Performance Marketing lead generation Associate

Position:

Location:

Experience Required:

About the Role:

Performance Marketing Associate with prior experience in real estate lead generation.

Key Responsibilities:

• Plan and

  execute lead generation campaigns specifically for real estate projects on platforms like Meta (Facebook & Instagram), Google Ads, and LinkedIn

• Optimize landing pages, creatives, and targeting strategies to generate qualified leads
• Analyze performance metrics like CPL, conversion rate and iterate on strategies accordingly
• Coordinate with the sales/CRM team to ensure proper lead handover, qualification, and tracking
• Conduct A/B testing on ad creatives, formats, and targeting options
• Monitor daily performance, manage campaign budgets, and ensure cost-efficiency
• Stay updated with real estate ad trends, platform changes, and compliance rules
• Prepare detailed campaign reports and insights for internal reviews

Requirements:

• 1 year of experience in performance marketing with real estate clients
• Proven success in running high-quality lead generation campaigns
• Strong grasp of audience segmentation, retargeting, and funnel strategy
• Proficiency in tools like Google Analytics, Meta Ads Manager, and LinkedIn Campaign Manager
• Experience with CRM tools and landing page builders like HubSpot, Unbounce, or similar
• Strong data analysis skills with Excel/Google Sheets
• Good communication and coordination abilities with internal and external teams
• Ability to handle multiple campaigns simultaneously and meet lead targets

Why Join Us?

• Work with leading real estate developers and marketing teams
• Run real, high-budget campaigns with clear ROI goals
• Exposure to end-to-end campaign strategy, including creative direction, targeting, and reporting
• Be part of a collaborative, fast-paced team that values ownership and performance