Marketplace Growth Lead

Key Responsibilities:📈 Marketplace Strategy & OperationsOwn and manage end-to-end revenue growth for Amazon, Myntra, Flipkart & other marketplaces.Develop and execute strategic plans to drive revenue growth and marketplace share.Coordinate closely with channels account managers and buyer teams to unlock visibility and promotional opportunities.Lead, mentor, and manage a cross-functional team to ensure seamless execution of marketplace strategies and drive team performance.Plan, execute, and analyze platform-specific promotions, visibility initiatives, and sales events.Ensure compliance with marketplace guidelines and improve listing health, accuracy, and discoverability.Monitor inventory availability, order flow, pricing accuracy, and product performance daily.🎯 Performance Marketing & Advertising (AMS/Ad Console, Myntra & Flipkart Ads)Manage and optimize Sponsored Ads (Sponsored Products, Brands, Display) and Flipkart PPC campaigns.Conduct keyword research, competitor benchmarking, and A/B testing of creatives and targeting.Track and improve ad KPIs: ACOS, ROAS, CTR, CPC, Conversion Rates.Leverage insights from Amazon Pi, Helium10, and platform dashboards to optimize ad spend and performance.Bonus: Experience with Amazon DSP is a strong plus.📊 Analytics & ReportingAnalyze campaign and product performance data to generate actionable insights.Track and report KPIs like sales trends, Buy Box %, CTR, ROAS, etc., with timely dashboards and reports.Identify growth opportunities and inefficiencies through data-driven evaluations.Collaborate with analytics and sales teams to align performance metrics with business goals.🛠️ Listing Optimization & Brand ContentOptimize product listings with relevant keywords, A+ content, bullet points, and enhanced brand content.Collaborate with creative and content teams for high-impact product imagery and brand storytelling.Ensure product detail pages are compelling, accurate, and SEO-optimized.🤝 Cross-Functional CoordinationOwn the P&L for marketplace channels & sync with finance team, ensuring profitability through strategic planning and cost optimization.Collaborate with creative, content, logistics, and sales teams to ensure timely go-to-market execution.Provide strategic input for new product launches, promotions, and customer experience enhancements.Requirements:Atleast 4–5 years of hands-on experience managing growth for Marketplace channels.Proven track record of scaling sales through Amazon Advertising and PPC platforms.Strong knowledge of campaign creation, bid strategies, targeting, and optimization.Excellent communication and coordination skills to work with internal and external stakeholders.Proficient in tools like Amazon Pi, Helium10, and Flipkart Ad Manager.Ability to interpret data, generate insights, and implement improvements.Self-driven, analytical, and strategic thinker with a strong ownership mindset.Bonus: Prior experience with Amazon DSP is a plus.What We Offer:A dynamic and fast-paced work environment.Opportunity to lead growth for marquee marketplaces.Work with a cross-functional team of marketers, designers, and analysts.Performance-based growth and leadership opportunities.Company Details:Assembly Travel (www.assemblytravel.com)We are a high growth D2C brand in the luggage space. Our design philosophy is to create products that make travel experience better, enabling smoother transit & better organization on a trip. Our core distribution & marketing channels are digital with specific emphasis on direct-to-consumer (own website).Location: Green Park, DelhiExperience Required: 5+ years