Marketing Analyst

We are looking for an analytical and detail-oriented Marketing Analyst with a passion for the food service and catering industry. In this role, you will support the marketing and sales teams by analyzing customer behavior, market trends, campaign performance, and business data to help optimize marketing efforts and increase bookings. Your insights will directly impact how we attract, retain, and delight our catering clients.

Key Responsibilities: Analyze sales data, customer feedback, and campaign performance to identify trends and opportunities in the catering and hospitality market. Track and report on key performance indicators (KPIs) such as lead generation, booking rates, customer retention, and ROI. Conduct competitor analysis and market research to help position our catering services effectively. Develop customer segmentation strategies based on event type, client profiles, and order frequency. Collaborate with marketing and sales teams to evaluate campaign effectiveness and recommend improvements. Use analytics tools to assess digital and offline marketing efforts. Assist in forecasting demand for different types of events (e.g., weddings, corporate, private parties).Support for email campaigns, website content, and promotional offers. Create dashboards and reports to communicate insights to leadership and key stakeholders.

Female & Kochi based candidate preferred.

Job Types: Full-time, Permanent

Pay: ₹20,000.00 - ₹30,000.00 per month

Benefits:

• Food provided
• Provident Fund

Schedule:

• Morning shift
• Weekend availability

Supplemental Pay:

• Commission pay

Work Location: In person