Job Title:
Job Location:
Job Summary:
We are seeking an experienced and results-driven Team Lead to manage and optimize our paid and organic search (SEO, SEM) and social media marketing efforts. This role will lead a team of specialists, develop data-driven strategies, and collaborate cross-functionally to drive brand\ awareness, engagement, and conversions across all digital platforms.
Job Duties:
- Develop and implement integrated search (SEO & SEM) and paid social media strategies aligned with business objectives.
- Lead a team of digital marketing specialists, providing guidance, mentoring, and performance evaluations.
- Collaborate with creative, content, and analytics teams to ensure cohesive campaign planning and execution.
- Oversee all SEO efforts including keyword research, content optimization, technical audits, and link-building strategies.
- Manage SEM campaigns across platforms like Google Ads and Bing Ads, ensuring optimal performance and ROI.
- Stay updated on search algorithm changes and digital advertising trends.
- Plan, execute, and optimize paid social campaigns on platforms such as Meta (Facebook/Instagram), LinkedIn, X (Twitter), TikTok, Pinterest, and YouTube.
- Analyze social performance data to recommend and implement improvements.
- Coordinate with creative teams to ensure ad creatives and messaging align with audience behavior and platform best practices.
- Monitor KPIs and performance metrics across all channels.
- Prepare and present detailed campaign performance reports to internal stakeholders.
- Use data to drive continuous improvement and testing strategies (A/B, multivariate).
Qualifications:
- Bachelor’s degree in Marketing, Communications, or related field. Master’s preferred.
- 8+ years of experience in digital marketing with at least 3 years in a leadership role.
- Proven success managing SEO/SEM and paid social campaigns.
- Hands-on experience with platforms like Google Ads, Meta Ads Manager, LinkedIn Ads, Google Analytics, and similar tools.
- Strong analytical skills and ability to interpret data to optimize campaigns.
- Excellent communication, organizational, and project management skills.
Perks and Benefits:
- Work from Home
- Internet Reimbursement
- Incentives
- Nightshift Allowance
About Atidiv:
At Atidiv, we help businesses scale smarter with our tech-enabled, data-driven outsourcing solutions such as customer experience, bookkeeping, ad operations and data engineering. We swiftly onboard and seamlessly integrate expert teams as an extension of your team, providing tailored solutions that solve problems, enhance productivity, and reduce operational costs. We have a strong track record of delivering substantial value, savingn clients over $50 million in operational costs. Our extensive experience spans 15+ years with our talented team of 700+ employees. We are proficient in 10+ languages and cater to 20+ industries, ensuring we meet the diver needs of our clients.