Search Engine Optimization Executive

Job Description

About Content Whale- Welcome to Content Whale, where we redefine the content industry. With exemplary SEO content fused with captivating visuals, we help businesses become content accelerated entities. Experience the power of our professional approach and unleash your true potential. Join us on the journey to content excellence. As an SEO Strategist, you will be responsible for developing and executing SEO strategies aligned with our business objectives. Your role will involve extensive research, content strategy development, and collaboration with cross-functional teams to ensure consistent brand messaging. Additionally, you will monitor and optimize content performance to improve results and stay up-to-date with emerging SEO trends and best practices. Job Location - Remote Job Type - Full Time Employee Job Function - Marketing & Automation Department What will you do ? Conduct in-depth market research to understand industry trends, target audience preferences, and the competitive landscape. Define content goals, messaging, and tone of voice for various platforms and channels. Develop and execute content strategies that align with business objectives and target audience needs. Create and maintain content calendars, overseeing the production and distribution of high-quality, SEO-optimized content. Collaborate with cross-functional teams to ensure brand messaging and cohesive content experiences. Perform content audits and provide recommendations for optimizing content performance. Monitor content performance metrics, analyze data, and use insights to refine strategies. Stay updated with emerging SEO trends, techniques, and best practices. Proficient in using SEO tools such as Google Analytics, Google Search Console, and Semrush to track keyword rankings, grow organic traffic consistent, and enhance backlink profiles. Generate actionable SEO reports and make data-driven recommendations. Keep abreast of search engine algorithm updates and adjust strategies accordingly. Conduct keyword research to identify high-potential keywords and create content around them. Stay informed about competitors' SEO strategies and recommend competitive actions. Provide guidance on on-page and off-page SEO best practices. Collaborate with the web development team to ensure technical SEO optimization. Assist in the creation of visually engaging presentations for SEO-related initiatives. What do we need ? Bachelor's degree in Marketing, Communications, Journalism, or a related field. Proven experience as an SEO Strategist or similar role. Strong understanding of content marketing principles and strategies. Excellent research and analytical skills. Exceptional written and verbal communication skills. Proficiency in content management systems (CMS) and SEO best practices. Ability to manage multiple projects and meet deadlines. Creative thinking and problem-solving abilities. Strong attention to detail and quality assurance. Company Culture - Join a collaborative and flexible work culture that values teamwork and open communication. We foster a collaborative environment where you'll collaborate closely with colleagues, share knowledge, and contribute to our collective success. Enjoy work-life balance with our flexible arrangements, accommodating personal needs while ensuring productivity. Embrace change and be part of an agile organisation that stays ahead, contributing to continuous improvement efforts. Perks and Benefits - Alternate Saturdays off Quarterly Rewards and Recognition Performance bonus & Incentives Free Lunch & Snacks EPF Health Insurance