Competitive Marketing Research Manager

3 years

0 Lacs

Posted:2 weeks ago| Platform: Linkedin logo

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Work Mode

Remote

Job Type

Full Time

Job Description

Who we are:

Kore.ai is a pioneering force in enterprise AI transformation, empowering organizations through our comprehensive agentic AI platform. With innovative offerings across "AI for Service," "AI for Work," and "AI for Process," we're enabling over 400+ Global 2000 companies to fundamentally reimagine their operations, customer experiences, and employee productivity.


Our end-to-end platform enables enterprises to build, deploy, manage, monitor, and continuously improve agentic applications at scale. We've automated over 1 billion interactions every year with voice and digital AI in customer service and transformed employee experiences for tens of thousands of employees through productivity and AI-driven workflow automation.


Recognized as a leader by Gartner, Forrester, IDC, ISG, and Everest, Kore.ai has secured Series D funding of $150M, including strategic investment from NVIDIA to drive Enterprise AI innovation. Founded in 2014 and headquartered in Florida, we maintain a global presence with offices in India, UK, Germany, Korea, and Japan.


With other offices in India, the UK, Germany, Korea, and Japan, Kore.ai has a diverse team of 500+ led by seasoned leadership on a mission to push AI innovations to the next level to serve customers worldwide.



Competitive Marketing Research Manager

As a Competitive Marketing Research Manager, you will be critical in supporting Kore.ai's Compete program, enabling the organization to position its market-leading AI solutions more effectively. Reporting to the Product Marketing lead, you will gather, analyze, and distribute insights to empower sales, marketing, and product teams. This role offers a unique opportunity to shape your career at the intersection of technology, market analysis, and strategic decision-making.

We are seeking a self-starter with strong research, analytical, and excellent communication skills who thrives in a fast-paced, dynamic environment.


RESPONSIBILITIES

  • Research & Analysis: Monitor, gather, and analyze competitor data from various sources, including websites, financial reports, news, and industry events.
  • Market Monitoring: Track industry trends, emerging technologies, and competitive moves to identify opportunities and threats.
  • Battle Card Development: Create and maintain competitive battle cards, playbooks, and positioning guides to support the sales team in competitive engagements.
  • Internal Collaboration: Work closely with product marketing, sales, and product teams to identify competitive intelligence needs and deliver actionable insights.
  • Sales Enablement: Support training sessions for sales teams, focusing on competitive differentiation and messaging.
  • Reporting: Develop concise and visually appealing reports to share findings with stakeholders at all levels of the organization.
  • Tool Management: Assist in maintaining and optimizing competitive intelligence tools and repositories.


What you’ll bring to the team:

  • A passion for technology and market analysis, with an interest in AI, machine learning, or conversational AI.
  • Curiosity and a desire to learn about competitors, industry dynamics, and strategic decision-making.
  • Exceptional written and verbal communication skills, with the ability to distill complex data into clear, actionable insights.
  • Detail-oriented mindset with a proactive, problem-solving approach.
  • Ability to collaborate across teams in a fast-paced, remote work environment.


EXPERIENCE REQUIRED


  • Bachelor's degree in Business, Marketing, Data Analytics, or a related field.
  • 3+ years of professional experience in competitive intelligence, market research, product marketing, or a related field.
  • Strong research and analytical skills, with proficiency in tools like Excel/Sheets, PowerPoint/Google Slides, or equivalent.
  • Ability to work independently and manage multiple priorities simultaneously.


Preferred:

  • Familiarity with competitive intelligence tools and frameworks (e.g., Crayon, Klue).
  • Exposure to B2B enterprise technology, particularly AI and automation solutions.
  • Experience creating sales enablement materials or reports.


EDUCATION QUALIFICATION


  • Bachelor’s or master’s in Business Administration, Marketing & Data Analytics, or equivalent.

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