Project Marketing Coordinator

About the Company

ABC Group India Pvt Ltd is a leading manufacturer and supplier of premium tiles for residential, commercial, and industrial projects. We pride ourselves on innovative design, durable quality, and exceptional customer service. As we continue to expand our market presence, we’re looking for a Project Marketing Associate to support our marketing and sales initiatives across various channels.

Job Summary

The Project Marketing Associate will assist in the execution and coordination of marketing strategies focused on B2B and B2C tile project sales. The ideal candidate will support lead generation, campaign planning, showroom promotion, and coordination with architects, interior designers, and real estate developers. This role is ideal for a dynamic professional passionate about marketing in the construction and design industry.

Key Responsibilities

• Support the development and execution of marketing plans tailored to project-based sales.
• Collaborate with sales teams, architects, and design professionals to gather project requirements and promote suitable tile solutions.
• Coordinate marketing materials for project presentations, bids, and tenders.
• Assist with the planning and execution of promotional campaigns for large-scale developments, residential townships, and commercial projects.
• Manage content creation for digital platforms including social media, email campaigns, and website updates specific to project marketing.
• Conduct competitor and market analysis to identify trends and opportunities in the tile industry.
• Help organize and represent the company at trade shows, exhibitions, and client meetings.
• Maintain and update CRM systems with project leads and track conversions.
• Prepare reports to monitor the effectiveness of campaigns and lead generation efforts.

Qualifications

• Bachelor’s degree in Marketing, Business Administration, Architecture, Interior Design, or related field.
• 1–3 years of experience in marketing, preferably in the building materials, interior design, or construction sector.
• Strong communication, presentation, and interpersonal skills.
• Working knowledge of digital marketing tools and CRM systems.
• Proficiency in MS Office and marketing software (e.g., Canva, Adobe Suite is a plus).
• Passion for design, architecture, and innovation.

Preferred Skills

• Familiarity with the tile or building materials industry.
• Understanding of construction project lifecycles and B2B sales processes.
• Ability to multitask and manage multiple marketing projects simultaneously.

Job Types: Full-time, Permanent

Pay: ₹15,000.00 - ₹20,000.00 per month

Benefits:

• Food provided
• Health insurance
• Life insurance
• Provident Fund

Schedule:

• Day shift

Supplemental Pay:

• Performance bonus

Ability to commute/relocate:

• Edapally, Kochi, Kerala: Reliably commute or planning to relocate before starting work (Required)

Experience:

• Project Marketing: 1 year (Required)

Willingness to travel:

• 50% (Required)

Work Location: In person