Digital Marketing Specialist

WE ARE HIRING DIGITAL MARKETER.......

LOCATION: KALAMASSERY

SALARY: 20,000-25,000

QUALIFICATION: DEGREE OR DIPLOMA

EXPERIENCE: 2-3 YEARS

Key Responsibilities:

Strategy Development: Create comprehensive digital marketing strategies to achieve organizational goals. Conduct market analysis, identify target demographics, and select optimal digital channels for customer engagement.

Content Creation and Management: Develop and manage engaging content across platforms, including blogs, social media posts, videos, and graphics. Ensure content aligns with brand messaging and resonates with the target audience.

SEO: Enhance website content for improved search engine visibility. Perform keyword research, on-page optimization, link-building, and stay updated with search engine algorithm changes.

Social Media Marketing: Manage social media platforms to build brand presence. Develop strategies, create content calendars, engage with followers, and utilize paid advertising to target specific demographics.

Email Marketing: Design and implement effective email campaigns for lead nurturing and customer relationship management. Utilize segmentation and track campaign performance.

PPC Advertising: Execute targeted advertising campaigns using platforms like Google Ads. Manage budgets, create compelling ad copy, and monitor ad performance for optimal ROI.

Data Analysis and Reporting: Analyze data from various sources to assess marketing strategy effectiveness. Utilize insights for campaign optimization.

CRO: Identify and implement improvements in digital marketing campaigns, focusing on user experience, landing pages, and conversion funnels.

Marketing Automation: Utilize tools to automate repetitive tasks, ensuring time efficiency and consistent messaging.

Stay Updated: Keep abreast of the latest trends and technologies in digital marketing to adapt strategies effectively.

Collaboration: Work closely with cross-functional teams to ensure cohesive marketing strategies.

Brand Management: Oversee and enhance the brand's online reputation, managing online mentions and engaging with customers.

Qualifications

• Proven experience in digital marketing, particularly in social media marketing.
• Strong understanding of SEO, content creation, PPC advertising, and CRO.
• Proficiency in data analysis and marketing automation tools.
• Excellent communication and collaboration skills.
• Ability to adapt to new trends and technologies in the digital landscape.

Job Type: Full-time

Pay: ₹20,000.00 - ₹25,000.00 per month

Benefits:

• Health insurance
• Paid sick time
• Provident Fund

Schedule:

• Day shift

Supplemental Pay:

• Yearly bonus

Education:

• Bachelor's (Preferred)

Experience:

• Digital marketing: 2 years (Required)
• total work: 1 year (Preferred)

Work Location: In person