Digital Marketing Manager

Job Title:

Department:

Reporting to:

Location:

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Position Summary:

Digital Marketing Manager

team management skills

Key Responsibilities:

✅ Develop and implement comprehensive digital marketing strategies to achieve business goals.

✅ Plan, execute, and monitor paid campaigns on Google Ads, Meta (Facebook/Instagram), LinkedIn, YouTube, and other platforms.

✅ Manage SEO (on-page, off-page) and SEM strategies to improve website ranking and visibility.

✅ Analyze and optimize website performance (traffic, lead conversion, engagement metrics).

✅ Manage email marketing campaigns — customer journeys, automation, A/B testing.

✅ Drive content marketing initiatives (blogs, videos, creatives) in coordination with content team.

✅ Manage and grow the company’s social media presence and engagement.

✅ Generate reports and actionable insights on campaign performance using Google Analytics, social media tools, CRM dashboards.

✅ Stay updated with latest trends in digital marketing and emerging technologies.

✅ Coordinate with sales, product, and regional teams to align marketing efforts.

✅ Manage digital marketing budget and vendor relationships.

✅ Lead, mentor, and manage a team of digital marketers.

✅ Foster team collaboration, provide regular feedback, and build a high-performance marketing team.

Key Skills and Competencies:

✅ Proven experience in digital marketing strategy and execution (5-8 years preferred).

✅ Strong knowledge of Google Ads, SEO, social media marketing, analytics.

✅ Hands-on experience with tools such as Google Analytics, Tag Manager, SEMrush, Hootsuite, HubSpot (or equivalent).

✅ Creative thinking, analytical mindset, attention to detail.

✅ Ability to handle multiple campaigns and projects simultaneously.

✅ Team leadership, management, and coaching skills.

✅ Excellent communication and collaboration with cross-functional teams.

Educational Qualification:

Graduate / Postgraduate in Marketing, Business Administration, or equivalent.

Certifications in Digital Marketing (preferred).

Preferred Experience:

Minimum 5+ years in digital marketing roles — agency or corporate.

Experience in Renewable Energy, Solar, or related industries is an advantage (preferred, not mandatory).

Why Join Kondaas Automation Pvt Ltd?

✅ Be part of an ambitious team driving India’s green energy future.

✅ Opportunity to work on national-level marketing campaigns.

✅ Dynamic work environment with career growth potential.