Jobs

Interviews
Job Alerts
Tools

Upskill and Grow with AI

Mock Interview Practice interviews in realistic simulations

Coding Practice Improve your coding skills with challenges

Certification Earn certifications to validate your skills

AI Learning Get trained with AI expert sessions

Career Path AI insights for smarter career decisions

AI Job Match Score AI-Powered Job Match Against Your Resume and Optimize Your Resume

Career Tools and Resources

Resume Builder Build Professional Resume with Ease

ATS Friendliness Check Check Resume Friendliness for Applicant Tracking Systems

Auto Apply Apply to hundreds of jobs on any platform effortlessly

Co-Pilot (Chrome Extension) Your AI Assistant for Seamless Browsing Efficiency

Interview Questions Streamline interviews with ready-to-use questions

Salaries Discover market-driven salary insights across skillsets and geographies

Companies Explore leading companies actively hiring talent
For Employers

Jobs

Interviews

Home
>
Jobs in Pune
>
Salt Technologies, Inc.
>
Senior Digital Marketing Specialist

Senior Digital Marketing Specialist

Salt Technologies, Inc.

4 years

0 Lacs

Pune Maharashtra India

Posted:2 weeks ago| Platform:

Apply

Skills Required

marketing strategies seo software development ui ux design devops testing collaboration communication agile mobile support maintenance consulting technology drive strategy optimization content management analytics reporting analyze metrics automation analysis certification hubspot

Work Mode

On-site

Job Type

Full Time

Job Description

We are seeking a highly skilled and experienced Senior Digital Marketing Specialist to develop, implement, and manage our online marketing strategies. The ideal candidate will have a proven track record in driving digital campaigns across various channels, including SEO, SEM, social media, and email marketing, with a focus on generating leads and driving growth in our target markets.

About Salt Technologies

Salt Technologies is a leading Indian software development company specializing in Web Development, UI/UX Design, Custom Software Development, DevOps, Digital Transformations, and Software Testing. We deliver high-quality, custom software solutions for businesses of all sizes, focusing on collaboration and clear communication to meet our clients' unique needs and requirements.Our team of experienced and skilled developers uses agile methodologies to ensure timely and budget-friendly delivery of solutions. We provide a comprehensive range of services, including web and mobile application development, custom software development, support and maintenance, as well as consulting and guidance to help businesses make informed technology decisions.At Salt Technologies, we are passionate about creating innovative and effective solutions that drive results for our clients. Join us and be a part of a team that values excellence and innovation in software development & digital marketing.

Key Responsibilities

Digital Strategy Development: Design and implement comprehensive digital marketing strategies to achieve business goals.
SEO & SEM Optimization: Plan and execute all digital marketing activities, including SEO, SEM, and PPC campaigns to drive traffic and conversions.
Content Marketing: Collaborate with content creators to produce SEO-friendly content, blogs, and social media posts to enhance brand visibility.
Social Media Management: Develop and manage social media strategies across platforms (LinkedIn, Facebook, Instagram, etc.) to grow our online presence.
Analytics & Reporting: Monitor and analyze key metrics from Google Analytics, AdWords, and other tools to track performance and optimize campaigns.
Email Marketing & Automation: Plan and execute email marketing campaigns to engage audiences and nurture leads.
Lead Generation & Nurturing: Develop targeted digital campaigns to generate leads and nurture them through the sales funnel.
Market Trends & Competitor Analysis: Stay updated on the latest digital marketing trends and analyze competitor strategies to identify opportunities.

Requirements

Education:

Bachelors degree in Marketing, Communications, Business, or a related field.

Experience:

4 years of experience in digital marketing, with a strong focus on B2B and technology services.

Skills

Proficiency in SEO, SEM, Google Analytics, and marketing automation tools.
Experience with content marketing and social media management.
Strong understanding of lead generation tactics and marketing funnels.
Excellent communication, analytical, and project management skills.
Ability to work in a team environment and collaborate effectively.

Preferred:

Certification in digital marketing or experience with specific platforms like HubSpot, SEMrush, or Ahrefs.

Benefits

Private Health Insurance
Hybrid Workplace
Performance Bonus
Paid Time Off
CTC Package Range: INR 8,00,000 INR 9,00,000

Locations - Pune, Maharashtra, India

More Jobs at Salt Technologies, Inc.

Graphic Designer ( Associate / Consultant)

Pune, Maharashtra, India

1.0 - 3.0 yrs

Salary: Not disclosed

Associate Software Tester

Pune, Maharashtra, India

2.0 - 2.0 yrs

INR 3 - 4 Lacs

Principal Crypto Engineer

Pune, Maharashtra, India

3.0 - 3.0 yrs

Salary: Not disclosed

Associate Project Manager

Pune, Maharashtra, India

3.0 - 3.0 yrs

INR 8 - 10 Lacs

Associate Backend Developer (Laravel)

Pune, Maharashtra, India

1.0 - 2.0 yrs

Salary: Not disclosed

Mock Interview

Practice Video Interview with JobPe AI

Start DevOps Interview

Start Your Job Search Today

Browse through a variety of job opportunities tailored to your skills and preferences. Filter by location, experience, salary, and more to find your perfect fit.

Job Application AI Bot

Apply to 20+ Portals in one click

Download Now

Download the Mobile App

Instantly access job listings, apply easily, and track applications.

Enhance Your Skills

Practice coding challenges to boost your skills

Start Practicing Now

Salt Technologies, Inc.

Login to

Please Verify Your Phone or Email

Confirm Action

Search

Profile

Upskill and Grow with AI

Senior Digital Marketing Specialist