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Marker Research analyst

3 - 5 years

3 - 7 Lacs

Posted:2 days ago| Platform: GlassDoor logo

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Work Mode

On-site

Job Type

Full Time

Job Description

Job Tittle

Market Requirements Analyst

Reports to

Head of Marketing

Educational Qualification

Bachelor’s degree in Marketing, Business, Engineering, or a related field is required.

MBA or equivalent experience is preferred, especially with a focus on market analysis, product strategy, or business intelligence.

Years of Experience

o 3–5 years of experience in market research, business analysis, or product marketing.

o Preferably within technology, automotive, aerospace, or energy-efficient sectors.

o Prior experience collaborating with cross-functional teams and supporting product strategy and go-to-market initiatives.

Position Summary

ü The Market Requirements Analyst (MRA) plays a critical role in aligning product development with market demands by analyzing customer needs, industry trends, and competitive landscapes.

ü This role involves gathering, evaluating, and synthesizing market intelligence to create detailed Market Requirements Documents (MRDs).

ü The MRA acts as a liaison between Marketing, Product Management, Engineering, and Sales teams to ensure that new products meet both business goals and market needs.

ü The ideal candidate is passionate about innovation, data-driven strategy, and thrives in a dynamic, cross-functional environment.

Job Responsibilities:

1. Market Analysis and Research

a. Conduct in-depth market research to identify emerging industry trends and innovation opportunities.

b. Analyse customer feedback and translate it into actionable insights and prioritized features.

c. Define and map out competitive landscapes in electric propulsion for Uncrewed Vehicles (Air, Land, and Sea).

d. Identify market gaps and growth opportunities using qualitative and quantitative research.

2. Market Requirements Development

a. Develop, own, and maintain detailed Market Requirements Documents (MRDs).

b. Collaborate with Product Management, Engineering, and Sales teams to define product-market fit.

c. Provide input to product roadmaps based on validated market needs.

3. Competitor & Opportunity Assessment

a. Monitor competitor products and technologies to assess threats and advantages.

b. Support business case development and new product planning using market-driven data.

4. Go-To-Market and Product Alignment

a. Assist in defining pricing strategies and value propositions based on market analysis.

b. Participate in go-to-market planning to ensure product alignment with market expectations.

c. Deliver presentations and insights to internal stakeholders and executives.

Tools & Technical Requirements:

a) Tools:

a. Market Research & Analysis Tools (e.g., Statista, Gartner, Qualtrics, or similar)

b. Microsoft Office Suite, especially Excel and PowerPoint

c. Collaboration Tools: Microsoft Teams, Confluence, Jira (preferred)

b) Technical Skills:

a. Strong analytical and strategic thinking with experience in data modeling and research methodologies

b. Familiarity with product management frameworks and agile development environments

c. Understanding of electric propulsion systems, EV technologies, and energy-efficient solutions is highly desirable

c) Standards and Industry Knowledge:

a. Awareness of industry-specific standards in electric propulsion, aerospace, or EV sectors

b. Understanding of regulatory and environmental trends influencing market directions

d) Communication and Collaboration

a. Strong communication and interpersonal skills

b. Ability to work cross-functionally and influence without authority

Authority

o Market Requirements Ownership: Leading the creation and validation of MRDs

o Insight Generation: Providing strategic insights for product and business decisions

o Stakeholder Engagement: Liaising with cross-functional teams and executives to align on market priorities

o Research Direction: Steering market research efforts and identifying critical data gaps

o Product Influence: Shaping early-stage product concepts based on validated market needs

Job Types: Full-time, Permanent

Pay: ₹360,000.00 - ₹710,000.00 per year

Benefits:

  • Food provided
  • Health insurance
  • Paid sick time
  • Paid time off
  • Provident Fund

Schedule:

  • Day shift
  • Fixed shift
  • Monday to Friday
  • Morning shift

Work Location: In person

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