Growth Marketing Manager

Read this carefully before applying.

We are hiring for a serious, result-oriented position. This role is not for coordinators. We need someone with strong execution skills, real experience in digital marketing, and the ability to take full ownership of growth.

Job Title:

Growth & Performance Marketing Manager
Location: Kochi or RemoteType: Full-TimeStart: Immediate Joiner Preferred

About the Role

Alluring Monks is hiring a Growth & Performance Marketing Manager to lead digital growth for a premium D2C fashion and lifestyle brand targeting both Indian and international markets. The ideal candidate will manage performance marketing campaigns, SEO execution, social media growth, and WhatsApp marketing. This is a high-accountability role that requires clear strategy, deep knowledge, and hands-on performance management.

Key Responsibilities

Performance Marketing (Meta, Google, WhatsApp)

• Plan, execute, and scale paid ad campaigns on Meta Ads Manager and Google Ads
• Segment audiences for India and global markets
• Manage catalog, retargeting, conversion, and awareness campaigns
• Monitor and optimize ROAS, CAC, CTR, CPL, and overall funnel performance
• Set up WhatsApp campaigns through Meta Business Suite and manage broadcast flows
• Deliver weekly performance reports with actionable insights

SEO Management (India and Global Shopify Sites)

• Conduct full technical and on-page SEO execution for both sites
• Handle keyword research, meta optimizations, alt tags, schema, internal linking
• Optimize product pages, category pages, and collections
• Track rankings, indexing, backlink building, and site speed metrics
• Integrate and manage GA4 and Search Console for reporting and improvement

Social Media Growth (Organic and Paid)

• Create and manage a consistent content plan for engagement and community building
• Align social media activity with ad campaigns and growth objectives
• Analyze timing, hashtags, content formats, and engagement strategies
• Work closely with creative team to develop content in sync with brand language
• Track performance metrics across organic reach, saves, shares, and quality of followers

AI Tools and Automation

• Use AI tools like ChatGPT, Midjourney, Copy.ai, Metricool, or Notion for workflow efficiency
• Understand how to use automation and scheduling tools for publishing and planning
• Familiarity with data visualization tools like Google Looker Studio is a plus

Qualifications and Experience Required

• Bachelor’s degree in Marketing, Digital Media, or a related field
• Minimum 2 to 4 years of performance marketing experience in Meta and Google campaigns
• Experience managing SEO and paid growth for Shopify websites
• Prior experience with WhatsApp marketing using Meta Business tools
• Strong knowledge of Google Analytics 4, Search Console, Semrush, Ahrefs, or similar tools
• Must have experience working with both Indian and international markets
• Strong understanding of organic social media planning and execution

Compensation

INR 25,000 to 30,000 per month
Initial one-month trial followed by long-term retainer based on performance

Only apply if you have hands-on experience in running and optimizing campaigns, SEO implementation, and managing full-funnel digital growth.

We are looking for someone who can take complete ownership and deliver clear, measurable results.

Job Types: Full-time, Permanent

Pay: ₹25,000.00 - ₹30,000.00 per month

Benefits:

• Work from home

Work Location: Remote

Expected Start Date: 01/08/2025