Search Engine Optimization Executive - Fintech/BFSI

1 - 2 years

0 Lacs

Posted:2 weeks ago| Platform: Linkedin logo

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Work Mode

On-site

Job Type

Full Time

Job Description

Location:

Hitec City, Hyderabad (Work from Office)

Experience Required:

1 to 2 years only

About CreditMitra:

CreditMitra is a digital-first financial platform committed to making credit transparent, fast, and fair for all. We help salaried professionals across India access personal loans, insurance, and investment solutions by simplifying the entire borrowing experience and making finance more human and inclusive.

Role Overview:

SEO Executive

Key Responsibilities:

  • Perform

    keyword research

    , clustering, and intent mapping to identify content and optimization opportunities
  • Implement

    on-page SEO

    strategies including meta tags, headers, internal linking, image optimization, and schema
  • Drive

    off-page SEO

    efforts such as

    white-hat link building

    , directory submissions, and guest posting
  • Optimize and update content using

    CMS platforms

    like WordPress for blogs, landing pages, and static content
  • Track and improve rankings using tools like

    Google Search Console

    ,

    Google Analytics

    ,

    SEMRush

    ,

    Ahrefs

    , or

    Ubersuggest

  • Conduct

    technical SEO audits

    – crawl errors, broken links, mobile responsiveness, page speed, Core Web Vitals, and indexing issues
  • Monitor and report keyword performance, backlink health, and traffic movement regularly
  • Perform

    competitive research

    to identify gaps, top-performing strategies, and backlink opportunities
  • Collaborate with content writers to align SEO best practices and keyword integration in new and existing content
  • Drive

    App Store Optimization (ASO)

    for our mobile app visibility on Google Play Store and App Store
  • Stay current with Google algorithm updates, SEO trends, and ranking factors

Requirements:

  • 1–2 years

    of hands-on experience in SEO (preferably in fintech or BFSI domain)
  • Proficient in SEO tools such as

    SEMRush, Ahrefs, Moz, Screaming Frog, Google Search Console, Google Analytics

  • Solid understanding of

    technical SEO

    , website architecture, and Core Web Vitals
  • Experience with

    CMS handling

    (WordPress or similar) for content uploads and on-page optimizations
  • Proven track record of

    ranking keywords

    and driving organic traffic
  • Strong command of

    English (written & verbal)

  • Familiarity with

    Google Tag Manager, robots.txt, sitemap.xml, canonicalization, redirects

    , etc.
  • Awareness of

    app indexing, ASO basics

    , and app visibility metrics

Preferred/Bonus Skills:

  • Background in

    BFSI or fintech industry

  • Basic knowledge of

    HTML/CSS/JavaScript

  • Experience with

    AI SEO

    and

    multi-language SEO

  • Prior experience in

    SEO for lead generation

    -based websites

What We Offer:

  • Opportunity to work in a high-growth fintech company
  • Collaborative, transparent, and ownership-driven work environment
  • Performance-driven rewards and career growth
  • Direct impact on organic growth, lead funnel, and user acquisition

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