Location: New Delhi, India (Hybrid – on-site but partly remote)
Industry: Health & Wellness / E-commerce
Employment Type: Full-time
✨ About Us Enhanced Labs is an international supplement company in the bodybuilding and biohacking space. Our mission is to empower individuals to optimize their health, performance, and overall well-being through innovative, science-backed products. We are committed to delivering cutting-edge solutions that enhance physical and cognitive capabilities, enabling our customers to reach their full potential. Role Overview We are seeking a dynamic and results-driven Chief Marketing Officer (CMO) to lead our marketing efforts for the India market. The CMO will play a key role in developing and executing a comprehensive marketing strategy to drive brand awareness, customer acquisition, and revenue growth, especially in the e-commerce space focused on supplements and wellness products. This role blends high-level strategy with hands-on execution, requiring a strong understanding of performance marketing, e-commerce dynamics, and customer experience in the health and wellness industry. IMPORTANT: Apply only if you have proven experience in a C-level marketing role with demonstrated success in digital/e-commerce-driven environments.
Key Responsibilities

Strategic Leadership: Define and execute the overall marketing strategy in alignment with company goals, guiding the team with clear direction.
Brand Development: Strengthen Enhanced Labs’ brand identity and ensure consistent messaging across all channels.
Digital Marketing: Oversee digital campaigns (SEO, paid ads, social, email, influencer), optimize for performance and ROI.
Product Launches: Lead go-to-market plans, positioning, pricing, and promotion in collaboration with product teams.
Customer Engagement: Deepen understanding of customer needs and implement strategies to improve loyalty and retention.
Content Strategy: Develop and manage content that educates, engages, and drives conversions across platforms.
Team Leadership: Build, mentor, and manage a high-performing marketing team and foster a culture of innovation.
Budget Management: Allocate and monitor marketing budgets to maximize ROI and meet performance targets.
Partnerships: Identify and pursue strategic partnerships to expand reach and brand credibility.

Requirements & Qualifications

Proven success in senior marketing roles, preferably in the health, wellness, or supplements industry
Genuine passion for health and wellness, with a solid grasp of the biobuilding and biohacking space
Deep understanding of digital performance marketing, SEO, and analytics
Proficient in tools like Meta Business Suite, Google Ads, GA4, Shopify, CRM platforms,
Demonstrated ability to develop and execute effective marketing strategies
Strong analytical mindset with experience in data-driven decision-making
Exceptional leadership and team management capabilities
Excellent communication and interpersonal skills
Based in or willing to commute to New Delhi (hybrid)

What We Offer

Competitive salary and performance bonuses
Flexibility through a hybrid work setup
A passionate, collaborative team environment
High-impact role in a mission-driven company
Opportunities for professional growth and global exposure

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