PR and Influencer Marketing Specialist

4 years

0 Lacs

Posted:1 month ago| Platform: Linkedin logo

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Work Mode

On-site

Job Type

Full Time

Job Description

We’re expanding our communications team and looking for someone who thrives on building brand buzz! If you have 4+ years of experience in public relations and influencer marketing , both online and offline, and are passionate about using your skills to create real social impact , we want to hear from you. This is your opportunity to be part of a purpose-driven organization, helping shape how people see and engage with us—while telling meaningful stories that matter. Responsibilities Your Key Responsibilities Ø Strategy & Planning Design and run PR and influencer campaigns that support our brand goals. Choose the right platforms and partners to ensure maximum reach and results. Ø Influencer Engagement Find and connect with influencers and content creators aligned with our mission. Manage contracts, partnerships, and track influencer performance. Ø Media Relations Build strong relationships with journalists and media houses. Write and share press releases, pitches, and media content. Ø Campaign Execution Oversee campaigns from start to finish—planning, coordination, budgeting, and results. Work closely with creative, marketing, and social media teams for unified messaging. Ø Content & Storytelling Collaborate to craft impactful stories and narratives. Ensure consistent voice, tone, and branding across all materials. Ø Reporting & Insights Use tools to measure the impact of campaigns—reach, engagement, conversions. Share insights and improve future campaign planning. Ø Crisis Communications Support the team with effective PR strategies during sensitive or urgent situations. Qualifications Education : Degree in PR, Communications, Marketing, or similar (preferred) · Tools Knowledge: Familiar with platforms like GRIN, Upfluence, Cision, Meltwater · Skills : · Excellent communication & writing · Strong media and influencer networking · Data-driven thinking · Project management & multitasking · Creative storytelling · Team player Show more Show less

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