Web Analytics Manager

About Us:Founded in 2014 by former philosophy professor David Barnett, PopSockets is a global digital-lifestyle brand known for fun, empowering products that enhance digital experiences. With over 245 million iconic phone grips sold in 75 countries, our expanding lineup now includes cases, wallets, mounts, and chargers. Committed to positive impact, we’re Climate Neutral Certified, support over 400 non-profits through Poptivism, and lead sustainability efforts like recyclable packaging and Fair Labor accreditation. Named one of Fast Company’s World's Most Innovative Companies in 2021, we strive to make a lasting, positive mark on the world.Position Summary:We’re seeking a highly skilled Web Analytics Manager to join our team and play a key role in shaping our digital strategy. You’ll be our go-to expert for web analytics, with a sharp eye for insights and trends that drive results. Mastering tools like Google Analytics (or similar platforms), you’ll lead A/B testing strategies, uncover key website performance data, and optimize user experiences across our digital channels.

Key Responsibilities:

• Analytics Expertise: Proficiency in Google Analytics (GA4 preferred) and data visualization tools like Tableau, Looker, or Power BI
• Testing Experience: Proven experience designing and analyzing A/B tests
• Detail-Oriented: An eye for detail with a knack for digging into the numbers to find the "why."
• Technical Knowledge: Familiarity with tagging systems (Google Tag Manager) and understanding of front-end web technologies is a plus
• Communication Skills: Ability to present data and recommendations to both technical and non-technical audiences
• Problem-Solver: Creative, analytical, and proactive in identifying and solving challenges
• Team Player: A collaborative mindset and a willingness to share knowledge and insights
  

Qualifications:

• Bachelor’s degree in Marketing, Analytics, Data Science, or a related field
• 7+ years of experience in web analytics or related roles
• Certification in Google Analytics (preferred but not required)
• Fluid in English
  

PopSockets is dedicated to the practice of equal opportunity employment. We prohibit unlawful discrimination against applicants and employees on the basis of age, race, sex, sexual orientation, gender identity, religion, national origin, disability, military status, genetic information, color, creed, ancestry, or any other status protected by applicable federal, state or local law. This prohibition includes unlawful harassment based on any of these protected classes. Unlawful harassment includes verbal or physical conduct which has the purpose or effect of interfering with an individual’s work performance, or creating an intimidating, hostile, offensive, unsafe or otherwise non-welcoming work environment. This policy applies to all employees, including managers, supervisors, co-workers; and non-employees such as customers, clients, vendors, consultants, etc.