Digital Marketing Specialist

Location: [Dwarka Sector -14, New Delhi]
Job Type: Full-Time
Industry: Real Estate
Experience Required: 2–5 Years
Salary: Competitive (Based on experience)

About Us:

We are a premium real estate consulting firm dealing in top residential and commercial projects across Delhi NCR, Goa, Mumbai, and Dubai. We’re looking for a Digital Marketing Specialist with proven experience in running ads and building B2B/B2C connections — especially in the real estate space.

Key Responsibilities: Paid Ads & Lead Generation

• Plan, execute, and optimize high-converting ad campaigns on:
• Google Ads (Search, Display, Performance Max)
• Meta Ads (Facebook & Instagram)
• YouTube Ads
• LinkedIn Ads (for HNIs, investors, and B2B clients)
• Monitor campaign budgets, analyze performance metrics, and reduce cost per lead (CPL).
• Develop real estate-specific lead funnels and landing pages.

LinkedIn Marketing & Outreach

• Use LinkedIn Sales Navigator for targeted lead research and segmentation (investors, CXOs, HNIs, NRI buyers).
• Automate outreach with LinkedIn Helper or similar tools while ensuring personalization.
• Build and manage a pipeline of potential clients and partners through organic and paid strategies.
• Create and manage LinkedIn ad campaigns targeting specific job titles, locations, and industries relevant to real estate.

Tools & Reporting

• Use tools like:
• Google Analytics / Tag Manager / Looker Studio
• Meta Events Manager / Pixel setup
• CRM integrations (like Zoho, HubSpot, or WhatsApp Cloud API)
• Track, report, and present campaign performance regularly to the team.

Requirements:

• 2–5 years of experience in digital marketing, with a strong focus on performance ads and lead generation.
• Prior experience in real estate marketing is preferred.
• Proficient in running and optimizing campaigns on Meta, Google, YouTube, and LinkedIn.
• Strong knowledge of LinkedIn Sales Navigator and LinkedIn Helper for automated outreach.
• Familiar with A/B testing, funnel optimization, and CRM mapping.
• Data-driven mindset with solid reporting and analytical skills.
• Ability to work independently and manage campaigns end-to-end.

If you're interested, please share your CV on WhatsApp at 8700240164.

Job Type: Full-time

Pay: From ₹300,000.00 per year

Benefits:

• Provident Fund

Schedule:

• Day shift

Work Location: In person