Programmatic Ad Sales Manager

2 years

0 Lacs

Posted:1 week ago| Platform: GlassDoor logo

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Work Mode

On-site

Job Type

Part Time

Job Description

Welcome to Coolboots

At CoolBoots Media, innovation isn’t just a buzzword—it’s our way of life. As a fast-growing leader in the digital media space, we are constantly in pursuit of bold, driven, and imaginative minds who are ready to challenge the norm and shape the future.

If you’re passionate about creating groundbreaking digital experiences and inspiring engagement on a global scale, then CoolBoots is your next big opportunity.


BENEFITS

Why You'll Love Working With Us

Inclusive Culture

Be part of a supportive, diverse team where everyone’s ideas are valued, and collaboration is at the core of what we do.

Perks

Enjoy exclusive discounts, employee rewards, and fun team-building activities that make work enjoyable.

Personal Development

Access to learning programs, mentorship, and career growth opportunities to help you reach your full potential.

Financial

Competitive salaries, performance bonuses, and retirement savings plans to secure your financial future.

Life At Coolboots

We believe that the best ideas are born from great teamwork. At CoolBoots, you’ll find a vibrant, collaborative environment where innovation meets fun—and every idea is worth exploring.


Why Our Team Loves Working Here

At CoolBoots, we believe in fostering an environment where every team member is empowered to succeed. Our people are at the heart of everything we do, and their stories speak to the unique culture and opportunities we offer.

Hear from some of our team members about their experiences and why they love being part of our company.

As someone who values structure and ethics, I appreciate how CoolBoots empowers me to make strategic legal decisions with full support.

Rohit K.
Legal Counsel

There’s a strong focus on learning and evolving here. I’ve grown more in one year than I did in my previous roles combined.

Anjali T.
Product Analyst

From system overhauls to security upgrades, the work here is fast-paced and rewarding. Plus, the team has your back—always.

Deepak G.
IT Infrastructure Manager


CoolBoots has been a game-changer for my career. The creative freedom I enjoy here is unmatched, and the team spirit makes every challenge exciting.

Ritika S.
UI/UX Designer

What I love the most is the trust the company places in its people. From Day 1, I’ve had the autonomy to own projects and make real decisions.

Amit R.
Software Developer

The energy here is contagious! Whether it’s brainstorming on campaigns or celebrating team wins, there’s a strong sense of belonging.

Neha M.
Digital Marketing Executive

Turn your talent into results

Pioneering Engineering

Cutting-edge design & development

End-to-end testing & quality assurance

A mindset of innovation and continuous improvement

Marketing Mastery

Building bold brand strategies

Driving social campaigns with impact

Data-driven market research & insights

Sales Innovation Hub

Strategic lead generation & client prospecting ⁠

Expert-level negotiation and deal closing

Goal-oriented revenue forecasting

Advanced IT Infrastructure

Building secure and scalable networks ⁠

Software maintenance & optimization ⁠

Infrastructure support that never sleeps

Creative Experience Design

Shaping memorable visual identities ⁠

Crafting stunning digital & print creatives

Rapid design prototyping and feedback loops

Strategic Legal Counsel

Contract negotiations with precision

Proactive compliance & risk management

Legal strategy and dispute resolution


Position Name

Programmatic Ad Sales Manager

Exp required

2+ Years

Location

Gurgaon

About Product

Being one of the few selected channel partners of Google in India, CoolBoots is a dynamic and innovative Gaming company leveraging the power of the Google Programmatic ad platform. We are expanding our team and seeking a proactive Programmatic Ad Sales Manager with a strong focus on driving new business development and revenue generation through programmatic advertising solutions.

Experience:

  • Proven track record of at least 2 years in generating sales for programmatic advertising solutions.
  • Strong emphasis on new business development and a history of successfully acquiring new clients.

Responsibilities

  • New Business Development
  • Identify and target potential clients to expand our client base.
  • Execute a proactive sales strategy to hunt, reach, and bring in new business opportunities.
  • Contribute to scaling up the programmatic vertical within the company through strategic initiatives and partnerships.

Sales Generation:

  • Drive revenue growth through effective sales strategies and techniques.
  • Achieve and exceed sales targets for programmatic advertising solutions.
  • Onboard new publishers and build strong relationships to expand our programmatic network.
  • Provide recommendations for yield optimization based on performance data, ensuring client success.

Market Research:

  • Stay informed about industry trends, competitor activities, and emerging technologies to identify new opportunities.
  • Collaborate with internal teams, including Sales, Product, and Finance, to ensure seamless operations and client satisfaction.

Communication Skills

  • Excellent communication and negotiation skills to effectively present and sell programmatic solutions.
  • Proactive, self-starter with the ability to work independently and take the initiative in generating new business.

Desired Proficiency:

  • Understanding of the open RTB ecosystem, different channels, ad formats, SSPs, DSPs, and inventory types.
  • Possess an understanding of open RTB specifications, VAST, and VPAID to effectively communicate the value proposition to potential clients.
  • Demonstrated ability to achieve and exceed sales targets.

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