Digital Marketing Manager / Global Marketing Manager

Role: Digital Marketing Manager / Global Marketing Manager

Location : Onsite/Gurgaon/ Full Time

Shift : US (CST 5 PM to 2 AM)

Who We Are:

This is Spearhead Technology — where every challenge is an opportunity, and every solution is a masterpiece in the making. As a full-lifecycle IT company, we transcend mere delivery; we engineer success.

From inception to implementation, our seasoned expertise shepherds every phase of the journey. Be it planning, analysis, design, development, testing, or the seamless transition to production, we stand as steadfast partners in our clients’ progress.

At Spearhead Technology, quality isn't a mere aspiration—it's our ethos. Rooted in Tech Advisory, our methodology is guided by insights that spark transformative outcomes. We recognize the paramount importance of talent retention. Through a steadfast commitment to work-life balance, competitive remuneration packages, and an optimized operational model, we ensure our team remains as exceptional as our services.

Step into Spearhead Technology, where innovation meets precision, and together, let's sculpt the future of technology with finesse and distinction.

Requirements

We are looking for a sharp, self-driven Digital Marketing Manager who brings both strategic clarity and tactical agility. You’ll lead marketing initiatives that drive visibility, generate enterprise leads, and build our brand authority across key global markets. You'll work closely with sales, design, leadership, and our tech teams to build the marketing engine for a rapidly growing transformation business.

Key Responsibilities

B2B Demand Generation & Strategy

• Develop and execute integrated digital strategies tailored to enterprise buyers.
• Own the marketing funnel from awareness to MQL, collaborating with sales for pipeline acceleration.
• Define marketing KPIs and campaign goals aligned with business priorities.

Account-Based Marketing (ABM)

• Design and manage 1:1 and 1: few ABM programs for strategic accounts.
• Drive alignment with BD and delivery teams for account-specific content, messaging, and outreach.

Go-to-Market (GTM) and Campaign Management

• Plan and execute integrated GTM strategies for new services, capabilities, and solution offerings.
• Lead campaign management across regions and buyer personas, ensuring alignment with sales, product, and delivery teams.
• Develop campaign messaging, content assets, landing pages, and paid media strategy in sync with launch objectives.
• Track, report, and optimize campaign outcomes - leads, pipeline, and ROI.

Social Media Marketing

• Own company's social media presence across LinkedIn, X, YouTube, and emerging channels.
• Build and manage a content calendar tailored to global audiences, trends, and leadership voices.
• Drive follower growth, engagement, and brand credibility through organic and paid initiatives.
• Collaborate with designers and content creators for sharp, platform-native creatives and campaigns.

Brand Marketing and Execution

• Strengthen the brand voice through consistent storytelling across channels, campaigns, and experiences.
• Champion brand guidelines, tone, and positioning in every communication touchpoint.
• Collaborate on IP campaigns, whitepapers, event content, and leadership-driven narratives that reflect our domain authority.
• Partner with CXOs, delivery heads, and tech leads to translate complex ideas into clear, compelling brand stories.

Content & Thought Leadership

• Work with internal experts to create compelling content that reflects our capabilities and business value.
• Plan whitepapers, case studies, and solution-led content for enterprise CXOs and decision-makers.
• Ensure all brand messaging reflects our tone: clean, confident, and client-focused.

Team Collaboration & Leadership

• Bring leadership presence, while also being comfortable rolling up your sleeves when needed.

What You’ll Need to Succeed

• 4–8 years of B2B marketing experience in a tech, SaaS, consulting, or digital transformation firm.
• Strong grasp of ABM, enterprise marketing, and long-cycle B2B sales funnels.
• Proven campaign management and performance optimization experience across organic, paid and owned media.
• Hands-on with platforms like Google Ads, LinkedIn Ads, HubSpot, Zoho Campaigns, Google Analytics.
• Ability to influence and execute - you're a strategic thinker and an individual game player.
• Excellent communication skills and cross-functional collaboration.

Benefits

Why Spearhead Technology?

Be part of a fast-growing global company redefining enterprise transformation.

Work with passionate innovators, problem-solvers, and global leaders.

Freedom to lead, experiment, and scale your impact.

Flexible work environment with performance-based growth and rewards.