SEO Specialist

Sure! Here's a professionally written Job Description based on your merged summary, tailored for posting on job portals, LinkedIn, or sharing directly with candidates: Job Title: SEO Specialist / ManagerLocation: Salem, Tamil Nadu Job Type: Full-Time Experience Required: 3 to 7 Years About Us: At Wizaltia HR Solutions, we specialize in delivering innovative digital solutions tailored to boost online visibility and business performance. We are currently looking for a results-driven and passionate SEO Specialist / Manager to join our growing team in Salem. This is an exciting opportunity to lead and implement high-impact SEO strategies in a fast-paced digital environment. Role Overview: The ideal candidate will be responsible for improving our website's visibility in search engines to drive organic traffic, generate quality leads, and contribute to business growth. This role involves a mix of strategic planning, hands-on execution, performance tracking, and cross-functional collaboration. Key Responsibilities: Develop and execute SEO strategies including technical, on-page, and off-page SEO. Perform keyword research, competitive analysis, and optimize content across web pages and blogs. Conduct SEO audits, resolve technical issues, and ensure compliance with SEO best practices. Collaborate with content creators, designers, and developers to align on SEO-friendly deliverables. Monitor organic performance metrics (rankings, traffic, CTR, conversions) and create actionable reports using tools like Google Analytics, Search Console, SEMrush, or Ahrefs. Stay up to date with the latest Google algorithm updates, SEO trends, and competitor strategies. What We’re Looking For: Requirement Area Details Experience 3 to 7 years in SEO roles (4+ years preferred for Manager level) SEO Tools Hands-on with Google Analytics, Search Console, SEMrush, Ahrefs, Moz, etc. Technical SEO Experience with website audits, crawl/index issues, speed optimization, structured data On-Page SEO Proficiency in optimizing meta tags, content, URL structure, internal linking Off-Page SEO Understanding of backlink strategies, guest posting, and link-building best practices CMS Platforms Experience with WordPress, Shopify, or other CMS platforms Coding (Optional) Basic knowledge of HTML, CSS, JavaScript is a plus Soft Skills Strong analytical, communication, time management, and project ownership abilities Bonus Skills Knowledge of PPC, e-commerce SEO, local SEO, A/B testing, or social SEO is a plus Preferred Qualifications:Bachelor's degree in Marketing, Digital Marketing, or a related field. Master’s is a plus. Prior experience in e-commerce SEO or local SEO. Strong understanding of search engine algorithms, ranking factors, and SEO trends. Familiarity with SEO experimentation, split testing, and performance improvement strategies. Ability to manage multiple SEO projects and campaigns simultaneously. Why Join Us?Be part of a forward-thinking digital team in an innovative environment Opportunity to work on high-traffic platforms and meaningful optimization projects Grow your SEO career with leadership opportunities and new challenges Work in a collaborative, learning-first culture Location: Office-based role in Salem, Tamil Nadu (Remote/hybrid options may be discussed during the interview based on profile strength) How to Apply: Interested candidates can send their resumes to [hr@wizaltia.com] with the subject line “Application for SEO Role – Salem.” Or apply through [www.wizaltia.com].