Senior Sales Professional – FMCG

Overview The ideal candidate will be responsible for driving sales and market share growth for our product lines, including hair care, cooking edible oils, spices, and coconut oil. This role requires a strong understanding of the FMCG sector, exceptional leadership skills, and a proven track record in sales management. **********Candidates from unrelated industries will not be considered. Kindly apply only if your experience aligns with the relevant sector. Region: entire Maharashtra Job Summary: A senior sales leadership role responsible for overseeing and expanding the FMCG business across the entire state of Maharashtra. This role involves strategic planning, distributor/channel management, team leadership, and execution of sales initiatives to meet revenue and growth targets across urban and rural markets. Key Responsibilities: Sales & Distribution Management: Drive primary and secondary sales across Maharashtra in line with company targets. Ensure effective coverage and availability across General Trade, Modern Trade, and emerging retail formats. Appoint and manage a robust network of distributors, Stuckists, and sub-stockists. Optimize distribution logistics to ensure cost-efficiency and timely replenishment. Team Leadership: Lead, coach, and mentor a team of Area Sales Executives, Territory Sales Officers, and Sales Representatives across multiple regions. Set clear KPIs and ensure consistent performance monitoring and capability development. Market Development & Execution: Identify high-potential markets and develop strategic plans for market penetration. Ensure implementation of trade schemes, new product launches, and in-market execution standards. Conduct regular market visits to assess market dynamics, competitor activities, and retail execution. Business Analysis & Reporting: Analyze sales data, market trends, and competitor intelligence to make informed decisions. Prepare periodic performance reports and forecasts for senior management. Manage budgets for trade promotions, incentives, and field expenses efficiently. Stakeholder Management: Work closely with cross-functional teams – marketing, logistics, supply chain, finance – to align strategies and support business objectives. Develop strong relationships with key trade partners, retailers, and channel stakeholders. Qualifications & Skills: Bachelor’s degree in business/commerce; MBA preferred. 8–12 years of relevant FMCG sales experience, with at least 3–5 years in a leadership role handling large territories (statewide or regional). Strong understanding of Maharashtra’s market landscape – urban and rural. Proven expertise in distributor/channel management, team handling, and sales operations. Excellent communication, negotiation, and strategic planning skills. Willingness to travel extensively across the state. Show more Show less