Loyalty Manager

Job Title:

Loyalty Program Manager (FMCG / Retail Channel)

Location:

Indore, Madhya Pradesh (Full-Time, On-Site)

About the Role:

Loyalty Program Manager

Key Responsibilities:

1. Program Design & Implementation

• Translate the existing physical loyalty scheme into a digital platform.
• Lead implementation of the new loyalty app integrated with ERP (Logic) and SFA (Bizom).
• Work with external vendors to define, test, and launch the platform.
• Plan pilot rollouts, monitor performance, and prepare for national scale-up.

2. Stakeholder Coordination

• Act as the bridge between internal sales team, software partners, distributors, and leadership.
• Conduct onboarding, training, and rollout of the program to distributors and field teams.
• Ensure distributors correctly credit points to retailers based on secondary sales.

3. Technical Oversight & Integration

• Coordinate with internal IT and vendor teams for API integrations, logic mapping, and KYC workflows.
• Monitor sync between primary billing (from ERP) and point allocations.
• Ensure real-time visibility and data integrity in distributor and retailer transactions.

4. Monitoring & Reporting

• Track KPIs such as verified sales, reward redemption rates, distributor compliance, and retailer satisfaction.
• Build dashboards and reports to analyze program health and drive improvements.
• Troubleshoot operational gaps and recommend enhancements.

Qualifications & Skills:

• Graduate in Business / Engineering / IT
• 5–10 years of experience in

  FMCG, Loyalty Programs, Trade Marketing, or Channel Engagement

  .
• Prior experience running or implementing

  digital loyalty solutions

  for General Trade retailers preferred.
• Understanding of

  channel sales (distributors + retailers)

  in FMCG.
• Familiarity with tools like Excel, ERP & SFA
• Working knowledge of tech integrations and mobile/web platforms (Whatsapp API, CRM, etc)
• Strong coordination, communication, and project management abilities.

Why Join Us:

• Be a key contributor to one of India’s largest Agarbatti and FMCG brands.
• Lead a transformative project impacting lakhs of retailers across India.
• Get hands-on ownership of a major loyalty program with national scale.

About the company -

MDPH is a leading manufacturing company In India committed to delivering high-quality products to our customers. With a strong dedication to innovation and efficiency, we are poised for growth and success in the industry. MDPH owns household Brands like Zed Black, Manthan, DinDin, Coach, Orva & more.

MDPH provides direct employment to over 4,000 people, has a range of 1200+ SKUs, a network of over 3,500 distributors, and has invested in 4 manufacturing plants, 36 distribution centers, and an overseas office in New York. MDPH exports to 40+ countries.

Zed Black Agarbatti is endorsed by MS Dhoni, Manthan Dhoop is endorsed by Hrithik Roshan, and DinDin Confectionery is endorsed by Doraemon.

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