SEO analyst

Job Description

Job Title: SEO Specialist Location: No: 8, 20 Feet Extension Road, 70 Feet Rd, Ellis Nagar, Madurai, Tamil Nadu 625016 Company: BSEtec Job Type: Full-Time About Us: BSEtec is a leading software company specializing in Blockchain Solutions, DevOps Services, Web and Mobile App Development .We are committed to delivering innovative digital solutions to our clients worldwide. As we continue to grow, we are looking for a talented and experienced SEO Specialist to join our team and help us enhance our online presence and drive organic growth. Job Summary: We are seeking an SEO Specialist who is passionate about search engine optimization and has a proven track record of improving website rankings and driving organic traffic. The ideal candidate will have a strong understanding of SEO best practices, analytics tools, and the ability to develop and execute effective SEO strategies. Key Responsibilities: 1. On-page SEO: Conduct keyword research and analysis to identify high-value opportunities. Optimize website content, meta tags, headings, and URLs for better search engine visibility. Ensure proper implementation of structured data (schema markup). 2. Off-page SEO: Develop and execute link-building strategies to improve domain authority. Manage and grow backlink profiles through outreach, guest posting, and partnerships. Monitor and manage online reviews and listings. 3. Technical SEO: Perform website audits to identify and fix technical SEO issues (e.g., crawl errors, broken links, site speed, mobile-friendliness). Collaborate with the development team to ensure SEO best practices are implemented during website updates. Optimize website performance and Core Web Vitals (LCP, FID, CLS). 4. Content Strategy: Work with the content team to create SEO-friendly content that aligns with target keywords and user intent. Optimize existing content for better rankings and engagement. 5. Analytics and Reporting: Monitor and analyze website performance using tools like Google Analytics, Google Search Console, and other SEO tools. Prepare regular reports on SEO performance, including traffic, rankings, and conversions. Provide actionable insights and recommendations based on data analysis. 6. Stay Updated: Keep up-to-date with the latest SEO trends, algorithm updates, and industry best practices. Experiment with new strategies and tools to stay ahead of the competition. Qualifications: · Bachelor’s degree in Marketing, IT, or a related field. · 2+ years of proven experience as an SEO Specialist or in a similar role. · Strong knowledge of SEO tools (e.g., SEMrush, Ahrefs, Moz, Screaming Frog). · Proficiency in Google Analytics, Google Search Console, and other analytics platforms. · Familiarity with HTML, CSS, and JavaScript is a plus. · Excellent understanding of search engine algorithms and ranking factors. · Strong analytical skills and the ability to interpret data to drive decisions. · Excellent communication and collaboration skills. · Creative thinker with a problem-solving mindset. Preferred Skills: · Experience in optimizing websites for mobile and voice search. · Knowledge of local SEO strategies. · Familiarity with PPC and social media marketing is a plus. Why Join BSEtec ? · Opportunity to work with a talented and passionate team. · Be part of a company that values innovation and creativity. · Competitive salary and benefits. · Professional growth and development opportunities. · A collaborative and inclusive work environment. Job Type: Full-time Pay: ₹12,000.00 - ₹15,000.00 per month Schedule: Day shift Work Location: In person