Retention Marketing Manager

Job Description

📣 We’re Hiring: Retention Marketing Manager Location: Sachin GIDC, SURAT Company: Vastranand Pvt Ltd Industry: Ethnic & Lifestyle Fashion Are you obsessed with customer journeys, loyalty, and data-driven storytelling? Do you believe that customer retention is the new growth? If yes, Vastranand Pvt Ltd wants you to join our marketing dream team! 🌟 About UsAt Vastranand, we’re on a mission to revive and revolutionize ethnic fashion. With a growing base of loyal customers, we’re expanding rapidly and looking for leaders who can help us deepen customer relationships, increase lifetime value, and build a memorable post-purchase experience. 🔍 Role OverviewAs our Retention Marketing Manager, you'll be responsible for developing and executing customer retention strategies that turn first-time buyers into loyal brand advocates. 💼 Key ResponsibilitiesOwn and optimize CRM & lifecycle marketing campaigns (Email, SMS, WhatsApp, etc.) Create segmentation strategies to personalize outreach at scale Monitor Cohort, CLV, and Churn metrics to drive performance Develop and run loyalty and referral programs A/B test content, timing, and channel mix to improve retention rates Collaborate with product, tech, design & customer experience teams Analyze performance data and report on KPIs like repeat rate, AOV, and retention ROI ✅ Requirements3–5 years of experience in retention/lifecycle marketing, preferably in e-commerce or D2C brands Strong command over tools like Klaviyo, MoEngage, or similar CRM platforms Proficient in data analysis, customer segmentation, and marketing automation Excellent communication and copywriting skills Passion for fashion, culture, and creating meaningful customer experiences 🎁 What You’ll GetCompetitive salary + performance incentives Opportunity to work in a fast-growing, creative environment Employee discounts on Vastranand products Freedom to innovate and take ownership A team that values culture, inclusivity, and impact 📨 Apply Now Send your resume and portfolio (if any) to vastranand@gmail.com OR Let’s redefine ethnic fashion together. #JoinVastranand #RetentionMarketing #MarketingJobs #D2CCareers #EthnicWearReimagined