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Lead Generation Specialist

3 years

3 - 6 Lacs

Posted:1 day ago| Platform: GlassDoor logo

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Job Type

Full Time

Job Description

Job Title: Lead Generation Specialist – Partner Channel Focus
Experience: 3+ YearsLocation: MaduraiDepartment: Sales / Business DevelopmentReports To: AVP – Strategic Alliances

Job Summary:
We are looking for an experienced and proactive Lead Generation Specialist with a strongbackground in identifying and qualifying channel partners, resellers, and system integrators(SIs). The ideal candidate will have at least 3 years of experience in B2B lead generation,preferably in the technology or SaaS sector, and will be responsible for building a robust pipelineof prospective partners to support our channel sales growth.

Key Responsibilities:
 Research and Identify: Target and build a qualified database of potential partnersincluding resellers, system integrators, distributors, and technology alliances in keymarkets. Qualification: Assess the prospects to assess mutual fit, business potential, andalignment with our product and services. CRM Management: Maintain accurate and up-to-date records of all activities, leads, andpartner engagements in the CRM system Collaborate: Work closely with the partnerships, sales, and marketing teams to refinetargeting criteria, messaging, and campaign performance. Reporting: Track and report key performance metrics including number of leadsgenerated, conversion rates, and pipeline value. Market Intelligence: Stay informed about partner ecosystem trends, competitor activity,and industry news to help shape lead generation strategies.

Qualifications:
 3+ years of experience in B2B lead generation with a focus on partner or channelacquisition. Proven experience targeting resellers, SIs, or VARs in the IT, SaaS, cloud, or enterprisesoftware domains. Strong understanding of partner ecosystems, distribution models, and channel sales. Excellent communication and interpersonal skills – written and verbal. Hands-on experience with CRM tools (Salesforce, HubSpot, etc.) and lead generationtools (LinkedIn Sales Navigator, Apollo, ZoomInfo, etc.).

 Self-driven with strong organizational and time management skills.
 Ability to work independently and meet or exceed targets.

Nice to Have:
 Experience working with global partners or in multi-regional markets. Understanding of key technology domains such as cloud computing, cybersecurity, orenterprise IT. Familiarity with channel partner programs and onboarding processes.

What We Offer:
 Competitive salary and performance-based incentives Opportunity to work with a fast-growing, global team Career growth in partner/channel development Flexible work environment

Job Type: Full-time

Pay: ₹300,000.00 - ₹600,000.00 per year

Application Question(s):

  • How many years of experience do you have in Lead generation - Partner fixing ?
  • How many years of experience do you have in IT Saas ?
  • How many years of experience do you have in B2B Lead Generation ?
  • Last working date:
  • CTC:
  • ETC:
  • Are you comfortable to work in Madurai location ?

Work Location: In person

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