Performance Marketing Intern

Role Summary

Performance Marketing Intern

Meta Ads, Google Ads

acquisition, upsell, and retention marketing strategies

CleverTap

Key Responsibilities

• Assist in managing and optimizing paid campaigns on Meta (Facebook/Instagram), Google Ads, and other digital platforms.
• Work with performance marketing agencies to track and review campaign performance.
• Support analysis of campaign data to identify trends, insights, and areas for improvement.
• Contribute to funnel optimization efforts to improve conversion rates and ROI.
• Help plan and execute upsell and retention campaigns using marketing automation tools like CleverTap.
• Track KPIs related to campaign performance, revenue, and engagement.
• Stay updated on digital marketing trends and tools to contribute new ideas to the team.
• Collaborate with cross-functional teams including design, analytics, and product to ensure aligned marketing execution.
  

Skills & Experience

• 0–1 year of experience in digital or performance marketing (internships and project work count!)
• Basic understanding of Meta Ads Manager, Google Ads, and digital advertising fundamentals
• Exposure to customer lifecycle marketing, funnel metrics, or automation tools like CleverTap is a plus
• Strong analytical and problem-solving mindset
• Familiarity with Excel, Google Analytics, or similar reporting tools
• Excellent communication and teamwork skills
• Curiosity to learn and a proactive attitude toward campaign ownership
  

Why Join Us?

• Hands-on training and mentorship in real-world campaign management
• Exposure to industry-standard tools and platforms
• Fast-paced, collaborative work environment
• Opportunity to grow into a full-time role based on performance