SEO Analyst

Job Summary
SEO Analyst

Responsibilities and Duties
Responsible for managing all SEO activities such as content strategy, link building and keyword strategy to increase rankings on all major search networks. Will also manage all SEM campaigns on Google

• Conduct keyword research using various tools (like Keyword Planner and Moz)
• Perform competitive analysis and identify gaps in our content or areas of improvement in our web design
• Track important SEO metrics including organic traffic, conversion rates and time spent on page
• Update older content and add effective calls to action (CTAs) to improve user engagement
• Report on performance metrics comparing them to our SEO goals and benchmarking data
• Optimize pages for mobile
• Implement link building strategies and manage backlinks to build online authority

Follow SEO trends and stay up-to-date with new tools and practices
Qualifications and Skills
Graduation in any subject butMarketing, English, Business or Media is desirableKey Skills

• A good understanding of all aspects of on-site and off-site SEO
• Experience using Google Webmaster Tools and Google Analytics
• Familiarity with other aspects of digital marketing
• Strong communication skills preferably in English
• Excellent copywriting and reporting skills

Job Types: Full-time, Permanent

Benefits:

• Provident Fund
• Work from home

Schedule:

• Day shift
• Weekend availability

Work Location: In person