Business Development Specialist (B2B)

Job Summary:

Business Development Specialist

Key Responsibilities:

• Lead Generation:

  Proactively research and identify potential B2B clients in target markets through online tools, directories, and industry events.

• Client Acquisition:

  Initiate contact with prospects via cold emails, calls, and social platforms to present cybersecurity offerings and qualify leads.

• Email Outreach:

  Create and manage targeted email campaigns with structured follow-ups to engage and nurture leads through the sales funnel.

• Proposal Drafting:

  Collaborate with technical and sales teams to prepare customized proposals, presentations, and RFP responses based on client needs.

• CRM Management:

  Maintain accurate records of leads, activities, and communications using CRM tools to ensure clear tracking and reporting.

• Market Intelligence:

  Stay informed on cybersecurity trends, threats, and competitors to refine outreach strategy and identify opportunities.

• Relationship Building:

  Develop strong, ongoing relationships with prospective and existing clients, ensuring a consultative sales approach.

Requirements:

• Bachelor’s degree in Business, Marketing, Information Technology, or related field.
• 2+ years of experience in B2B business development, preferably within the

  cybersecurity or IT services sector

  .
• Strong knowledge of lead generation tools and best practices (e.g., LinkedIn Sales Navigator, Hunter.io, Apollo, etc.).
• Excellent written and verbal communication skills; able to write clear, persuasive, and tailored emails and proposals.
• Familiarity with cybersecurity products and terminology (e.g., endpoint protection, SIEM, firewalls, etc.) is a strong plus.
• Experience with CRM software (e.g., HubSpot, Salesforce) and email automation platforms.

What We Offer:

• Competitive salary and performance-based incentives.
• Opportunity to work with a dynamic and growing cybersecurity team.
• Flexible work environment and remote work options.
• Ongoing learning and professional development opportunities.