Digital Marketing Specialist

About Us:

The Modern Circle is a premium architecture, interior design, and 3D visualization studio with a footprint across India. Known for our luxury, minimal, and sustainable approach, we craft spaces that are both functional and emotionally resonant. We're now looking to expand our digital presence and drive strong online engagement.

Role Overview:

We are seeking a passionate and result-driven Digital Marketing Executive to lead and execute SEO and social media strategies. You will be responsible for increasing brand visibility, driving organic traffic, managing paid advertising campaigns, and creating content that resonates with our design-conscious audience.

Key Responsibilities: Search Engine Optimization (SEO):

• Conduct keyword research, competitor analysis, and on-page SEO optimization.
• Manage SEO audits and implement best practices across the website.
• Optimize web content, blogs, and landing pages for higher search rankings.
• Monitor and report on performance metrics using tools like Google Analytics, Search Console, and SEMrush/Ahrefs.

Social Media Marketing:

• Plan, create, and schedule engaging content across Instagram, LinkedIn, and Facebook.
• Develop monthly social media calendars aligned with brand themes.
• Manage ad campaigns across Meta and LinkedIn (paid social).
• Analyze performance and engagement, adjust strategy accordingly.

Content Strategy & Branding:

• Collaborate with design and marketing teams to align visuals with storytelling.
• Generate creative campaign ideas and reels that can go viral or trend.
• Write compelling copy for posts, reels, and ads.

Qualifications:

• 1–3 years of hands-on experience in digital marketing.
• Strong understanding of SEO principles and Google search algorithms.
• Experience with tools like Google Ads, Meta Ads Manager, Canva, Buffer, etc.
• Creative thinking with the ability to design brand-relevant, high-impact content.

Job Type: Full-time

Pay: ₹8,086.00 - ₹20,076.56 per month

Schedule:

• Day shift

Work Location: In person