Search Engine Optimization Specialist

Job Description

Arcitech AI is an innovative company focused on transforming businesses through AI-integrated solutions. We specialize in driving growth and engagement via strategic digital initiatives, offering services in software development, mobile app development, website design, and digital marketing. The SEO Specialist role at Arcitech AI is a crucial position that plays a key role in driving the company's advancements in the industry. The successful candidate will be responsible for implementing SEO strategies and techniques to enhance the online presence of Arcitech AI and its clients. This role presents exciting challenges and opportunities for professional growth in a dynamic and innovative environment. Responsibilities Conduct competitor analysis to identify opportunities and threats in the market Perform keyword research analysis to optimize website content Implement on-page optimization strategies to improve search engine rankings Conduct technical SEO audits to identify and resolve website issues Develop and implement local SEO strategies to target specific geographic areas Analyze content gaps and develop strategies to optimize website content Create and execute backlink building strategies to improve website authority Conduct mobile optimization audits to enhance user experience Track and analyze SEO performance and make data-driven recommendations Create SEO-optimized content to improve website visibility Develop and implement link building strategies to improve website authority Restructure website URLs to improve search engine visibility Develop SEO strategies leveraging AI technologies Stay updated with Google algorithm updates and implement necessary changes Optimize meta tags to improve website visibility Analyze user experience and make recommendations for improvement Target specific keywords to improve website visibility Analyze and report on SEO performance to stakeholders Qualifications Bachelor's degree in Marketing, Communications, or related field 3 to 4 years of experience in SEO and digital marketing Skills  Proficiency in SEO tools such as Google Analytics and keyword research tools Strong understanding of on-page and technical SEO best practices Excellent analytical and problem-solving skills Ability to develop and implement effective SEO strategies Strong communication and interpersonal skills Knowledge of AI technologies in SEO is a plus