Marketing Manager

Job Title: Marketing Manager

Location: Bhubaneswar

Experience: 4–5 years

Department: Marketing

About Aurassure

Aurassure is a climate-tech company delivering hyperlocal environmental intelligence on air quality, flood risks, and climate change. We empower cities, industries, and enterprises across India and emerging markets to build data-driven climate resilience. Our mission is to make environmental data accessible, actionable, and impactful for better decision-making in the face of climate challenges.

Role Overview

We are seeking a proactive and results-driven Marketing Manager to lead our growth and outreach initiatives. The ideal candidate will have a strong grasp of digital marketing, lead generation, and content strategy, along with the ability to execute campaigns end-to-end. You’ll work cross-functionally with the sales, design, and product teams to position Aurassure as a thought leader in the climate intelligence space.

Key Responsibilities

• Campaign Execution: Plan, manage, and optimize multi-channel marketing campaigns across email, social media, paid advertising, and more.

• SEO & Website Management: Improve website performance and organic reach through effective on-page and off-page SEO strategies using tools like Google Analytics and Search Console.

• Lead Outreach: Develop and manage outbound lead generation through email sequences, LinkedIn campaigns, and other outreach strategies.

• Webinars & Events: Organize, promote, and manage webinars, virtual panels, and conference sessions to build brand visibility and generate high-quality leads.

• Content & Marketing Collateral: Collaborate with internal and external teams to produce blogs, brochures, product decks, case studies, and videos that effectively communicate our value proposition.

• Performance Tracking & Reporting: Monitor key marketing metrics, campaign performance, and CRM data to assess ROI and optimize lead quality and conversion rates.

• Cross-Functional Collaboration: Align marketing strategies with business goals by working closely with sales, product, design, and leadership teams.

Qualifications

• Bachelor’s or Master’s degree in Marketing, Communications, or a related field.

• 4–5 years of hands-on experience in B2B marketing—preferably in the tech, SaaS, or climate/environmental sectors.

• Proficient with digital marketing tools such as Google Analytics, SEO platforms, email marketing tools, and CRM systems.

• Proven track record of planning and executing successful webinars, outbound campaigns, and lead generation initiatives.

• Excellent written and verbal communication skills.

• Strong organizational and project management abilities, with the capability to work independently in a fast-paced environment.

Job Type: Full-time

Pay: ₹400,000.00 - ₹600,000.00 per year

Benefits:

• Health insurance
• Provident Fund

Schedule:

• Day shift
• Monday to Friday

Supplemental Pay:

• Performance bonus
• Yearly bonus

Application Question(s):

• What is your notice period?
• What is your current CTC?
• What will be your expectations?
• How soon you can join?
• Are you open for relocation?

Work Location: In person