Marketing Manager

We are seeking a highly motivated and creative Marketing Manager to lead and execute the marketing strategy across digital and offline channels. The ideal candidate will have a strong understanding of brand building, campaign execution, content marketing, performance metrics, and team collaboration. This role requires both strategic thinking and hands-on execution.

Key Responsibilities:

• Develop and implement comprehensive marketing strategies to drive brand awareness, engagement, and lead generation.
• Plan and execute campaigns across digital platforms (social media, email, SEO/SEM, paid ads) and offline channels (events, PR, partnerships).
• Oversee content creation including marketing copy, visuals, videos, and other collateral in collaboration with the creative team.
• Manage budgets and allocate resources efficiently across channels and campaigns.
• Monitor, analyze and report on the performance of campaigns, using KPIs and analytics tools to optimize results.
• Collaborate with sales, design, product, and external agencies to ensure brand consistency and impactful campaigns.
• Stay up-to-date with industry trends, competitor activity, and emerging tools or platforms.
• Lead and manage a small marketing team (if applicable), providing direction, feedback, and performance reviews.

Requirements:

• 5+ years of relevant experience in marketing
• Proven track record of developing and executing successful marketing campaigns.
• Strong knowledge of digital marketing tools, SEO/SEM, Google Analytics, CRM platforms and ad platforms (Meta, Google Ads).
• Excellent communication, leadership, and project management skills.
• Creative mindset with an eye for detail and strong analytical capabilities.
• Experience working in wellness, fitness or entertainment .
• Experience managing vendors, agencies, and external creative teams.

Job Type: Full-time

Pay: Up to ₹100,000.00 per month

Benefits:

• Paid sick time

Schedule:

• Day shift

Supplemental Pay:

• Commission pay

Work Location: In person