US? 🚀 Own and shape the growth of clients across diverse industries in local and international markets . 🔹 Lead the adoption of AI & automation to drive media buying innovation . 🌍 Work in a multi-cultural, international team that values bold thinking, measurable impact, and creativity . 💰 Competitive salary with ongoing performance-based adjustments . 🔹 A culture that values leadership, autonomy, and forward-thinking strategies . ABOUT BULLSHARK: Established in late 2020, Bullshark has rapidly grown into a multi-disciplinary digital agency with a team of 30. Our core mission is to drive revenue growth for our clients through end-to-end solutions across strategy, technology, marketing, and data. We have successfully served over 150 clients, with a portfolio that includes leading brands like Wolt, APS Bank, Farsons, Hyatt, Pfizer, Transport Malta, and many more. With operations spanning Malta and the UK, we work with clients across diverse international markets. ARE YOU READY TO LEAD? If you’re a media buying powerhouse who can lead, execute, and optimise , we’d love to hear from you. All applications will be treated in the strictest confidence.

About UXTeam- At UXTeam, were not just design thinkerswere growth enablers. Our global clients trust us to design intuitive, high-performing digital products, websites, and experiences that convert. We blend human-centered UX with performance insights to deliver measurable ROI across eCommerce, SaaS, and enterprise digital platforms. About the Role- We’re looking for a data-informed, UX-aware Conversion Rate Optimization (CRO) Specialist to lead the charge in analyzing, optimizing, and improving our clients’ digital conversion journeys. You’ll collaborate closely with UX designers, product strategists, and marketing teams to drive real business impact—through evidence-based experimentation and thoughtful optimization. Key Responsibilities- Audit and analyze websites, landing pages, and digital funnels to identify conversion bottlenecks . Use tools like GA4, Hotjar, Mixpanel, VWO , or similar to extract behavioral insights and prioritize opportunities. Design and run A/B tests, multivariate tests , and post-test analyses to validate improvements. Collaborate with UI/UX designers and content teams to propose changes backed by research and experimentation. Translate quantitative and qualitative insights into actionable test hypotheses and implementation plans. Optimize touchpoints across the customer journey : landing pages, pricing pages, sign-up flows, forms, checkout, etc. Create CRO roadmaps aligned with business KPIs such as conversion rate, CAC, LTV , and revenue per visitor. Present strategic insights and test outcomes in a compelling, client-facing format. Stay updated on CRO best practices, tools, frameworks, and evolving user behaviors. Required Skills & Experience 2–5 years of experience in CRO, performance UX, or digital growth analytics. Proficiency in tools like Google Analytics (GA4), Tag Manager, VWO, Hotjar, Optimizely, or Mixpanel . Solid grasp of conversion funnel strategy, user psychology , and UX metrics. Hands-on experience in running experiments (A/B, multivariate) from ideation to insight reporting. Understanding of HTML/CSS basics and CMS platforms (e.g., Webflow, Shopify, WordPress). Strong analytical, storytelling, and communication skills to influence design and business decisions. Nice to Have Background in UX research , product analytics, or behavioral design. Experience working on eCommerce, SaaS , or marketing-led product funnels. Familiarity with UX copywriting , SEO, or performance marketing metrics. Knowledge of AI-powered analytics tools or AI in optimization processes (a bonus in an evolving agency setup).