B2B Copywriter

Are you passionate about storytelling and creating engaging content? Join us at Eventcombo, where you'll have the opportunity to shape the narrative of unforgettable events through your words. We're seeking a talented ‘B2B Copywriter’ to join our team and help us deliver compelling content that captivates audiences and drives engagement.

Responsibilities:

1. Develop creative and persuasive copy for Eventcombo's website, landing pages, blog posts, email campaigns, social media channels, and other digital platforms.

2. Collaborate with the marketing team to understand brand voice, messaging goals, and target audience personas.

3. Write clear, concise, and engaging content that communicates the value proposition of Eventcombo's products and services.

4. Craft compelling headlines, taglines, and calls-to-action that drive user engagement and conversions.

5. Conduct research to stay updated on industry trends, best practices, and competitor strategies to inform content creation.

6. Optimize copy for search engines (SEO) to improve visibility and organic traffic.

7. Edit and proofread content to ensure accuracy, consistency, and adherence to brand guidelines.

8. Work closely with designers, developers, and other team members to ensure content alignment with design and functionality.

9. Brainstorm and pitch creative ideas for content campaigns, promotions, and initiatives.

10. Monitor content performance metrics and user feedback to iterate and improve content strategy over time.

Qualifications:

1. Bachelor's degree in English, Communications, Marketing, or related field (or equivalent experience).

2. 2-3 years experience as a copywriter, content writer or marketer, preferably in a digital marketing or advertising agency setting. Events industry experience is a BONUS.

3. Exceptional writing skills with a keen eye for detail and creativity.

4. Strong understanding of digital marketing principles, including SEO, social media, and content marketing.

5. Ability to adapt writing style to different audiences, platforms, and brand tones.

6. Proficiency in grammar, punctuation, and AP style.

7. Experience with content management systems (CMS) and project management tools.

8. Ability to multitask, prioritize workload, and meet deadlines in a fast-paced environment.

9. Excellent communication and collaboration skills, with the ability to give and receive constructive feedback.

10. Passion for events, technology, and SaaS.