Posted:2 weeks ago|
Platform:
On-site
Full Time
Head of Business Development Location: Gurugram | Work Type: Full-time | Industry: Affiliate Marketing / Performance Marketing About the Role We are seeking a results-driven and strategic Head of Business Development to lead our growth initiatives, manage key advertiser relationships, and drive revenue through affiliate and performance marketing channels. The ideal candidate brings deep industry experience, a strong advertiser network, and a proven track record of building high-performing teams and scalable partnerships. Key Responsibilities Develop and implement a results-oriented business development strategy aligned with company growth objectives Build and maintain high-level relationships with direct advertisers like Myntra, Flipkart, Agencies like GroupM, Ogilvy, and global partners like AWIN, Rakuten, Mobidea, etc. Drive onboarding and activation of new campaigns across multiple verticals Lead and mentor the business development and affiliate management teams Monitor and grow revenue through key account optimization and relationship management Identify new verticals, campaign models, and scalable partnership opportunities Ensure advertiser compliance, campaign tracking integrity, and quality control Support timely invoicing, payment collection, and financial reconciliation with internal teams Represent the company in industry expos, affiliate summits, and networking forums Maintain campaign activation timelines and ensure timely go-live of upcoming opportunities Required Qualifications 5+ years of experience in affiliate/performance marketing, digital media, or business development Strong direct connections and working relationships across CPS, CPL, CPI, CPC, and hybrid campaign models Extensive advertiser network and history of closing high-value partnerships Experience with tracking tools (HasOffers, Apps flyer, Trackier, etc.) Strong analytical skills with a data-driven decision-making approach Excellent leadership, mentoring, and cross-functional collaboration experience Bachelor’s degree in Business, Marketing, or relevant field (MBA is a plus) Key Qualities & Strengths Robust network of advertisers and digital marketing agencies In-depth understanding of affiliate and performance marketing models Strong grip on current marketing trends and global campaign strategies Excellent sales, negotiation, and communication skills Deep knowledge of multi-model campaigns (CPS, CPL, CPI, CPC, CPA, etc.) Goal-driven with a proven track record in revenue and ROI growth Ability to build scalable teams and long-term strategic partnerships Benefits Flexible work hours with a five-day work culture Competitive fixed and incentive-based compensation Performance-linked growth opportunities Fast-track appraisals and tenure recognition Paid leave milestones and recognition awards Show more Show less
OctaAds Media Pvt. Ltd.
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