Campaign Associate (Influencer Marketing)

Job Title: Associate Campaign Manager

Location: Noida

Company: Adfluence Hub

Industry: Influencer Marketing

Employment Type: Full-time

About Us: At Adfluence Hub, we pride ourselves on being a leading influencer marketing agency that delivers impactful and authentic campaigns for our clients. We are seeking a dedicated and dynamic Campaign Manager to join our team and contribute to our mission of excellence.

Position Overview: We are seeking a highly skilled Campaign Manager to oversee the strategic execution of large-scale micro and nano influencer campaigns. This role requires a detail-oriented and results-driven professional who can manage the full campaign lifecycle, from influencer identification to execution and performance analysis.

Key Responsibilities:

Influencer Sourcing & Relationship Management: You will be responsible for identifying and onboarding relevant influencers, both micro and macro, ensuring they meet our standards for audience quality and engagement. Building and maintaining a robust network of micro-influencers is crucial for efficient campaign scaling. You'll negotiate competitive pricing, achieve monthly sign-up targets, and cultivate long-term relationships for continued collaboration.

Campaign Execution & Coordination: You will develop and execute influencer marketing strategies aligned with client goals, working closely with internal teams to define objectives and timelines. Precision in managing contracts, deliverables, and payments is essential. You’ll ensure brand compliance and oversee all aspects of campaign execution, from content approvals to final rollouts.

Analytics & Performance Tracking: Utilizing data-driven insights, you’ll track and analyze campaign performance, focusing on ROI, engagement, and conversions. You’ll leverage analytics tools along with the ADF tech platform to monitor influencer impact and optimize campaigns, delivering post-campaign reports with actionable insights for continuous improvement.

Process Optimization & Automation: You will implement streamlined workflows for influencer onboarding and campaign execution, leveraging tools like Google Spreadsheets to automate tracking and reporting. Collaborating with platform and tech teams, you'll enhance influencer recruitment and campaign scalability.

Key Performance Indicators (KPIs):

• Timely Campaign Execution
• Comprehensive Tracker Maintenance
• Influencer Satisfaction Levels
• Campaign Performance Metrics
• Influencer Onboarding Efficiency

Qualifications & Skills:

Experience:

• Minimum 1+ years of experience in influencer marketing, with a focus on micro-influencer campaigns.
• Experience in the Beauty and Personal Care industry is a plus.

Core Competencies:

• Influencer Relationship Management: Ability to build and maintain strong influencer partnerships.
• Project Management: Strong organizational and time-management skills, capable of managing multiple campaigns simultaneously.
• Communication & Negotiation: Excellent verbal and written communication skills, with proven negotiation abilities.
• Strategic Thinking: Ability to develop and execute data-driven influencer marketing strategies.
• Data Analysis: the ability to interpret campaign metrics and optimize accordingly.

Technical Skills:

• Proficiency in Google Spreadsheets, analytics tools, basic video editing and email communication platforms.

Professional Attributes:

• Results-driven and highly motivated, with a commitment to achieving campaign objectives.
• Proactive and adaptable, capable of thriving in a fast-paced environment.
• Strong attention to detail and a commitment to quality.
• Ability to work well within a team.

Company Culture: At Adfluence Hub, we value creativity, collaboration, and a positive work environment. We believe in fostering growth and development, both professionally and personally, and strive to create an inclusive and supportive workplace for all our team members.

How to Apply: If you are passionate about influencer marketing and possess the skills to drive impactful campaigns, we would love to hear from you. Please submit your resume.

Join us and be part of a team that values innovation, collaboration, and campaign success!