Search Engine Optimization Specialist

Work Schedule & Location

• Working hours:

  8:00 AM to 5:00 PM (In-office, 5 days a week)

• Work location:

  AltF Co-working, Mohan Cooperative Industrial Estate, Delhi.

Scope of Work

SEO Specialist

** Note: Understanding of SEO content writing is considered a strong advantage, as it supports effective keyword targeting and content collaboration.

Key Responsibilities

• On-Page SEO:

  Optimize page content, meta tags, URL structures, internal links, and header tags to align with SEO goals.

• Technical SEO:

  Perform technical audits, resolve crawl errors, enhance site speed and mobile usability, and implement structured data.

• Off-Page SEO:

  Plan and execute link-building campaigns, manage backlinks, and support outreach efforts to build domain authority.

• Keyword Research & Mapping:

  Conduct detailed keyword analysis and map relevant terms to landing pages and blog topics.

• SEO Performance Monitoring:

  Track and analyze website traffic, keyword rankings, and user behavior using tools like Google Analytics and Search Console.

• Cross-Team Collaboration:

  Work with developers to implement technical fixes and coordinate with content writers to ensure SEO-friendly content creation.

• Stay Updated:

  Monitor search engine algorithm changes and adapt strategies as needed to maintain and improve rankings.

• Not Limited to These Tasks:

  Contribute to any SEO activity, including emerging tactics or experimental strategies, that can help improve our search visibility and rankings.

Qualifications & Skills

• 1–2 years of experience in SEO with proven results in improving organic performance.
• Strong knowledge of on-page, off-page, and technical SEO.
• Familiarity with tools such as Google Search Console, Analytics, Ahrefs, SEMrush, Screaming Frog, etc.
• Basic knowledge of SEO content writing principles (keyword usage, search intent, structure).
• Understanding of HTML/CSS basics, WordPress (or similar CMS), and site performance metrics.
• Analytical skills with attention to detail and the ability to work independently and in teams.
• Agency experience is a plus, especially in handling multiple projects or diverse industry niches.
• Bachelor’s degree in Marketing, IT, Communications, or related field (or equivalent experience).