Product Marketing Manager, Gemini

Minimum qualifications:

• Bachelor's degree or equivalent practical experience.
• 4 years of experience in marketing working across one or more marketing fields (i.e. growth, product marketing, brand marketing, social).
• Experience managing cross-functional or cross-team projects.
  

Preferred qualifications:

• Experience in developing and executing high quality brand strategy and creative execution.
• Experience in developing and executing integrated campaigns especially with social.
• Experience with financial metrics, analytics, and using data to inform marketing or product strategy.
• Excellent technical, creative and leadership skills, with the ability to execute effectively with innovative and creative problem solving skills.
• Excellent written and verbal communication, analysis, and people management skills, as well as effective business acumen.
  

About The Job

Responsibilities

• Drive Go-to-market strategy, plan and execution for Gemini in India, using research and insights. This includes leading aspects of brand marketing, creative development, media planning, buying and comprehensive measurement.
• Conduct business analytics to support Marketing strategy, impact and measurement with a focus on campaign performance across all brand and media initiatives.
• Work with various teams communicating and solve problems collaboratively, managing relationships with creative agencies, media agencies, and partners for large-scale activation.
• Partner with product teams to deliver insights, launch and communicate Gemini features and lead the strategy, planning and execution of large-scale, fandom-based activation. This includes managing end-to-end campaigns across cricket, movies, etc., ensuring strong brand presence and engagement.
• Develop a brand narrative and identity for Gemini, ensuring consistency across all marketing touchpoints and understanding of the cultural nuances.