Project Lead

Job Description

Company Overview Magistral Consulting provides offshore capacity and capabilities for Financial Research, Analytics, Technology, and AI to the global financial services industry. Magistral supports firms like Investment Banks, Private Equity, Venture Capital, Asset Management, Hedge Funds, CPAs, and more. Our services help reduce operational costs, enhance analytical capabilities, facilitate better investment decisions, and improve investor communications. Title Project Leader Remuneration INR 15-20 Lacs per annum + Performance-Based Commissions Role Description & Responsibilities This is a hybrid role for a Senior Marketing Analyst at Magistral Consulting. The selected candidate will lead and execute strategic marketing initiatives across digital, content, and performance marketing channels. Responsibilities will include developing and managing lead generation campaigns, enhancing the firm’s digital presence, coordinating content marketing and SEO efforts, leveraging data analytics to drive decisions, and working closely with senior leadership to support business development efforts. Key Responsibilities Plan, execute, and optimize marketing campaigns across digital platforms (email, LinkedIn, SEO, etc.) Lead content strategy including whitepapers, blogs, case studies, and marketing collateral Manage website and SEO/SEM performance Conduct competitor and market analysis to identify trends and positioning opportunities Collaborate with internal stakeholders to align marketing goals with business objectives Track and report on marketing metrics and campaign ROI Support sales and BD teams with marketing-qualified leads and proposal material Qualifications 5+ years of relevant experience in B2B or professional services marketing Experience in taking international business development calls, primarily the USA, UK, Europe Open to international travel Strong knowledge of digital marketing, performance marketing, and content strategy Hands-on experience with tools like Google Analytics, LinkedIn Ads, HubSpot (or similar CRM), SEO tools, and email automation platforms Excellent analytical skills and ability to interpret marketing data Strong communication and project management skills Creative thinker with a strategic mindset MBA or Postgraduate in Marketing, Communications, or a related field preferred Show more Show less