Posted:1 day ago|
Platform:
On-site
Full Time
Job Title: Lead Generation Specialist – Partner Channel Focus
Experience: 3+ YearsLocation: MaduraiDepartment: Sales / Business DevelopmentReports To: AVP – Strategic Alliances
Job Summary:
We are looking for an experienced and proactive Lead Generation Specialist with a strongbackground in identifying and qualifying channel partners, resellers, and system integrators(SIs). The ideal candidate will have at least 3 years of experience in B2B lead generation,preferably in the technology or SaaS sector, and will be responsible for building a robust pipelineof prospective partners to support our channel sales growth.
Key Responsibilities:
Research and Identify: Target and build a qualified database of potential partnersincluding resellers, system integrators, distributors, and technology alliances in keymarkets. Qualification: Assess the prospects to assess mutual fit, business potential, andalignment with our product and services. CRM Management: Maintain accurate and up-to-date records of all activities, leads, andpartner engagements in the CRM system Collaborate: Work closely with the partnerships, sales, and marketing teams to refinetargeting criteria, messaging, and campaign performance. Reporting: Track and report key performance metrics including number of leadsgenerated, conversion rates, and pipeline value. Market Intelligence: Stay informed about partner ecosystem trends, competitor activity,and industry news to help shape lead generation strategies.
Qualifications:
3+ years of experience in B2B lead generation with a focus on partner or channelacquisition. Proven experience targeting resellers, SIs, or VARs in the IT, SaaS, cloud, or enterprisesoftware domains. Strong understanding of partner ecosystems, distribution models, and channel sales. Excellent communication and interpersonal skills – written and verbal. Hands-on experience with CRM tools (Salesforce, HubSpot, etc.) and lead generationtools (LinkedIn Sales Navigator, Apollo, ZoomInfo, etc.).
Self-driven with strong organizational and time management skills.
Ability to work independently and meet or exceed targets.
Nice to Have:
Experience working with global partners or in multi-regional markets. Understanding of key technology domains such as cloud computing, cybersecurity, orenterprise IT. Familiarity with channel partner programs and onboarding processes.
What We Offer:
Competitive salary and performance-based incentives Opportunity to work with a fast-growing, global team Career growth in partner/channel development Flexible work environment
Job Type: Full-time
Pay: ₹300,000.00 - ₹600,000.00 per year
Application Question(s):
Work Location: In person
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