Ads Accounts Manager

About AiSensy

AiSensy is a WhatsApp based Marketing & Engagement platform helping businesses like Adani, Delhi Transport Corporation, Yakult, Godrej, Aditya Birla Hindalco., Wipro, Asian Paints, India Today Group, Skullcandy, Vivo, Physicswallah, Cosco grow their revenues via WhatsApp.

• Enabling 100,000+ Businesses with WhatsApp Engagement & Marketing
• 400Crores + WhatsApp Messages done between Businesses and Users via AiSensy per year
• Working with top brands like Delhi Transport Corporation, Vivo, Physicswallah & more
• High Impact as Businesses drive 25-80% Revenues using AiSensy Platform
• Mission-Driven and Growth Stage Startup backed by Marsshot.vc, Bluelotus.vc & 50+ Angel Investors

results-driven Ad Account Manager (CTWA)

Key Responsibilities:

Campaign Strategy & Execution:

• Manage & optimize Meta Ads campaigns

  (Click-to-WhatsApp, Lead Ads, Retargeting).
• Develop strategies to

  increase client ad spend & improve ROI

  .
• Conduct

  A/B testing, audience segmentation, and budget optimization

  .

• Ensure tracking & analytics

  are set up correctly (UTMs, Meta Pixel, WhatsApp API tracking).

Client Success & Growth Consulting:

• Act as a

  strategic advisor

  to clients, helping them

  scale CTWA ad campaigns

  .

• Educate clients on ad optimization strategies & WhatsApp funnel best practices

  .
• Analyze campaign performance and provide

  data-driven insights & recommendations

  .
• Conduct

  regular strategy calls

  to drive account growth & retention.

WhatsApp Funnel Optimization:

• Guide clients in

  setting up automated WhatsApp sales funnels

  .
• Optimize

  chatbot flows, follow-up sequences, and retargeting strategies

  .
• Ensure seamless

  CRM & API integrations

  to improve conversion tracking.

Revenue Growth & Upselling:

• Drive

  increased ad spend per client

  through

  campaign performance improvements

  .
• Identify

  upsell & cross-sell opportunities

  (e.g., WhatsApp automation, lead nurturing tools).
• Work closely with the

  sales team to expand existing client accounts

  .

Required Qualifications & Experience:

Must-Have:

• 3-6 years of experience in Paid Social / Meta Ads / Ad Account Management.

• Hands-on expertise in

  Facebook Ads Manager & Click-to-WhatsApp campaigns

  .
• Strong analytical skills – ability to

  interpret data, optimize campaigns, and reduce CPL.

• Experience in

  client-facing roles

  (account management, customer success, or consulting).
• Familiarity with

  WhatsApp Business API & marketing funnels.

• Excellent

  communication & strategic consulting skills

  to guide clients.

Good-to-Have:

• Experience in

  Google Ads, LinkedIn Ads, or TikTok Ads.

• Basic knowledge of

  WhatsApp automation & chatbot setup.

• Experience in SaaS, B2B marketing, or digital agency roles.
• Understanding of

  CRM integrations & audience segmentation.