Manager- Application Engineering & Marketing

8 - 12 years

0 Lacs

Posted:6 days ago| Platform: Linkedin logo

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On-site

Job Type

Full Time

Job Description

We are seeking a Manager - Application Engineering & Marketing to lead and drive the application engineering and marketing initiatives for CCR in India. The ideal candidate will possess a strong technical foundation in refrigeration solutions and demonstrated experience in strategic marketing and customer engagement.

Application Engineering

  • Design and customize solutions that meet customer-specific requirements.
  • Collaborate with sales and project teams to evaluate technical feasibility and develop tailored solutions.
  • Develop and review technical proposals, ensuring compliance with industry standards and customer needs.
  • Provide technical guidance, and training to internal teams and clients.
  • Stay updated on emerging refrigeration technologies and integrate best practices into solution designs.

Marketing & Business Development

  • Design and implement strategies to promote CCR's refrigeration products and services.
  • Conduct market research to identify customer product needs & gaps, market trends, and competitor activities.
  • Develop product positioning, value propositions, and go-to-market strategies to enhance market share.
  • Collaborate with the sales team & agency to create impactful marketing campaigns.
  • Organize webinars, workshops, and other marketing events to engage with customers and stakeholders.

Leadership & Collaboration

  • Act as the key interface between engineering, sales, marketing, and customers to ensure seamless project execution.
  • Manage and mentor a team of engineers and marketing professionals, fostering skill development and innovation.
  • Support strategic planning and budgeting for application engineering and marketing initiatives.
  • Develop partnerships with industry stakeholders to enhance CCR's market presence.
  • Education Bachelor’s degree in Mechanical/Electrical Engineering; an MBA in Marketing/Business Development is a plus.
  • Experience Minimum 8-12 years of experience in application engineering and marketing within the refrigeration/HVAC industry.
  • Technical Expertise Strong knowledge of refrigeration systems, thermodynamics, and related technologies.
  • Marketing Acumen Proven ability to develop and execute marketing campaigns and strategies.
  • Communication Excellent presentation, communication, and interpersonal skills.
  • Problem-Solving Strong analytical and problem-solving skills with the ability to think strategically.
  • Team Leadership Experience in managing cross-functional teams and working in a collaborative environment.
  • Tools Proficiency in engineering tools, and Microsoft Office Suite.

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