Digital Marketing Manager

We are seeking a highly motivated and data-driven Digital Marketing Manager to join our team! You will be responsible for developing, implementing, and managing marketing campaigns that promote our company and its products/services. You should have a strong grasp of current marketing tools and strategies and be able to lead integrated digital marketing campaigns from concept to execution.

Key Responsibilities:

● Develop and execute digital marketing strategies across channels (Google Ads, Meta, SEO, Email, etc.)

● Plan and manage paid campaigns to drive traffic, engagement, and conversions

● Monitor, analyze, and report on campaign performance (ROAS, CTR, CPC, CPL, etc.)Digital Marketing

● Lead social media advertising and retargeting campaigns

● Perform keyword research, optimize landing pages, and manage content strategy for SEO

● Manage email marketing workflows, A/B testing, and performance tracking

● Collaborate with the design, content, and tech teams to ensure brand consistency

● Stay up to date with digital marketing trends, tools, and best practices

Requirements:

● 3+ years of proven experience in digital marketing or related roles

● Proficiency with Google Ads, Facebook Business Manager, LinkedIn Ads, and Google Analytics

● Solid understanding of SEO/SEM, social media advertising, and content strategy

● Hands-on experience with marketing automation tools (Mailchimp, Hubspot, etc.)

● Excellent communication and project management abilities

● ​​Proficiency in marketing automation, CRM, and email campaign tools

● Strong analytical, reporting, communication skills, and data-driven thinking

● Ability to work independently and collaboratively in a fast-paced environment

● Candidates with a background in Business School will be considered a strong advantage

Preferred:

● Google Ads and Meta Blueprint certifications

● Experience in B2B/B2C funnels

● Knowledge of basic HTML/CSS is a plus

Location: [CALICUT]

Apply now: [hr@ibirdmedia.in]

Job Type: Full-time

Pay: ₹30,000.00 - ₹50,000.00 per month

Work Location: In person