Business Development Representative - Courier & Logistics Software

Company Overview

Sagar Informatics Private Limited (SIPL)

www.sagarinfotech.com

Position Summary

We are seeking a dynamic Business Development Representative (BDR) to join our growing sales team. The BDR will be responsible for identifying, qualifying, and developing new business opportunities for our courier and logistics software solutions. You'll be pitching our comprehensive suite of products including Courier Management Software (CMS), International Courier Management Software (ICMS), Logistics Management Software (LMS), Transportation Management Software (TMS), and Pickup Delivery Management System (PDMS). This role serves as the critical first touchpoint for potential clients and plays a key role in driving our company's growth.

Key Responsibilities

Lead Generation & Prospecting

• Research and identify potential clients in courier services, logistics companies, e-commerce businesses, freight forwarders, 3PLs, and parcel delivery services
• Target decision-makers in companies requiring courier management, international shipping, pickup/delivery tracking, and logistics optimization solutions
• Utilize various prospecting methods including cold calling, email outreach, social selling, and networking
• Develop and maintain a robust pipeline of qualified prospects using CRM tools
• Conduct market research to identify industry trends and potential opportunities in courier and logistics sectors

Qualification & Discovery

• Conduct initial discovery calls to understand prospect needs related to courier operations, delivery management, and logistics challenges
• Qualify leads based on budget, authority, need, and timeline (BANT criteria)
• Assess prospect fit for our courier and logistics software solutions (CMS, ICMS, LMS, TMS, PDMS)
• Identify pain points such as delivery tracking issues, route optimization needs, billing complications, and operational inefficiencies
• Document and track all prospect interactions and qualify opportunities

Software Solution Pitching

• Present and pitch Sagar Informatics' courier and logistics software solutions effectively
• Demonstrate key features and benefits of our software suite:

• Courier Management Software (CMS)

  : End-to-end courier operations automation

• International Courier Management Software (ICMS)

  : Global shipping and tracking solutions

• Logistics Management Software (LMS)

  : Complete supply chain optimization

• Transportation Management Software (TMS)

  : Fleet and route management

• Pickup Delivery Management System (PDMS)

  : Real-time delivery operations
• Articulate how our solutions address specific business challenges and improve operational efficiency
• Prepare compelling presentations and product demonstrations for prospects

Relationship Building

• Build rapport and establish trust with key decision-makers and influencers in courier and logistics companies
• Nurture relationships with prospects through consistent follow-up and value-added communications
• Collaborate with marketing team to develop targeted outreach campaigns for courier industry
• Attend logistics and courier industry events, trade shows to network and generate leads

Required Qualifications

Education & Experience

• Bachelor's degree in Business, Marketing, Communications, or related field
• 1-3 years of experience in sales, business development, or customer-facing roles
• Previous experience in B2B software sales preferred
• Knowledge of courier services, logistics, or transportation industry is a strong plus
• Experience selling to courier companies, e-commerce businesses, or logistics providers preferred

Skills & Competencies

• Excellent verbal and written communication skills with ability to articulate technical software benefits
• Strong interpersonal and relationship-building abilities
• Proficiency with CRM systems (Salesforce, HubSpot, or similar)
• Experience with sales engagement platforms (Outreach, SalesLoft, etc.)
• Advanced proficiency in Microsoft Office Suite and Google Workspace
• Strong research and analytical skills
• Ability to understand and articulate courier and logistics software solutions
• Capability to conduct compelling software demonstrations and presentations

Personal Attributes

• Self-motivated with a strong drive to achieve and exceed targets
• Resilient and able to handle rejection while maintaining a positive attitude
• Excellent organizational and time management skills
• Team player with collaborative mindset
• Adaptable and eager to learn in a fast-paced environment
• Strong problem-solving abilities

Preferred Qualifications

• Experience selling to courier companies, logistics providers, e-commerce businesses, or freight forwarders
• Understanding of courier management systems, logistics software, or delivery tracking solutions
• Knowledge of international shipping, customs processes, and global logistics operations
• Previous experience with outbound prospecting and lead generation in B2B software
• Familiarity with social selling techniques and LinkedIn Sales Navigator
• Knowledge of sales methodologies (SPIN, Challenger, etc.)
• Understanding of route optimization, fleet management, or supply chain processes

Performance Metrics

• Monthly qualified meetings scheduled with courier and logistics prospects
• Lead qualification rate and conversion to opportunities
• Pipeline generation and progression through sales stages
• Software demo completion rate and prospect engagement
• Conversion rate from lead to qualified opportunity
• Activity metrics (calls, emails, LinkedIn connections, software demonstrations)
• Contribution to overall team revenue targets
• Industry-specific lead generation (courier companies, logistics providers, e-commerce businesses)

Compensation & Benefits

• Competitive base salary plus uncapped commission structure
• Professional development opportunities and training programs
• Flexible work arrangements and remote work options
• Company-provided laptop and technology tools
• Opportunity for career advancement within the sales organization

Growth Opportunities

This role offers excellent potential for career advancement within our sales organization. Successful BDRs typically progress to Account Executive roles, with opportunities to advance to Senior AE, Enterprise Sales, or Sales Management positions within the courier and logistics software domain.

Reporting Structure

Reports to: Sales Development Manager Collaborates with: Account Executives, Marketing Team, Customer Success Team

Work Environment

• Dynamic, collaborative software development company environment
• Hybrid work model with flexibility for remote work
• Regular team meetings, product training sessions, and sales coaching
• Quarterly business reviews and performance assessments
• Exposure to cutting-edge courier and logistics technology solutions

Ready to join Sagar Informatics and help revolutionize the courier and logistics industry?

We're looking for passionate individuals who want to make a meaningful impact in the courier and logistics software space while building a rewarding career in B2B software sales.

Contact Information:

Sagar Informatics Private Limited

306, Third Floor, Tower A1,

Corporate Park, Sector 142,

Noida, Uttar Pradesh – 201 305

Website: