Social Media Specalist

We’re looking for someone with 4–5 years of experience in managing social media for service-based industries such as medical clinics, restaurants, travel, and holiday homes. You'll be the go-to expert for building our online presence across platforms like Instagram, Facebook, TikTok, LinkedIn, YouTube, and X (Twitter).

What You'll Do:

• Develop tailored social media strategies for each industry (medical, F&B, hospitality, etc.)
• Create and manage monthly content calendars with engaging and brand-aligned posts
• Handle the full publishing process — from coordination with design to scheduling using tools like Meta Business Suite, Hootsuite, or Later
• Create and propose original content ideas, stories, post formats, reels, and community-focused campaigns
• Track and analyze content performance; optimize based on metrics like engagement, reach, and follower growth
• Manage community interactions: respond to comments, engage with followers, and stay on top of trending content

Must-Have Skills:

• 4–5 years managing multiple brand accounts on platforms like Instagram, TikTok, Facebook, YouTube, LinkedIn, and X
• Proven track record of growing social accounts — from 0 to 100K+ followers organically or with minimal paid support
• Deep knowledge of social media trends, algorithms, audience behavior, and creative best practices
• Comfortable using tools like Hootsuite, Later, Buffer, or similar scheduling platforms
• Strong coordination and communication skills to work with internal teams and designers

Nice to Have:

• Basic copywriting skills and ability to write social-first captions
• Knowledge of trending hashtags, YouTube Shorts, TikTok edits, and Reels formats
• Exposure to boosting strategies and paid social media campaigns

Who You Are:

• A self-starter who takes ownership of projects from start to finish
• Agile and creative — able to shift tone and strategy based on the target audience
• A content-first thinker with a love for strategy and storytelling
• Team player with strong communication and time-management skills

Why Join Us:

• Work with multiple growing brands across exciting industries
• Opportunity to take creative ownership of digital presence
• Dynamic, supportive, and growth-focused work environment

Job Type: Full-time

Language:

• Hindi (Preferred)
• English (Preferred)