SEO Executive (Campaign Specialist)

Job Information Education MBA Job Type Full time Industry Technology Date Opened 05/30/2025 Experience 2 to 4 Years Role SEO Executive Essential Skill Set • 2–4 years of proven experience in SEO and digital campaign management in a B2B environment, preferably in EdTech or SaaS. • Strong knowledge of SEO tools such as SEMrush, Ahrefs, Moz, Screaming Frog, etc. • Hands-on experience with Google Ads, Link City Noida State/Province Uttar Pradesh Country India Zip/Postal Code 201309 Job Description Develop and implement comprehensive SEO strategies (on-page, off-page, and technical SEO) to improve organic search visibility and rankings. Conduct keyword research, competitive analysis, and SEO audits to identify growth opportunities. Manage and optimize paid marketing campaigns across platforms such as Google Ads, LinkedIn Ads, and Facebook Ads. Collaborate with the content and design teams to create SEO-friendly content, landing pages, and campaign assets. Monitor, analyze, and report on website performance (traffic, engagement, conversions) using tools like Google Analytics, Google Search Console, and SEMrush/Ahrefs. Plan and execute targeted lead generation campaigns, nurture workflows, and remarketing efforts. Requirements 2–4 years of proven experience in SEO and digital campaign management in a B2B environment, preferably in EdTech or SaaS. Strong knowledge of SEO tools such as SEMrush, Ahrefs, Moz, Screaming Frog, etc. Hands-on experience with Google Ads, LinkedIn Campaign Manager, and other PPC platforms. Proficiency in Google Analytics, Google Search Console, Tag Manager, and basic HTML/CSS understanding (preferred). Strong analytical skills with the ability to interpret data and generate actionable insights. Excellent communication skills with the ability to translate technical details into business value. Ability to manage multiple projects and meet deadlines in a fast-paced environment