SEO & PPC Expert

2 years

0 Lacs

Posted:1 month ago| Platform: Linkedin logo

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Work Mode

On-site

Job Type

Full Time

Job Description

Weโ€™re looking for a SEO & PPC Expert to join our team and lead campaigns that drive product sales and traffic to our Shopify website. Key Responsibilities: โœ… Plan and implement SEO strategies to improve organic search rankings and grow traffic. โœ… Conduct keyword research, competitor analysis, and optimize on-page & off-page SEO. โœ… Develop, launch, and manage PPC campaigns across Google Ads, Meta Ads (Facebook & Instagram), and other paid platforms. โœ… Optimise ad campaigns to increase sales conversions, ROAS, and website traffic. โœ… Manage ad budgets and ensure cost-efficient, high-impact results. โœ… Analyze campaign performance and prepare detailed reports & insights. โœ… Collaborate with content, design, and development teams to align campaigns with landing pages and creatives. โœ… Stay updated on latest SEO trends, Google algorithm updates, and ad platform changes. โœ… Use tools like Google Analytics, Google Search Console, SEMrush, Ahrefs, Meta Business Suite, Ads Manager , and others. Requirements: ๐Ÿ”น Minimum 2 years of hands-on experience in SEO and PPC campaign management. ๐Ÿ”น Proven experience running Google Ads and Meta Ads for product sales and lead generation. ๐Ÿ”น Strong knowledge of SEO best practices (on-page, off-page, technical). ๐Ÿ”น Ability to manage Shopify or other e-commerce platforms. ๐Ÿ”น Familiarity with retargeting, shopping ads, display ads, and remarketing. ๐Ÿ”น Strong analytical skills and ability to interpret campaign data. ๐Ÿ”น Experience with budget management and ROI optimization. ๐Ÿ”น Excellent communication and teamwork skills. Good to Have (Preferred): โญ Google Ads & Meta Ads certifications. โญ Experience with conversion rate optimization (CRO) and A/B testing. โญ Knowledge of LinkedIn Ads, Pinterest Ads, or other paid platforms. โญ Basic familiarity with HTML/CSS or website performance tools. Why Join Us? โœจ Work with a fast-growing, innovation-led company โœจ Lead exciting, high-impact projects with a talented team โœจ Competitive salary + performance incentives โœจ Collaborative and growth-oriented work environment Show more Show less

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