Director of Product Marketing

Position Title:

Job

Employee Location:

Shift Timings:

About Prezent

Our Mission

$40+ million

Our Vision

healthcare, biopharma, high-tech, banking, and insurance

Growth Trajectory

Rapid ARR Growth:

Path to Profitability:

Role Overview

VP of Marketing

balances strategic leadership

Key Responsibilities

Product Strategy & Positioning

• Define and drive the

  product marketing strategy,

  collaborating with the VP of Marketing and the broader marketing team to craft compelling product positioning, messaging, and category
• creation.Ensure alignment with
  both

  the biopharma and tech

  verticals

  , while preparing for expansion into future sectors, including BFSI(banking).

Product Launches

• Build and execute structured product launch plans, including quarterly release cycles and major releases.
• Collaborate with Product and Engineering teams to ensure seamless, coordinated and impactful product launches.

Key connector for the rest of the marketing org

• Act as the bridge between product, demand generation, and content marketing.
• Provide the structure and support needed for these teams to thrive, ensuring all campaigns are backed by clear and effective product messaging.

Competitive Positioning

• Own competitive analysis and positioning, helping the team understand and communicate Prezent.ai’s unique value in the market.
• Stay on top of competition and evolutions of products, target audiences, market share, etc.

Sales Enablement

• Collaborate with the VP of Marketing and the sales enablement manager to drive the sales enablement function, creating compelling content, administering training, and testing knowledge and retention through quizzes.

Team Leadership

• Manage and mentor a global team, currently consisting of one PMM based
  in India.
• Potential opportunity to build out the team as our revenue grows.

Must-Have Qualifications

• Proven Product Marketing Experience:

  10+ years in product marketing within B2B SaaS, ideally with experience in vertical markets of Biopharma and Technology.

• Strategic & Tactical Balance:

  Ability to toggle between strategic initiatives and tactical execution.

• Collaborative Leader:

  A true enabler who can partner across teams including Product, Sales, Demand Gen, and Content. Exceptional communication skills with the ability to inspire and lead a team through influence.

• Customer-Centric Storyteller:

  Ability to build strong customer narratives and success stories, creating content that resonates with both technical and business personas.

• Data-Driven Decision Maker:

  Deep understanding of the Total Addressable Market (TAM) for various sectors, using data and insights to inform product marketing strategies.

Benefits

• ESOPs

  : You’ll be eligible for Employee Stock options.

• Comprehensive Benefits:

  Flexible, top-tier benefits package in line with India market standards.

• Remote Work Culture:

  Fully remote with best-in-class collaboration tools (Salesforce, Gong,Apollo, etc.).

• Professional Growth:

  Thrive in a fast-paced environment that encourages innovation, continuous learning, and career progression.