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3.0 - 5.0 years
7 Lacs
Delhi
On-site
Google Ads (PPC)Specialist Experience -3 to 5yrs Location-Dwarka Sec-12 A Google Ads Specialist is a professional responsible for creating and managing effective online advertising campaigns for businesses using the Google Ads platform. They are responsible for developing, implementing, and optimizing Google Ads campaigns that drive results. Key responsibilities of a Google Ads Specialist include: Creating ads for Google Search and Display networks. Picking the best keywords for ads. Setting a budget for how much to spend on ads each day. Writing clear and catchy messages for the ads. Checking how well the ads are doing every day. Changing the ads to make them work better. Keeping track of how much money the ads make. Writing reports to show how the ads are doing. Giving ideas on how to make the ads better. Staying up-to-date with new Google Ads features. The requirements and skills for a Google Ads Specialist include: 3 -5 years of proven experience managing Google Ads campaigns, including search, display, and retargeting ads. Strong understanding of PPC concepts, bidding strategies, and keyword management. Ability to analyze performance data and optimize campaigns to ensure KPIs are met. Proficiency with Google Ads Editor and Google Analytics. Experience with A/B testing and other testing methodologies. Ability to write clear and persuasive ad copy. Good understanding of landing page design and conversion rate optimization. Strong organizational skills to manage multiple campaigns and clients. Effective communication skills for reporting results and providing insights. Job Types: Full-time, Permanent Pay: Up to ₹60,000.00 per month Benefits: Flexible schedule Paid sick time Paid time off Schedule: Fixed shift Monday to Friday Morning shift Supplemental Pay: Performance bonus Yearly bonus Work Location: In person
Posted 1 day ago
4.0 years
6 - 15 Lacs
India
On-site
Job Title: Performance Marketing Manager – Skincare & D2C Location: Chennai. Experience: 4+ Years Industry: Skincare, Beauty, Personal Care, D2C E-commerce About Us: We are a fast-growing D2C skincare brand committed to redefining how self-care is experienced by today’s conscious consumers. We’re looking for a Performance Marketing Manager with proven expertise in scaling paid campaigns for skincare or beauty brands, who thrives on data, experimentation, and measurable growth. Key Responsibilities: Plan, execute, and scale high-performing paid campaigns on Meta, Google Ads, YouTube, Programmatic, and other relevant channels Optimize campaigns for CAC, ROAS, LTV, and conversion rates across the full funnel Ideate and collaborate on ad creatives, UGC concepts, videos, and landing page testing Analyse campaign data to deliver actionable insights and growth strategies Run A/B tests on audiences, creatives, placements, and offers Manage and track monthly ad budgets, ensuring efficient spend and strong returns Stay updated on performance trends in the skincare/beauty space and adopt best practices Coordinate with the content, design, and CRM teams to align performance campaigns with product launches, promotions, and retention efforts Requirements: 4–6 years of hands-on experience in performance marketing for D2C skincare, beauty, or personal care brands Proven track record of managing large paid media budgets with consistent positive ROAS Strong analytical skills with proficiency in tools like Meta Ads Manager, Google Ads, GA4, GTM, Hotjar, Looker Studio, Klaviyo (or similar) Experience with eCommerce funnels, retargeting, and scaling new customer acquisition Creative mindset to test and iterate messaging and visual hooks for skincare audiences Excellent communication and reporting skills Bonus: Familiarity with influencer campaigns or UGC sourcing for skincare brands Job Type: Full-time Pay: ₹600,000.00 - ₹1,500,000.00 per year Work Location: In person
Posted 1 day ago
1.0 years
1 - 2 Lacs
India
On-site
Digital Bhaiya is seeking a creative and results-driven Digital Marketing Executive to manage social media platforms and execute effective Meta (Facebook & Instagram) ad campaigns. The ideal candidate will have hands-on experience in content planning, audience targeting, and campaign optimization. Key Responsibilities: Manage and grow social media handles (Facebook, Instagram, LinkedIn, etc.) Plan and execute paid ad campaigns on Meta (Facebook & Instagram Ads Manager) Create and schedule engaging content (posts, reels, stories, carousels) Monitor campaign performance and prepare weekly/monthly reports Coordinate with graphic/design team for creatives and visuals Stay updated with social media trends, tools, and algorithm changes Handle lead generation and audience engagement via paid & organic strategies Analyze campaign results and suggest improvements for better ROI Ensure brand consistency and tone across all platforms Required Skills: Proficiency in Meta Ads Manager (Facebook Business Suite) Good understanding of audience targeting and retargeting strategies Knowledge of ad formats, budgeting, and performance metrics Strong written and visual communication skills Ability to create content calendars and handle multiple client pages Basic knowledge of Canva, Google Analytics, and other social tools Creative thinking and problem-solving ability Bonus: Knowledge of WhatsApp Business, LinkedIn Ads, or Google Ads How to Apply: Send your resume and portfolio to digitalbhaiya.in@gmail.com or WhatsApp at 096210 56436 Job Type: Full-time Pay: ₹12,000.00 - ₹17,000.00 per month Experience: Social media management: 1 year (Required) Work Location: In person
Posted 1 day ago
1.0 - 2.0 years
6 Lacs
Noida
On-site
Job Title: Digital Marketing Specialist Location: Noida Job Type: Full-time Job Description: We are looking for a talented Digital Ads Associate for our beauty brand, who has expertise in Google, Meta, and amazon advertising platforms to join our dynamic marketing team. In this role, you will be responsible for developing, implementing, and optimizing pay-per-click (PPC) and social media advertising campaigns across Google Ads, Facebook, Instagram, and Amazon. You will collaborate with the team, devise comprehensive advertising strategies, and drive impactful results through targeted campaigns. Responsibilities: Google Ads: Campaign Management : Develop and manage Google Ads campaigns across Search, Display, and Shopping networks. Optimization : Continuously optimize campaigns for better performance, focusing on keywords, ad copy, bid strategies, and landing pages. Data Analysis : Monitor and analyze performance data to identify trends and insights that drive campaign improvements. A/B Testing : Perform A/B testing on different ad variations and landing pages to maximize conversion rates. Budget Management : Efficiently manage advertising budgets to ensure maximum returns on investment. Reporting : Prepare detailed performance reports, including ROI analysis, and provide actionable insights. Competitive Analysis : Monitor competitor activity and industry trends to refine our advertising strategies. Meta Ads: Campaign Development : Create and manage ad campaigns on Facebook and Instagram to align with brand goals. Performance Monitoring : Track and analyze campaign performance metrics (CTR, CPC, CPA, and ROAS) and adjust strategies accordingly. Audience Segmentation : Develop and refine audience targeting and retargeting strategies to improve ad effectiveness. Creative Testing : Conduct A/B testing for ad creatives, copy, and formats to optimize performance and engagement rates. Collaboration : Work with the content and design teams to develop compelling ad creatives that align with our brand image. Reporting : Provide weekly and monthly reports on campaign performance, insights, and recommendations for improvements. Industry Trends : Stay up-to-date with the latest trends in social media advertising and implement new strategies to keep our brand ahead of the curve. Requirements: Bachelor’s degree in Marketing, Advertising, Business, or a related field is preferred. 1-2 years of proven experience in managing Google, Meta, and Amazon Ad campaigns with a strong track record of driving performance and ROI. Strong analytical skills with the ability to interpret complex data and make informed decisions. Excellent communication and client-facing skills, with the capability to present insights and recommendations effectively. Google, Facebook, and Amazon ads certification or equivalent is preferred. Experience in the beauty or skincare industry is a plus. Job Type: Full-time Pay: Up to ₹50,000.00 per month Application Question(s): What is your current CTC ? What is your expected CTC ? What is your notice period ? Education: Bachelor's (Preferred) Experience: Digital marketing: 1 year (Preferred) Work Location: In person
Posted 1 day ago
1.0 years
2 - 6 Lacs
Noida
On-site
Creating and executing a strong performance marketing strategy Ensuring successful planning, execution, and optimization for KPIs via paid marketing Creation, launch, and management of Facebook and Google ad campaigns, ad creatives, ad copies and headlines Testing, Optimization, Scaling and Retargeting the ad campaigns. Research & monitor the activity of the competitors Report the performance of ad campaigns(weekly basis) Handling the overall paid ad campaigns Managing budgets and campaigns across all digital channels to drive strong return on investment and efficient CAC Job Type: Full-time Pay: ₹20,086.00 - ₹52,911.02 per month Benefits: Food provided Experience: total work: 1 year (Preferred) Google Ads: 1 year (Preferred) Meta Ads: 1 year (Required) Work Location: In person
Posted 1 day ago
0 years
0 Lacs
India
Remote
Company Description At Witrame, we specialize in transforming leaky revenue systems into scalable customer acquisition engines. Unlike traditional marketers, we audit and rebuild your acquisition process like engineers, ensuring each element works seamlessly together. From fixing retargeting and nurture funnels to automating follow-ups, we focus on what truly matters for effective customer acquisition. Our approach is hands-on and data-driven, turning complex challenges into streamlined solutions. Role Description This is a remote internship role for a Junior Video Editor. The Junior Video Editor will be responsible for producing and editing videos, color grading, creating motion graphics, and developing graphic elements. The candidate will collaborate with the creative team to deliver high-quality video content that aligns with the company's branding and objectives. Qualifications Proficiency in Video Production and Video Editing Skills in Video Color Grading and Motion Graphics Creative abilities in Graphic Design Attention to detail and strong organizational skills Ability to work independently and remotely Experience with video editing software (e.g., Adobe Premiere, Final Cut Pro) is a plus Bachelor's degree or current enrollment in a related field is preferred
Posted 1 day ago
5.0 years
0 Lacs
Noida, Uttar Pradesh, India
On-site
Job Title: Senior SMM & Performance Marketing Specialist Location: Noida Job Type: Full-Time Experience: 4–5 years Salary: Competitive, in line with industry standards About ISM EDUTECH: ISM EDUTECH is a premier provider of educational and career counseling services, committed to empowering students to achieve their academic and career aspirations through global study opportunities. We leverage innovative strategies and deep expertise to guide students toward success. Role Overview: We are seeking a Senior Social Media & Performance Marketing Specialist to drive high-impact digital campaigns across paid media and social platforms. This role requires a strategic thinker and hands-on executor who can lead paid advertising efforts with a data-driven mindset, enhance brand visibility, and generate quality leads for our study abroad programs. Key Responsibilities: Performance Marketing & Campaign Execution Plan, execute, and optimize high-performing paid ad campaigns across Google Ads, Facebook, Instagram, LinkedIn, and other digital channels. Manage full-funnel campaigns focused on lead generation, nurturing, and conversion. Drive ROI-focused strategies through A/B testing, audience segmentation, bidding strategies, and landing page optimization. Social Media Strategy & Content Alignment Develop and oversee the execution of a cohesive social media strategy aligned with brand goals and campaign KPIs. Coordinate with design/content teams to deliver creatives tailored for paid and organic campaigns. Analytics, Reporting & Insights Monitor and analyze performance metrics using platforms such as Google Analytics, Facebook Ads Manager, LinkedIn Campaign Manager, etc. Generate actionable insights and detailed reports to guide strategic decision-making. Continuously improve conversion rates and lower CPL (Cost Per Lead) through iterative campaign refinement. Platform & Trend Adaptation Stay up to date with platform algorithm changes, ad policies, and emerging trends. Recommend and implement new channel opportunities (e.g., YouTube Ads, programmatic display, influencer collaborations) to broaden campaign reach. Budget Management Own the digital media budget, ensuring efficient allocation and maximum return on ad spend (ROAS). Forecast monthly ad spends, monitor pacing, and make real-time adjustments to maximize impact. Requirements: 4–5 years of hands-on experience in social media marketing and paid performance campaigns, ideally within the education, edtech, or study abroad sector. Proficient in platforms like Meta Ads Manager, Google Ads, LinkedIn Campaign Manager, and programmatic tools. Strong understanding of audience targeting, retargeting strategies, and campaign funnel design. Excellent grasp of performance metrics (CTR, CPL, ROAS, etc.) and experience in using data for optimization. Familiarity with tools like Google Analytics, Tag Manager, SEMrush, or Ahrefs. Strategic mindset with creative sensibilities to deliver performance and brand resonance. Excellent communication and collaboration skills to work cross-functionally with sales and creative teams. Preferred: Experience in the overseas education industry. Knowledge of CRM and marketing automation tools (e.g., HubSpot, Zoho, or Mailchimp). How to apply Interested candidate can submit their resume and cover letter to hr@ismedutech.com with and Whatsapp on 8448688237 "Study Abroad Counsellor in the subject line
Posted 1 day ago
3.0 - 4.0 years
0 Lacs
Dwarka, Delhi, India
On-site
Job Title:- Account Manager This is an on-site and full-time job opportunity. Years of experience:- 3-4 years Location: Near Dwarka Sector 10, Delhi Responsibilities and Duties : Keen knowledge of ongoing developments in SEO, paid search, display, retargeting, email marketing, social, Conversion Optimization, website design, and other key, relevant channels that provide traffic and conversions for clients, and to share this with internal teams too. Analytical, with a proven ability of data crunching and smashing from a large pool of information. Excellent working knowledge of major social media channels including Facebook, Threads, Instagram, LinkedIn and YouTube. In-depth understanding of how Google and other search engines work. Deep Logic & Insights of the Client’s Industry. Regular follow-ups with clients through call and emails, fixing up meetings with clients to understand the requirements. Candidate must have out of the box thinking, shall contribute to ideas development as per briefs. Adept in PowerPoint skills, MS ,Excel and overall presentation skills. Sufficient knowledge of POSM, Branding, BTL Communication etc. Understand the business objectives, overall business approach, and translation of business to communication/brand objectives for a client. Create and maintain measurable execution frameworks (SOPs).
Posted 1 day ago
7.0 years
0 Lacs
Kolkata, West Bengal, India
On-site
We are hiring Team Lead - Omni Channel: Department: PPC Location: Kolkata Experience: 7+ Years As a Team Lead - Omni Channel, you will play a strategic leadership role in managing and scaling multi-platform paid media campaigns across Google Ads, Meta, Bing, Quora, Twitter, Taboola, Outbrain, Colombia, and more. You will lead a team of digital marketers while working cross-functionally with client servicing, creative, and tech teams to deliver ROI-focused performance marketing initiatives. This position demands a balance of hands-on execution, strategic thinking, people management, and client engagement. The ideal candidate is experienced in managing high-performance PPC teams and delivering campaign excellence in fast-paced agency environments. Key Responsibilities : ● Lead campaign planning, execution, and optimization across platforms like Google Ads, Meta, Bing, Yahoo, Quora, Twitter, Taboola, Outbrain, and Colombia. ● Oversee account health, including daily budget caps, impression share, quality score, and bid strategies. ● Design and test creative assets and ad copy to ensure high-performing campaign outputs. ● Set up and optimize conversion tracking, retargeting, audience segmentation, and bidding strategies. ● Implement A/B testing strategies to refine ad effectiveness and increase ROI. ● Stay updated with algorithm changes and platform innovations. ● Serve as the senior escalation point for client queries and performance-related issues concerns. ● Ensure timely updates and reporting as per mandate, including strategic recommendations. ● Lead high-level performance review calls and client WBRs (Weekly Business Reviews). ● 7-11 years of hands-on experience managing Google Ads & Meta campaigns. ● Qualifications & Competencies: ● Graduate/Post-Graduate in Marketing, Communications, or related field. ● 7+ years of proven experience in paid media, including Google Ads and Meta platforms. ● Advanced knowledge of paid search/display/video/native ad ecosystems. ● Strong expertise in tools like Google Analytics, Data Studio, Google Tag Manager, and platform-specific dashboards. ● Exceptional communication and stakeholder management skills. ● Demonstrated leadership in managing high-performing teams and complex client portfolios. ● Highly analytical with attention to detail and a passion for marketing performance. Interested candidates can share their resume to khushi.dadhich@srvmedia.com
Posted 1 day ago
3.0 years
0 Lacs
Delhi, India
Remote
B2B Demand Generation Specialist Our proposition is very simple At Capital Placement, we connect ambitious students and graduates with life-changing internship opportunities. For the 4000+ companies we partner with, we provide access to a global pool of pre-vetted, career-ready candidates who have passed our rigorous screening process. What You’ll Be Doing Drive inbound employer demand generation through marketing initiatives. Develop and implement social media strategies, creating engaging content to support our B2B outreach teams. Collaborate with our performance marketer to manage LinkedIn Lead Gen Ads and retargeting campaigns. Work with our tech team to build and maintain an Employer Hub on our website, enhancing user experience and re-engagement through retargeting. Run paid digital campaigns across platforms such as YouTube, LinkedIn, Instagram, and X. Bring your own ideas to the table, execute creative campaigns that help us attract and onboard new employers globally. Support the wider team in enhancing our digital presence and scaling our employer network. Who You Are You have a minimum of 3 years’ experience in B2B marketing, ideally in a fast-paced or startup environment. You’re a creative thinker and problem-solver with a data-driven mindset. You’re comfortable working independently but love collaborating across teams. You have a strong understanding of digital marketing platforms and trends. You’re excited about early-career development, global opportunities, and helping companies find top talent. What We Offer Your choice of working from an office, home, or hybrid Opportunities to travel abroad MacBook to help you work effectively Private health insurance 28 days holiday per annum (including +1 week off for Christmas) Uber Eats budget Learning and development budget Significant opportunities to progress in a growing team Competitive salary: INR 70,000 – INR 90,000 per month + performance-based bonus About Capital Placement Capital Placement is a global talent platform connecting ambitious students and recent graduates with life-changing internships and early career opportunities. We partner with universities, governments, and employers to deliver structured internship programs across various sectors, both remotely and in-person. From onboarding and tailored internship matching to visa support and candidate development, we offer an end-to-end solution that ensures a seamless, impactful experience for both candidates and employers. Ready to join us? Apply now and help shape the next generation of international career journeys.
Posted 1 day ago
5.0 years
0 Lacs
Pune, Maharashtra, India
On-site
Job Title: Head of Digital Marketing Location: Wakad, pune Salary: As per Market standards Experience: 5+ years Department: Marketing Reports To: General manager Position Overview: The Head of Digital Marketing will spearhead the company’s digital marketing strategy and initiatives across all online channels. This role is critical for driving the company's digital presence, customer acquisition, engagement, and retention through innovative and data-driven marketing tactics. The ideal candidate will have a strong background in digital marketing strategies, a deep understanding of various platforms, and proven leadership experience in a fast-paced digital landscape. Key Responsibilities: 1. Digital Marketing Strategy: o Develop and execute the company’s digital marketing strategy to increase online visibility, customer engagement, and sales. o Lead the creation and optimization of campaigns across multiple digital platforms, including paid search, SEO, social media, email marketing, and content marketing. o Oversee the development of an integrated digital marketing plan that aligns with overall business objectives and drives brand awareness. 2. Campaign Management: o Lead and manage end-to-end digital campaigns, including strategy, implementation, monitoring, and optimization. o Ensure campaigns are on-time, within budget, and deliver measurable results. o Drive lead generation, customer acquisition, and retention initiatives through targeted digital efforts. 3. Data Analysis & Reporting: o Use analytics tools to track and measure campaign performance across various digital platforms. o Provide regular reports on key performance metrics (KPIs), customer insights, ROI, and other digital marketing metrics. o Analyze customer data to optimize targeting, improve engagement, and inform future campaign decisions. 4. Team Leadership & Development: o Manage, mentor, and develop a high-performing digital marketing team, fostering a culture of innovation, collaboration, and accountability. o Set clear goals, track performance, and ensure continuous skill development and growth within the team. 5. Cross-Channel Marketing: o Oversee and guide digital advertising efforts, including SEM, display ads, retargeting, and social media ads. o Manage and optimize organic digital marketing strategies such as SEO and content marketing to drive sustained traffic and improve search engine rankings. o Implement social media strategies across platforms to drive engagement, brand recognition, and customer loyalty. 6. Budget Management: o Develop and manage the digital marketing budget, ensuring effective allocation of resources to key initiatives. o Optimize spending and continuously seek cost-efficient opportunities to achieve digital marketing objectives. 7. Collaboration & Stakeholder Engagement: o Work closely with cross-functional teams, including product, sales, and customer service, to ensure digital marketing efforts support business objectives and customer needs. o Communicate digital marketing strategies and results effectively to internal stakeholders and leadership. 8. Innovation & Trends: o Stay up-to-date on the latest digital marketing trends, tools, and technologies. o Implement new technologies and tactics to enhance digital marketing efforts and stay ahead of the competition. Qualifications: Education: Bachelor’s degree in Marketing, Business, Communications, or a related field (Master’s or MBA preferred). Experience: 5+ years of digital marketing experience, with at least 3-4 years in a leadership role. Experience in leading multi-channel digital marketing strategies is essential. Skills: o Strong leadership and team management capabilities. o In-depth understanding of digital marketing channels (SEO, SEM, social media, email marketing, content marketing, etc.). o Proficiency with digital marketing tools (Google Analytics, SEMrush, HubSpot, Hootsuite, etc.). o Proven ability to drive ROI through data-driven digital strategies. o Strong analytical skills with the ability to interpret complex data and create actionable insights. o Excellent communication and presentation skills. o Ability to manage multiple projects in a fast-paced environment. Preferred: Experience in [specific industry or product/service]. Knowledge of marketing automation tools and CRM systems. Certifications in digital marketing or specific tools (e.g., Google Ads, Facebook Blueprint, HubSpot). Strong understanding of UX/UI and website optimization.
Posted 1 day ago
8.0 years
0 Lacs
Ahmedabad, Gujarat, India
On-site
Role Overview: We are looking for a sharp, business-savvy, and execution-oriented Business Manager to lead and scale our International Market operations focuses on USA. The ideal candidate should have hands on experience in managing eCommerce businesses (D2C & Marketplaces) in the beauty/personal care category, with a deep understanding of the American consumer, digital ecosystem, and brand building. Working days - 6 days (Alt Saturday's Off) Location - Hybrid (Ahmadabad) CTC - Upto 35 LPA (depending on case to case basis) Key Responsibilities: 1. Business Ownership: • Own the P&L for the USA market – revenue, margins, growth targets • Develop and execute the go-to-market strategy tailored for the U.S. audience 2. eCommerce & Marketplace Management: • Manage and grow D2C (Shopify/Brand Website) & online marketplaces (Amazon US, Walmart.com, Target.com, etc.) • Ensure seamless cataloging, pricing, listing optimization, and SEO performance 3. Marketing & Growth: • Partner with performance marketing teams to plan and execute campaigns on Meta, Google, TikTok, etc. • Drive influencer and affiliate collaborations specific to the U.S. audience • Leverage CRM, retargeting, and loyalty programs to improve repeat purchases 4. Cross-functional Collaboration: • Work with Product, Operations, Design, and Customer Service teams to localize offerings and experience • Coordinate with logistics & 3PL partners for smooth international fulfillment 5. Consumer Insights & Trends: • Monitor competitive landscape, consumer preferences, and category trends • Use data and insights to improve product-market fit and campaign effectiveness 6. Compliance & Regulatory: • Ensure product, packaging, and marketing claims comply with FDA & US regulatory standards • Work with legal consultants for trademark/IP/labeling guideline Must-Have Skills & Experience: • 5–8 years of experience in managing international D2C businesses, with 2–3+ years focused on the USA market • Experience in color cosmetics, skincare, or personal care categories is essential • Strong analytical and commercial acumen with a growth mindset • Proficiency in eCommerce tools (Shopify, Amazon Seller Central, GA4, Klaviyo, etc.)
Posted 1 day ago
0.0 - 1.0 years
0 - 0 Lacs
Vellore, Tamil Nadu
On-site
1. Ecommerce Strategy & Business Development: Develop and execute comprehensive e-commerce strategies: This is the core difference. They create strategies to increase online sales, optimize conversion rates, and improve average order value (AOV) and customer lifetime value (CLV). Website management and optimization: Overseeing the entire e-commerce platform (e.g., Shopify, Magento, WooCommerce), ensuring its design, functionality, user experience (UX), and mobile responsiveness are optimized for sales. This includes product listings, pricing, promotions, and inventory management. Sales funnel optimization: Identifying and addressing bottlenecks in the sales funnel from product discovery to checkout to minimize cart abandonment. Marketplace management: If applicable, managing presence and campaigns on third-party marketplaces (e.g., Amazon, Flipkart). New product launches: Collaborating with product teams to plan and execute digital marketing for new product rollouts on the e-commerce site. 2. Digital Marketing Execution (with an E-commerce Lens): Search Engine Optimization (SEO) & Search Engine Marketing (SEM/PPC): SEO: Optimizing product pages, category pages, and blog content for relevant keywords to improve organic search rankings and drive qualified traffic. PPC: Managing paid ad campaigns (Google Ads, Shopping Ads) specifically aimed at direct product sales and maximizing ROI. This includes managing product feeds. Social Media Marketing & Social Commerce: Developing social media strategies to drive traffic directly to product pages and enable direct purchases through social commerce features (e.g., Instagram Shopping, TikTok Shop). Leveraging user-generated content (UGC) and influencer marketing to showcase products and drive sales. Exploring livestream shopping events. Email Marketing & SMS Marketing: Designing and implementing highly targeted email and SMS campaigns for product promotions, abandoned cart recovery, post-purchase follow-ups, loyalty programs, and personalized recommendations. Segmenting customer lists based on purchase history and Browse behavior to deliver relevant offers. Content Marketing: Creating conversion-focused content, such as detailed product descriptions, compelling visuals, video demonstrations, buying guides, and customer testimonials. Blogs and articles that address customer pain points and lead them to product solutions. Display Advertising & Retargeting: Running display campaigns to build brand awareness and, more importantly, retargeting ads to customers who have visited the site or viewed products but haven't purchased. Affiliate Marketing: Managing affiliate programs to drive sales through partnerships with other websites or influencers. 3. Data Analysis & Performance Optimization (Conversion-Focused): Deep dive into e-commerce analytics: Beyond general website traffic, they analyze sales volume, conversion rates, average order value, customer acquisition cost (CAC), customer lifetime value (CLV), cart abandonment rates, and return on ad spend (ROAS). A/B Testing and Conversion Rate Optimization (CRO): Continuously testing different elements on product pages, landing pages, and the checkout process to improve conversion rates. Customer journey mapping: Analyzing how customers interact with the website and digital touchpoints to identify areas for improvement and personalization. Reporting: Providing detailed reports on e-commerce performance, identifying trends, and making data-driven recommendations for growth. 4. Cross-Functional Collaboration & Management: Working closely with sales and product teams: Ensuring marketing efforts align with sales targets and product availability. Collaborating with IT/Development: To ensure the e-commerce platform is technically sound, secure, and supports marketing initiatives. Customer Service Integration: Ensuring digital marketing efforts enhance the overall customer experience and that customer service can support online shoppers effectively. Inventory and Logistics: While not directly responsible for fulfillment, they often coordinate with these teams to ensure promotions align with stock levels and delivery capabilities. Job Type: Full-time Pay: ₹15,568.66 - ₹20,000.00 per month Ability to commute/relocate: Vellore, Tamil Nadu: Reliably commute or planning to relocate before starting work (Preferred) Education: Bachelor's (Preferred) Experience: Digital marketing: 1 year (Required) License/Certification: Fundamentals of digital marketing (Required) Work Location: In person
Posted 1 day ago
1.0 - 31.0 years
1 - 1 Lacs
Mira-Bhayandar
On-site
1. WhatsApp AI Automation (Zoko / WhatFlow / CODFIRM): Set up automated flows for: Order confirmation Prepaid payment links with discount Abandoned cart follow-ups Shipping and delivery notifications Use AI-powered tools to enhance customer communication and reduce manual work. 2. Shopify Store Marketing: Create product bundles, popups, and discount flows to increase AOV (Average Order Value). Optimize product descriptions, meta tags, and banners for SEO and conversions. 3. Meta Ads & Performance Marketing: Plan, launch, and optimize ad campaigns on Facebook & Instagram. Work on conversion, retargeting, and dynamic catalogue ads. Monitor ad metrics (ROAS, CTR, CPC) and scale results using data insights. 4. Instagram & Influencer Marketing: Plan content calendar for reels, stories, and grid posts. Collaborate with South Indian influencers for festive and bridal campaigns. 5. SEO & Organic Growth: Conduct keyword research and optimize website/blog for organic visibility. Support in content writing for product pages and festive landing pages. 6. AI & Automation Tools: Suggest and implement automation tools (e.g. ChatGPT, Canva AI, auto-responses, analytics bots) to improve team efficiency and customer experience.
Posted 1 day ago
10.0 years
0 Lacs
Pune, Maharashtra, India
On-site
Job Title: Digital Marketing Executive Experience Level : 6–10 years Role Overview We're looking for a sharp, creative, and self-driven Digital Marketing Executive to take the lead on content strategy, integrated marketing campaigns, and growth initiatives. You’ll help shape VE3’s voice across platforms, drive organic and paid marketing, and contribute to brand and product storytelling. This is a high-impact role with ownership and visibility. Requirements Key Responsibilities Content & Messaging Lead content creation across mediums – web, blogs, whitepapers, decks, video scripts, press releases, email, and social copy. Develop positioning narratives and content frameworks aligned with product and market strategy. Manage messaging consistency across platforms and audiences. Organic & Paid Marketing Design and run integrated digital campaigns across SEO, LinkedIn, Google Ads, display, and email automation. Optimize for key performance metrics — CTR, CPC, CPL, MQL, ROI. Build and manage multi-stage funnels and retargeting campaigns. SEO & Web Performance Lead keyword strategy, site structure, and content clusters for organic visibility. Conduct SEO audits and use tools (Ahrefs, SEMrush, GA4) to drive improvements. Coordinate with developers and designers for on-site enhancements and landing pages. Brand Development Strengthen VE3’s brand presence and tone across touchpoints — from product visuals to investor decks. Support PR, analyst relations, and awards submissions. Help manage design consistency and brand kits across teams. Analytics & Martech Report weekly and monthly KPIs using GA4 and campaign dashboards. Leverage martech tools like Figma, Canva, and social media schedulers. Continuously A/B test content, ads, and campaigns. Strategic Collaboration Work closely with Product, Sales, and Leadership to align go-to-market plans. Brief and manage agencies, content creators, and freelancers. Support event marketing, webinars, and community-building initiatives. Requirements Skills & Qualifications Bachelor’s degree in engineering (Software Engineering preferred) followed by an MBA. 6-10 years of experience in B2B marketing, preferably in SaaS, AI, or enterprise tech. Strong writing portfolio and content strategy background. Demonstrated ability to own end-to-end campaigns across channels. Knowledge of SEO/SEM, performance marketing, and martech platforms. Analytical mindset with the ability to extract insights from campaign data. Creative thinker, fast learner, and proactive executor. Excellent communication and stakeholder management skills. Benefits Why Join Us? Work on cutting-edge technologies and impactful projects. Opportunities for career growth and development. Collaborative and inclusive work environment. Competitive salary and benefits package.
Posted 1 day ago
5.0 years
0 Lacs
India
Remote
Company Description Caprus Inc. is your trusted partner in remote staffing, virtual assistant services, and business process outsourcing. We help companies reduce payroll expenses significantly while boosting productivity with highly skilled, remote professionals. Our pre-vetted Virtual Assistants are strategic contributors with real-world business experience. Caprus Inc. delivers cost-effective virtual staffing solutions for administrative support, customer service, marketing, lead generation, and back-office operations, driving measurable results. Role Description This is a full-time remote role for a Digital Marketing Executive. The Digital Marketing Executive will be responsible for developing and executing digital marketing strategies, managing social media accounts, creating web content, and analyzing web traffic data. The role will also involve optimizing marketing campaigns to improve performance and engagement. Qualifications Marketing, Social Media Marketing, and Communication skills Web Content Writing skills Experience with Web Analytics tools Excellent written and verbal communication skills Ability to work independently and remotely Experience in digital marketing or a related field is a plus Bachelor's degree in Marketing, Business, Communications, or related field Experience required: Minimum 5 years. Preferred experience with logistics and Supply Chain Management industry. Required Skills Conduct comprehensive keyword research and competition analysis Execute on-page SEO strategies including metadata, internal linking, schema markup, and URL structures Perform off-page SEO initiatives such as link building, guest posting, and outreach coordination · Experience with CRM or CMS platforms · Content marketing and copywriting · Prior work in e-commerce or B2B sectors · Data analysis and Google Analytics · Knowledge of ad platforms & retargeting · Social media strategy & execution · Familiarity with tools like Semrush, Canva · Plan, launch, and manage Meta ad campaigns for brand awareness and lead generation. · Define audience segmentation, targeting strategies, and funnel-based ad planning. · Create and test ad creatives (images, videos, copy) tailored to campaign goals · Monitor campaign performance using Meta Ads Manager and Business Manager · Optimize campaigns for CTR, CPL, and conversion rates through A/B testing · Implement Meta Pixel tracking, event setup, and retargeting strategies · Collaborate with design, content, and sales teams to align messaging · Stay updated on Meta Ads policies, algorithm changes, and platform trends Key Responsibilities Develop, implement, and optimize multi-channel digital marketing campaigns Conduct keyword research and on-page/off-page SEO strategies Manage social media platforms to increase audience engagement and brand awareness Analyze website traffic, campaign performance, and conversion rates using analytics tools Collaborate with content creators for blogs, graphics, and video marketing assets Implement email marketing and automation workflows for targeted outreach Coordinate paid advertising strategies (Google Ads, Meta Ads, etc.) to drive traffic and ROI Track KPIs, generate performance reports, and suggest growth-oriented improvements Stay updated on digital trends, platform updates, and competitive benchmarking
Posted 1 day ago
4.0 years
0 Lacs
Gurugram, Haryana, India
On-site
🎯 Job Title: PPC Executive / Lead Generation Specialist 📍 Location: Gurugram 🕒 Experience: 2–4 Years 🏢 Industry: Real Estate 🚀 Role Summary: We’re seeking a performance-driven PPC Executive / Lead Generation Specialist with a sharp focus on real estate marketing. You’ll be at the forefront of generating high-quality leads through strategic paid ad campaigns, ensuring CPL and ROAS targets are met while collaborating across design, content, and sales teams. 🔧 Key Responsibilities: Plan, launch, and optimize paid campaigns on Google Ads, Facebook/Instagram, and YouTube Monitor performance metrics daily and optimize to meet Cost Per Lead (CPL) and ROAS targets Continuously refine targeting, keyword strategies, and creatives based on lead quality insights Work with design/content teams to develop high-converting creatives and landing pages Set up and manage retargeting/remarketing campaigns to re-engage warm leads Integrate call tracking, WhatsApp click-to-chat , and CRM systems for complete attribution Sync with sales teams to align on lead feedback, booking data , and campaign adjustments Deliver weekly/monthly performance reports with actionable insights Stay current on algorithm updates, platform changes , and real estate marketing trends ✅ Requirements: 1–4 years of hands-on experience in PPC and lead generation (Real Estate domain preferred) Proficiency in Google Ads, Meta Ads Manager , and basic knowledge of GA4 & Tag Manager Strong skills in audience segmentation, funnel strategies, and A/B testing Familiarity with real estate CRMs, landing page builders , and portals like 99acres, MagicBricks (bonus) Data-driven mindset with strong analytical and reporting skills Excellent communication and team collaboration abilities Own laptop is a must 🎯 What You’ll Get: Opportunity to work on high-value real estate campaigns Collaborative and fast-paced growth environment Exposure to full-funnel marketing strategies with real business impact 📩 Interested? Send your CV to hr@neworlddevelopers.com
Posted 2 days ago
2.0 - 3.0 years
3 - 6 Lacs
India
On-site
Application Link: https://goodspace.ai/jobs/Google-Ads-Specialist?id=28432&source=campaign_Indeed-Simran_Googleads-28432 Overview: At GoodSpace, we’re transforming the way companies hire with our powerful AI-driven recruitment solutions. Our technology helps businesses discover top talent faster, reduce hiring timelines, and make smarter decisions. We’re looking for a skilled Google Ads Specialist with 2–3 years of experience to join our marketing team. The ideal candidate has proven expertise in running and optimizing paid ad campaigns, with a strong grasp of audience targeting, A/B testing, and ROI-focused performance strategies. Responsibilities: Plan, execute, and manage paid marketing campaigns across platforms including Google Ads, Instagram Ads, and X/Twitter Ads . Conduct A/B testing on creatives, audiences, and landing pages to improve campaign effectiveness. Analyze campaign data and provide actionable insights to improve performance and reduce acquisition costs. Collaborate with creative and content teams to develop high-performing ad creatives tailored to each platform. Stay updated on digital advertising trends, platform updates, and new strategies to ensure competitive performance. Requirements: Bachelor’s degree in Marketing, Communications, or a related field. Proficiency in using tools such as **Google Ads Strong understanding of audience segmentation , conversion tracking , retargeting , and budget allocation . Analytical mindset with the ability to interpret data and generate insights that drive results. Excellent communication skills and ability to work collaboratively with cross-functional teams. Application Link: https://goodspace.ai/jobs/Google-Ads-Specialist?id=28432&source=campaign_Indeed-Simran_Googleads-28432 Job Types: Full-time, Permanent Pay: ₹300,000.00 - ₹600,000.00 per year Schedule: Day shift
Posted 2 days ago
3.0 years
0 Lacs
Ernakulam, Kerala, India
On-site
Location: Kochi, Kerala Job Type: Full-time Platforms: Google Ads, Meta (Facebook & Instagram), LinkedIn Ads Vertical: Premium Real Estate/OEM Salary: Skill/Performance/Experience based Job Overview We are seeking a highly analytical, tactical, and ROI-focused Performance Marketing Specialist to manage, optimize, and scale high-budget paid media campaigns for premium real estate projects in Kerala. The ideal candidate must be adept in multi-platform media buying, advanced remarketing strategies, data-driven optimization, AI tools for targeting and reporting, and full-funnel performance measurement. Key Responsibilities 1. Media Planning & Execution Develop platform-specific, high-impact media plans across Google Ads (Search, Display, Discovery, YouTube), Meta Ads, and LinkedIn Ads. Execute end-to-end campaign setups including audience segmentation, ad creatives alignment, bid strategy configuration, and budget pacing aligned with project sales cycles. Own the entire lead generation funnel , with deep focus on cost per qualified lead (CPQL) and conversion to site visit & booking . 2. Advanced Retargeting & Funnel Building Design and implement multi-touch retargeting frameworks using custom audiences, dynamic product ads, CRM integrations, and behavioral segmentation. Build sequential remarketing flows using first-party data, pixel events, CRM data syncing (HubSpot, Salesforce, Zoho), and lead scoring models. Leverage Google’s Enhanced Conversions and Facebook’s Conversion API to track offline conversions and close the attribution gap. 3. Programmatic & AI Integration Implement programmatic media strategies via Display & Video 360 or other DSPs (if applicable) to target high-intent real estate buyers. Integrate AI tools (ChatGPT for ad copy generation, Midjourney/DALL·E for creative assistance, and predictive modeling via ML platforms like BigQuery ML or Data Studio AI). Use performance automation scripts in Google Ads (e.g., budget pacing alerts, anomaly detection) and custom rules in Meta for bid/budget optimization. 4. Analytics & Reporting Set up end-to-end tracking with Google Tag Manager, GA4, Meta Pixel, LinkedIn Insight Tag , and CRM conversion syncing. Build real-time dashboards in Google Looker Studio / Tableau for management-level performance visibility. Perform weekly deep dives using attribution models (data-driven, position-based) and multi-touch attribution systems to identify performance patterns and scale winners. 5. CRO & Landing Page Collaboration Work closely with UI/UX and development teams to implement conversion rate optimization strategies —heatmaps, A/B testing, scroll-depth analysis. Optimize landing pages for mobile-first engagement , load speed, form UX, and CTA clarity. Drive experimentation with lead forms vs. WhatsApp vs. click-to-call vs. LP redirects based on intent tiers. 6. Platform & Budget Governance Manage ₹60L monthly ad budget with strict performance tracking and pacing adherence. Conduct platform-level audits and quality score optimizations to reduce CPCs and maximize impressions share in high-competition geo-zones like Kochi, Calicut, Trivandrum. Work with Meta Business Suite, Ads Manager, Google Ads Editor, Campaign Manager 360, and LinkedIn Campaign Manager. Required Skills & Qualifications 3-5 years of performance marketing experience , preferably in the real estate, luxury, or high-ticket vertical. Hands-on expertise in Google Ads (Search, PMax, Display, YouTube) , Meta Ads (CAPI setup, advanced lookalikes, A/B testing) , and LinkedIn Ads (lead gen + InMail strategies) . Proficient in Google Analytics 4 , Google Tag Manager , Looker Studio , and advanced Excel/Sheets modeling . Strong understanding of audience strategy , intent signals , offline conversion tracking , and cross-platform attribution . Familiarity with marketing automation platforms (e.g., Zapier, HubSpot workflows), CRM syncing, and lead validation systems. Comfort with AI tools for media ops , including scripted automations , creative generation , and insights extraction. Experience with Kerala real estate audiences, NRIs, and investor segments is a strong plus. Desirable Add-Ons Google Ads, Meta Blueprint, or LinkedIn Ads Certifications. Working knowledge of APIs for data extraction (Google Ads API, Meta Marketing API). Exposure to native ads , OTT platforms , and hyperlocal platforms like Justdial, Sulekha, etc. Prior experience managing agency/creative/CRM partners. KPIs You’ll Be Measured On Cost per Quality Lead (CPQL) Lead to Site Visit Ratio ROAS (where applicable) Conversion Rate (LP) First Response TAT Budget Efficiency Ratio Retargeting Funnel Conversion Rate If you think you have the skill sets and experience necessary, please apply. We'll be looking for case studies and brand growth, lead generation verification as a part of the hiring process.
Posted 2 days ago
4.0 years
0 Lacs
Ahmedabad, Gujarat, India
On-site
We're Hiring: Paid Ads Executive (Google, Meta & Amazon) Location: Ahmedabad - Onsite | Full-Time Salary: As per industry Standard | Experience: 2–4 Years | Budget Handled: $70,000+/month About the Role Join a fast-growing digital marketing agency as a Paid Ads Executive where you’ll take ownership of performance campaigns across Google, Facebook/Instagram, and Amazon Ads. Your work will directly impact the marketing results of international clients in USA and Australia across eCommerce and service sectors. Key Responsibilities Plan, launch, and optimize paid ad campaigns on Google Ads, Meta Ads (FB/IG), Amazon Ads, and other platforms. Conduct keyword research, competitive analysis, and craft persuasive ad copies Continuously monitor campaign performance and apply real-time optimizations Analyze data and deliver insightful performance reports Manage and allocate advertising budgets effectively across platforms Collaborate with design, content, and development teams for landing page and ad asset creation Stay up-to-date with platform trends, tools, and algorithm changes Required Skills & Experience 2–4 years of hands-on experience in performance marketing Experience managing ad budgets of $70,000+/month across platforms Proficient in Google Ads Manager, Meta Ads Manager, and Amazon Ads Console Skilled in conversion tracking, attribution modeling, retargeting, and A/B testing Strong data analysis and reporting skills using Google Analytics, Excel, etc. Excellent verbal and written English communication skills Able to handle client coordination confidently and independently Self-driven with a data-first approach to decision making Preferred (Bonus) Skills Bachelor’s in Marketing or related field Google Ads + Facebook Blueprint certifications Experience in LinkedIn Ads, eCommerce campaigns, or marketing automation tools Basic knowledge of HTML, CSS, SQL What You’ll Get friendly, international work exposure Competitive salary + bonuses based on performance Supportive team, professional development, and growth roadmap Freedom to innovate & lead campaigns end-to-end To Apply: Send your resume + portfolio/campaign results (if available) to: hiring@infinitrixconsulting.com Subject Line: Paid Ads Executive – [Your Name] - Ahmedabad
Posted 2 days ago
2.0 - 6.0 years
0 Lacs
noida, uttar pradesh
On-site
CGBMentors is an online ed-tech platform located in Sec-2, Noida, specializing in preparing candidates for regulatory body exams such as RBI Grade B, NABARD Grade A, IFSCA Grade A, SIDBI Grade A, IRDAI AM, and more. We are currently seeking a Full-Time Google & Meta Ads Specialist to join our team. The compensation for this role is competitive and will be based on your experience. As the Google & Meta Ads Specialist, you will play a crucial role in creating, monitoring, and optimizing advertising campaigns on Google and Meta platforms. Your daily responsibilities will include setting up ad campaigns, analyzing performance data, conducting A/B testing, and adjusting strategies to enhance ROI. Additionally, you will collaborate with the marketing team to ensure that ad campaigns align with our overall marketing goals and business objectives. We are looking for a candidate who has a proven track record of managing Google and Meta/Instagram ad campaigns effectively. You should have a strong understanding of audience targeting, retargeting, lookalike audiences, and conversion tracking. Hands-on experience with Google Analytics, Tag Manager, Pixel setup, and UTM tracking is essential. Knowledge of ad copywriting and creative best practices, as well as excellent analytical and reporting skills, are also required for this role. Experience in the ed-tech industry would be a definite plus. If you believe you are the right fit for this position, please send your resume to info@cgbmentors.com along with your portfolio (if available) and a brief note highlighting your top 3 campaign wins. We look forward to reviewing your application and potentially welcoming you to our dynamic team at CGBMentors.,
Posted 2 days ago
0 years
0 Lacs
Mumbai Metropolitan Region
On-site
Key Responsibilities Execute integrated B2B marketing campaigns aligned to business goals Build funnels to generate and nurture qualified institutional leads Tailor messaging for CXOs, Deans, VCs, L\&D Heads, and decision-makers Lead multi-channel campaigns including email, LinkedIn, webinars, events, and paid ads Track CPL, MQL, ROI, and campaign performance via dashboards Create impactful decks, brochures, case studies, and emailers with content and design teams Ensure consistent brand narrative and tone across channels Manage institutional participation in conferences, webinars, and roundtables Drive co-branded outreach with academic and corporate partners Optimize CRM, email workflows, and lead nurturing with the sales team Monitor SEO, SEM, and retargeting for B2B visibility About Company: Yangpoo is a leading global mentoring and university representation company that represents leading IVY League universities in India and manages their admission assistance and marketing initiatives. Yangpoo works very closely with individual learners and companies to identify their learning needs & gaps and provides online & offline programs that help learners stay relevant in this ever-changing digitally transforming world.
Posted 2 days ago
0 years
0 Lacs
Panchkula, Haryana, India
On-site
Position Title Demand Generation Head SearchUnify Panchkula, India - Date Posted July 24, 2025 Description Were hiring a Demand Generation Head to lead and scale demand generation for SearchUnify, our flagship AI-powered platform. This leadership role is ideal for a B2B SaaS marketing expert who thrives on building high-impact, data-driven strategies that drive revenue growth. Youll work closely with sales, product, and content teams to own the funnelfrom lead generation to conversionacross multiple digital channels. If youre strategic, execution-focused, and passionate about innovation in marketing, lets connect. Skills Key Skills Proven expertise in B2B SaaS demand generation, inbound and outbound. Strong command of marketing automation, ABM, SEO, SEM, and lead nurturing. Hands-on with HubSpot, Marketo, Salesforce, Google Ads, and LinkedIn Ads. Strategic thinker with a solid grasp on ROI, CPL, and pipeline contribution. Ability to manage and scale marketing budgets effectively. Skilled in marketing analytics, conversion optimization, and A/B testing. Excellent team leadership and cross-functional collaboration skills. Responsibilities Roles and Responsibilities Design and execute full-funnel demand generation campaigns across digital channels. Optimize and manage lead nurturing workflows via email, webinars, content, and ABM. Drive alignment between marketing and sales for effective MQL-to-SQL handoff. Analyze campaign data, define KPIs, and present performance dashboards. Own and improve SEO, paid search, and retargeting strategies. Collaborate with content teams to produce targeted assets: blogs, whitepapers, case studies. Evaluate and implement MarTech tools to automate and scale campaigns. Regularly review campaign performance and optimize for better conversion and pipeline impact. Application Position: Demand Generation Head SearchUnify Name * E-mail * Phone * CV & Documents * Add file Required fields Phone Thank you for submitting your application. We will contact you shortly! Contacts Email: careers@grazitti.com Address: HSIIDC Technology Park, Plot No 19, Sector 22, 134104, Panchkula, Haryana, India
Posted 2 days ago
10.0 years
0 Lacs
India
Remote
As the Lead Performance Marketer, you will own and drive Sprinto’s global paid acquisition strategy across digital channels. You’ll focus on accelerating pipeline growth and revenue impact from paid media, primarily targeting the North America market. In this role, you will manage large budgets, oversee strategic planning and execution across channels, and mentor a growing team of Performance Marketers (including Senior PMs). You'll report directly to the Director of Demand Generation and work closely with Sales, Product Marketing, and Content teams to align paid media efforts with broader go-to-market goals. Responsibilities Own the Paid Media Strategy: Develop, execute, and scale Sprinto’s performance marketing strategy across Google Ads, LinkedIn, Meta, and other relevant platforms to drive pipeline and revenue growth. Channel Leadership: Lead execution and optimization of large-budget campaigns (>$100K/month), balancing acquisition cost, efficiency (CPA, CPL), and ROAS while driving high-quality pipeline. Pipeline Contribution: Drive strong alignment with the Director of Demand Generation and Sales teams to ensure paid media efforts directly impact pipeline and revenue targets. Analytics & Reporting: Lead the setup of performance measurement frameworks. Analyze and report on campaign effectiveness using Google Analytics, Salesforce, HubSpot, and other attribution tools. Experimentation & CRO: Champion a culture of experimentation through A/B testing (ads, landing pages, CTAs) and work with the Growth and Web teams to optimise conversion funnels (CRO). Audience & Segmentation Strategy: Own audience segmentation, retargeting, and full-funnel nurture strategies to improve lead quality and conversion rates. Cross-functional Collaboration: Partner closely with Product Marketing, Content, and Design teams to ensure campaign messaging, creative, and audience targeting align with Sprinto’s positioning and ICPs. Agency & Vendor Management: Manage external paid media partners, tools, and vendors as needed to execute campaigns at scale. Qualifications 10+ years of hands-on and strategic experience in performance marketing, with significant experience in B2B SaaS demand generation targeting North America markets. Proven experience managing and optimising large monthly budgets ($100K+), with strong ownership of revenue pipeline contribution from paid channels. Deep expertise in Google Ads, LinkedIn Ads, and other key B2B paid platforms. Strong grasp of account structure, bid strategies, audience targeting, and platform optimisation levers. Strong analytical mindset with proficiency in Google Analytics (GA4), Google Tag Manager, HubSpot, Salesforce, and multi-touch attribution models. Expertise in CRO, landing page optimisation, and A/B testing methodologies. Benefits Remote First Policy 5 Days Working With FLEXI Hours Group Medical Insurance (Parents, Spouse, Children) Group Accident Cover Company-Sponsored Device Education Reimbursement Policy
Posted 3 days ago
3.0 years
0 Lacs
Delhi
Remote
Given that this position requires English proficiency, we are only considering CV's provided in English. Thank you, and we look forward to your submission! About Olly Olly Ready to roll up your sleeves and help transform local marketing forever? At Olly Olly, we're blending technology and real-world expertise to empower businesses across the U.S. like never before. We believe small businesses are the backbone of our economy. That's why we're on a mission to provide them with tools, strategies, and insights that help them rank higher, generate high-quality leads, get calls and reviews, and, above all, grow sustainably, without the hassle. The Olly Olly platform complements our hands-on service perfectly: it's no-nonsense, easy-to-use software that helps local businesses streamline operations and contact management, drive leads, stabilize cash flow, and maximize revenue with minimal effort, so they can reclaim their time to focus on what they do best. Our Vision We aim to be the ultimate all-in-one platform for small business growth, allowing owners to manage every part of their business efficiently and effortlessly. Our journey began as an agency, and we've already helped thousands of clients succeed. Now, we're embracing an exciting new chapter: becoming a SaaS-first company. By combining hard-earned human expertise with AI and automation, we're creating affordable solutions that give business owners peace of mind while driving measurable success. Why We Need You As a PPC Specialist , you will join our Paid Media team to manage and optimize PPC campaigns for our clients. This mid-level role requires you to ensure strong campaign performance, aligning with business goals. You will handle a diverse portfolio of accounts, collaborating with both junior and senior team members to drive results and contribute to the overall success of our campaigns. The Impact You'll Have Campaign Management: Manage, optimize, and scale PPC campaigns across Google Ads, Bing Ads, and social media platforms. Monitor key metrics like CPL and ROI, implementing strategies to boost performance. Oversee Search, Display, PMAX and Retargeting campaigns for all clients in your book of business focusing on lead gen. Client Interaction: Communicate regularly with Account Management to discuss campaign performance, insights, and recommendations. Prepare monthly detailed performance reports and provide actionable insights. Oversee campaigns with a monthly advertising spend of at least $10,000. Collaboration: Work with the Senior PPC Specialist and marketing teams (SEO, content, design) to integrate campaigns. Execute cohesive strategies across multiple channels. Mentorship and Training: Guide Jr. PPC Specialists, sharing best practices and fostering growth. Collaborate with senior team members to maintain consistency in PPC strategies. Strategy Development: Stay updated on industry trends, platform changes, and emerging technologies. Contribute to process development for improved team efficiency and performance. ✅ What We Really Need From You 3+ years managing PPC campaigns with proven success. Strong expertise in Google Ads, Bing Ads, and social media advertising. Experience with tools like Google Analytics, SEMrush, or similar analytics platforms. Strong communication skills to present complex strategies and performance insights to clients. Ability to manage multiple client accounts and prioritize effectively. ➕ What Would Be Big Pluses Google Ads or relevant platform certifications What You'll Love About Working at Olly Olly Competitive pay based on your experience. Flexible work: 100% remote; Monday-Friday, 8:00 am - 5:00 pm CST Work-life balance: Generous PTO, including 15 vacation days and U.S. holidays. Growth-oriented culture: Join an inclusive, international, and innovative team where your contributions make a tangible difference. Why Choose Us? Join us during this pivotal transition as we transform from an agency to a human-centric SaaS provider. Your ideas, strategies, and solutions will directly impact the success of small businesses. And our own growth! Let's shape the future of small business growth together! Apply now to join a team that's as committed as they are supportive of each other. Diversity and Inclusion at Olly Olly At Olly Olly, we celebrate differences in background, culture, abilities, and perspectives because diversity drives innovation and creativity. Your voice matters here, it really does! And your unique perspective will help us shape the future of small business growth.
Posted 3 days ago
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